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HomeMy WebLinkAbout2023-04-17 Study SessionWq,J4J1!);;s, C o u n c ld� St u d y S e s s o n A g e n d a
ASHLAND CITY COUNCIL
STUDY SESSION AGENDA
Monday, April 17,2023
CouTcil CItanhers, 1175 E WaiT Street
View on Channel 9 or Channels 180 and 181 (Charter Communications)
or live stream via rVtV.S01L1.edu select RVTV Prime.
HELD HYBRID (in -Person or Zoom Meeting Access)
For written public testimony, email public-testimonvrcpashland,or.us
using the subject line: Ashland City Council Public Testimony
For public oral testimony, fill out a Speaker Request Form at ashlandor�.uss -eakerrequest
and return to the City Recorder at melissa.huhtatg-na qahland.or.us
1. Public Input (up to 15 minutes)
2. Ashland Housing Production Strategy Update
3. Adjournment of Study Session
In compliance with the Americans with Disabilities Act, if you need special assistance to participate
in this meeting, please contact the City Manager's office at 541.488.6002 (TTY phone number
1.800.735.2900). Notification 72 hours prior to the meeting will enable the City to make reasonable
arrangements to ensure accessibility to the meeting (28 CFR 35.102-35.104 ADA Title 1).
Page I of I
nCouncil Business Meeting
Agenda item
Housing Production Strategy Update
From
Brandon Goldman
Linda Reid
Interim Community Development Director
I Housing Program Manager
Item Type
Requested by Council El Update Z Request for Direction El Presentation M
SUMMARY
The City of Ashland is completing the process of developing a Housing Production Strategy (HPS) to identify and
prioritize a variety of strategies and actions for accommodating needed housing within our community. This
effort has been supported bya grontfrorn1hoStnteUoportrnentofLondConuervobonondDove|oprnent/DLCD\
with consultant services provided byECONorthvvoot. The draft Housing Production Strategy report identifies oset
of specific actions the city will undertake over an 8-year period to address Ashland's housing needs.
Completion ofoHousing Production Strategy, following adoption cf a Housing Capacity Analysis, |uonew
requirement adopted bvthe Oregon Legislature through passage of House Bill 2003 in20S.Through adoption nf
on HIPS (anticipated in May -June 2022\ the City will fulfill the State requirement, but more importantly will oaeiat
the City in implementing a strategic approach to promote the development of needed housing within our
oornrnun|tY.
POLICIES, PLANS &GOALS SUPPORTED
Ashland Comprehensive Plan
� Housing Element Chapter V|Goal /&lO.Ou\:Forecast and plan for changing ho _needs over time /n
relation toland supply and housing production.
o Policy 22 Maintain a data base that includes, measurement of the amount of vacant land and
land consumption, housing conditions, land use, land values, and any other pertinent
o Housing Needs Analysis "Technical Reports and Supporting Documents"
State ofOregon
° Statewide Planning Goal lU(Housing): Buildable lands for residential use shall bainventoried, and plans
shall encourage the availability of adequate numbers of housing units at price ranges and rent levels
which are commensurate with the financial capabilities of Oregon households and allow for flexibility of
housing location, type, and den 8y.^
" Oregon Revised Statutes lQ7.2QG:Factors toestablish sufficiency ofbuildable lands within urban growth
boundary.
~The 2019 Oregon Legislature passed the law which requires Oregon's cities over 10,000
population to study the future housing needs of their residents and to develop strategies that encourage
the production of housing their residents need.
Page lof3
MCouncil Business Meetinj
BACKGROUND AND ADDITIONAL INFORMATION
The City of Ashland has adopted numerous policies over the last two decades to promote the
development of needed housing, as identified on pages 23-29 of the draft Housing Production Strategy
presented this evening. However, the existing and future housing needs ofthe community still remain
unmet. In 2021 the City completed an assessment of Ashland's housing needs (2021-2041 Housing
Capacity Analysis) and identified a number of specific steps the City could take to ensure we have
adequate housing. Tobuild onthis progress, the City received a grant from the Department ofLand
Conservation and Development in 2021 to develop a Housing Production Strategy (HPS). With the
assistance of ECONorthwest consultants the City has examined the strategies it presently employs to
address housing needs and has identified other strategic actions that can be explored and implemented
over the next 8 years to better address the lack of affordable housing for households with lower and
moderate incomes. These efforts are intended to help achieve equitable outcomes for all residents,
especially vulnerable groups such osseniors, people ofcolor, people with disabilities, and people
experiencing homelessness.
The HPS includes actions and implementation steps to support the development of housing, address
housing affordability challenges, and encourage the preservation of existing affordable housing. The City
identified a set of actions to support new and existing affordable development, encourage the
development of more affordable and diverse housing types, and grow partnerships with housing
providers, developers, and agencies involved in housing issues. The goal is to increase housing stability
for Ashland residents.
The Planning Commission reviewed earlier drafts ofthe HPSonMarch 22, 2O22,July 2D.2022,February 28,
2U23,and April 11, 2023.Anodhoc advisory group was formed specifically toassist inthe preparation of
the Housing Production Strategy, and held five meetings between April 2022 and January 2023, to review
the strategies identified and evaluate the priority order for undertaking these actions. The public
involvement onthis project bagonduringthedeve|opnnentoftheHousingCopooity4no|yoioondhoa
continued over the last year in relation to the Housing Production Strategy planning effort. The public
engagement efforts included numerous public meetings, study sessions, public surveys, and both an in -
person public open house and virtual open house. Additionally, the Housing and Human Services `
Advisory Committee conducted outreach efforts by setting up a table at Southern Oregon University and
distributing questionnaires to reach populations that are seldom engaged in housing policy
development. These engagement opportunities over the last 2 years are outlined in Appendix D of the
draft Housing Production Study (pages 109-116). The City established a dedicated webpage for this HPS
project and past materials, and survey results are archived on-line at
Overall, the HPS is an important step for the City of Ashland to address housing affordability challenges
and to provide housing stability for vulnerable groups. The actions and implementation steps identified in
the document will be crucial for the development of affordable and diverse housing types and
partnerships with housing providers, developers, and agencies involved inhousing issues.
Page onfa
SCouncil Business Meeting
The ad -hoc HPS Advisory group met 5 times between April 2022, and January 2023 to review the
development of the HPS document. On January 25, 2023, the group reviewed the final draft HPS and
unanimously forwarded a recommendation for approval to the City Council.
The Housing and Human Services Advisory Committee reviewed the final draft HPS at their regular
meeting onFebruary 23, 2023, and unanimously recommended approval of the draft as presented, and
further requested that nochanges tothe proposed HPSbemade.
The Planning Commission reviewed the draft HPS at their Study Session on February 28, 2023, and at their
regular on April 11th and unanimously recommended approval of the draft as presented.
FISCAL IMPACTS
The Oregon Department of Land Conservation and Development provided funding for consultant
assistance to research Ashland's housing market, coordinate with local committees, and draft a ready -
to -use Housing Production Strategy document at no cost to the city, except for staff time. However, the
implementation of individual strategies included in the plan may have financial impacts on the city.
These impacts will be thoroughly evaluated and presented during the review process for the approval
and implementation of such strategies.
DISCUSSION QUESTIONS
Does the City Council have any questions or comments regarding the housing needs, housing strategies,or
implementation schedule as identified in the final draft Housing Production Strategy?
SUGGESTED NEXT STEPS
Following comments from Council this evening, the final version ofthe will beprepared and oresolution
accepting the HPS will then be presented to the City Council for approval at a regular Council meeting
scheduled for May 2nd 2023.
REFERENCES & ATTACHMENTS
° Housing Production Strategy Dated February 2O23-Draft Report
• HPS Online Survey responses and written comments dated October 17, 2022
Page 3ofa
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Housing Production Strategy
fr - RT.M[►Tiy ca
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KOIN Center
222 SW Columbia Street
Suite 1600
Portland, OR 97201
503-222-6060
This page intentionally blank
T�~bNe of Contents
EXECUTIVESUMMARY .......................................................................................................................................... III
PURPOSE opTHE HOUSING PRODUCTION STRATEGY (HPS) ......................... --............................ ................ .................. III
How CAN THE HP3SUPPORT HOUSING DEVELOPMENT? .................................................................................................. m
HOW ooTHE ACTIONS WORK TOGETHER? ...................................................................................................................... m
1. INTRODUCTION ............................................................................................................................................. 1
REQUIREMENTS opxHOUSING PRODUCTION STRATEGY .................................................................................................... l
CONSIDERATIONS FOR IMPLEMENTING THE HOUSING PRODUCTION STRATEGY .......... ............................................................ 3
8u/uxwaEQUITY INTO THE HPS........................................................................................................... ...................... 5
STAKEHOLDER INVOLVEMENT /wDEVELOPING THE HP8.......................................................................... —....................... 6
STRUCTURE upTHE REPORT ........................................... .................................................................................... ...... 11
2. UNMET HOUSING NEED |0ASHLA0D.......................................................................................................... 12
HOUSING NcccoADDRESSED avTHE HOUSING PRODUCTION STRATEGY ............................................................................. 13
STAKEHOLDER ENGAGEMENT ABOUT HOUSING NEEDS CONDUCTED BEFORE DEVELOPMENT OF THE HPS ................................. 21
EXISTING POLICIES ruADDRESS 8sxwwnsHOUSING NEEDS .................................................................................. ........ I3
EXISTING AND EXPECTED BARRIERS nnDEVELOPMENT opNEEDED HOUSING .-----------------------38
3. ACTIONS TOMEET FUTURE HOUSING NEED ................................................................................................ 32
SUMMARY opTHE ACTIONS AND How THEY WORK TOGETHER ........................................................................................ 32
FUNDINGTHE ACTIONS ............................................................................... ........................... .............. ..... ...... ..... 2
ACTIONS........................................................................................................... ...................................................... 4
FUNDINGSOURCES ................................................................................................................................................... 34
RECOMMENDATIONS FOR FUTURE ACTIONS .................................................................................................................. 4O
4. EVALUATION: ACHIEVING FAIR AND EQUITABLE HOUSING OUTCOMES ...................................................... 41
EVALUATION oFTHE POLICIES AND STRATEGIC ACTIONS ................ ....... ......................................................................... 41
MONITORING OUTCOMES orTHE HPS............................................................................................................... ........ 4b
APPENDIX /kCONTEXTUAUZ|0GASHLAND'SHOUSING NEEDS ........................................................................... 49
DEMOGRAPHIC AND 5uc/o'Eoowom/cCHARACTERISTICS AFFECTING AyxmmD'sHOUSING NEEDS ............................. .......... 49
HOUSING MARKET CONDITIONS AND TRENDS -------------------------------------65
HOUSING AFFORDABILITY CONSIDERATIONS .................................................................................. ............................... 73
FINDINGS FROM OUTREACH AND ENGAGEMENT ............................................................................................................. 83
KEYTERMS /wTHE HPS........................................................................................................ .................................... 84
APPENDIX B:TRENDS |NGENTRIFICATION AND DISPLACEMENT RISK ................................................................. O5
ANALYSIS METHODOLOGY ......................................................................................................................................... O6
WHAT NEIGHBORHOODS ARE xrMOST RISK opGENTRIFICATION AND DISPLACEMENT? .......... ... —... —................................ 92
WHERE ouAsxmwD'tMOST VULNERABLE RESIDENTS LIVE? .................... ....................................................................... 9S
WHO aMOST LIKELY mBEDISPLACED /rHOUSING MARKET CONDITIONS HOUSING MARKET CONDITIONS CONTINUE mAPPRECIATE
ousrxvrxsSAME? .............................................. ...... ............................................................................................ g6
WHERE ooAREAS WITH HIGHER GENTRIFICATION RISK AND VULNERABLE POPULATIONS INTERSECT? .......................................... B9
PURPOSEo+INTERVIEWS ................................................................................................................ --................... 104
INTERVIEWSTRUCTURE .............................................................................. ............................................................ 1O4
STAKEHOLDER INTERVIEWS SUMMARY ................................................................. ................................................ 105
APPENDIX D. HPS SUMMARY OF PAST ENGAGEMENT AND COMMUNITY FEEDBACK ON HOUSING RELATED
ISSUES................................................................................................................................................................ 109
This page intentionally blank
ECONorthwest prepared this report for the City of Ashland. ECONorthwest and the City of
Ashland thank those who helped develop the Ashland Housing Production City. This project is
funded by Oregon general fund dollars through the Department of Land Conservation and
Development. The contents of this document do not necessarily reflect the views or policies of
the State of Oregon.
Housing Advisory Committee
[a Echo Fields, HHSAC Member ® Kerry KenCairn, Plam-ting
Julie Gillis, Social Equity and Racial Commissioner
Justice Commissioner H Gil Livni, Market Housing Developer
Noah Hurley, Southern Oregon ® Julie Stacy, Lender
University, Assistant Director of Rich Rohde, HHSAC Member
University Housing
Denise James, Affordable Housing Lisa Verner, Planning Commissioner
Developer
Bob Kaplan, Climate Policy
Commissioner
City of Ashland
Brandon Goldman, Interim Community Development Director
Linda Reid, Housing Program Manager
Department of Land Conservation and Development
® Mari Valencia Aguilar, Housing Planner
ECONorthwest, consulting team
• Beth Goodman, Project Director
® Kaitlin La Bonte, Project Manager
® MacKenzier Visser, Associate
® Nicole Underwood, Associate
® Justin Sherril, Technical Manager,
® Keanan Gleason, Research Analyst
ECONorthwest Ashland Housing Production Strategy
For more information about this report, contact:
City of Ashland Contact:
Brandon Goldman, AICP
Interim Community Development Director
City of Ashland
51 Winburn Way
Ashland, Oregon 97520
541-552-2076
brai-idoi-t.goldman@ash.land.or.tis
ECONorthwest Contact:
Beth Goodman
Project Director
ECONorthwest
222 SW Columbia, Suite 1600
Portland, OR 97201
503-222-6060
�-oodn-ian@econwxorn
ECONorthwest Ashland Housing Production Strategy
Executive Summary
The City of Ashland has sponsored several housing planning efforts over the last several years
to address housing access, quality, and affordability concerns. While the City has accomplished
much to date, there is still work to be done to ensure Ashland's existing and future housing
needs are met. Ashland developed and adopted a Housing Capacity Analysis in 2020, which
provided information about the City's unmet housing needs. To build on their progress, the
City applied for a grant with the Department of Land Conservation and Development in 2021 to
develop a Housing Production Strategy.
Many households in Ashland are struggling to afford housing. Ashland housing costs and rents
have risen sharply in recent years and are considerably above regional averages. About 46% of
Ashland's households are cost burdened (i.e., paying 30% or more of their income in rent).
Ashland's 2021-2041 Housing Capacity Analysis clearly identifies a lack of housing that is
affordable to households with lower and moderate incomes.
Some groups are particularly vulnerable to increasing housing costs and may have special
housing needs. The HPS is intended to include actions to work together to achieve equitable
outcomes for all residents of Ashland, with an emphasis on improving outcomes for
underserved communities, lower -income households, and people in state and federal protected
classes. Key groups with unmet housing need in Ashland include:
Seniors. Many seniors live on fixed incomes and camiot always afford increases in
housing costs. They may also need housing that is physically accessible and close to
services (such as nearby health care or in -home assistance).
People of color (POC). POC are more likely to rent their homes and to live in
multifamily housing (except Asian) than the overall average in Ashland. These
households may need assistance to avoid displacement and access to housing without
discrimination in locations with "high opportunity" (such as areas near jobs, transit, or
services).
People with disabilities. Across Oregon, people with one or more disabilities
experience disproportionate cost burden. Some people with disabilities may need
physically accessible housing near services (such as nearby health care or in -home
assistance).
People experiencing homelessness. People experiencing homelessness (or at risk of
homelessness) may need a range of supports from immediate assistance (including rent
support) to permanent supportive housing (including supportive housing with services)
and access to affordable units.
ECONorthwest Ashland Housing Production Strategy iii
How can the HPS support housing development?
This Strategy identifies and describes actions and implementation steps hosupport
development of housing, address housing affordability challenges, aodm000nrage the
preservation of existing affordable housing. With this Strategy, the City identified a set of
actions tosupport new and existing affordable development. The actions will encourage the
development ofmore affordable and diverse housing types; grow partnerships with housing
providers, developers and agencies involved in housing issues; and increase housing stability
for Ashland residents.
Exhibit 1.SummamufHPS
A. Evaluate participating
in o,establishing a
land bank.
B. Evaluate opportunities
toparticipate in e|and
C. Host educational
events with the
Housing and Human
Services Advisory
Committee
D. Develop anequitable
housing plan
es
Land banks support low- and moderate -
income afkondmb|*housin8devo|opment
byreducing oreliminating land cost from
d*v*|opment, increasing nonprofits'
capacity tobuild affordable housing. The
City could contribute funds orlands to
affordable housing projects or land trusts.
Land trusts hold land inperpetuity and sell
orlease the housing onthe land otbelow-
market mtopricea.Th*Cityoou|dpurtner
with and contribute funds orland toan
existing non-profit land trust or participate
inthe formation ofanew non-profit land
trust ifone does not exist with sufficient
capacity toserve Ashland.
The City can work with the Housing and
Human Services Advisory Committee or
other organizations tohost educational
events. TmininQocould focus on topics
such aafair housing and housing
discrimination, foreclosure, eviction,
tenant and landlord rights, tnsiningsto
serve vulnerable populations, or other
information needs aathey arise.
Anequitable housing plan could
implement strategies from the Fair
Housing Analysis o[Impediments Report,
such asoffering education and training,
reviewing City policies for disparate impact
and biased language, and adopting utool
toensure ino|uoivi1yin decision making
process regarding City grant funding.
Provides apipeline ofland for future
development and control the type of
development that may occur onthat
Supports affordable housng
development byholding land in
perpetuity and selling orleasing the
housing onthe land atbelow-market
rate prices.
Provides education around housing
issues, which can help prevent and
address housing discrimination,
ensure rights are protected, and
connect residents with housing
Addresses identified impediments to
fair housing such as: limited
community awareness about fair
housing protections and resources,
instances wfdiscrimination in
housing transactions, and alack uf
affordable housing.
ECONorthwest Ashland Housing Production Strategy iv
E. Disallow SFDinHigh The City can evaluate changes to Preserves this zone for higher -
Density R'3Zono Ashland's zoning code todisallow single- density housing.
family detached housing in the High -
Density Residential Plan Designation (R-3
F. Evaluate increasing
allowances for
residential dwellings
incommercial and
employment zones
The City could evaluate increasing
allowances for residential dwellings in
commercial and employment zones, such
aoremoving residential density caps and
allowing mnincreased amount uf
residential uses inground floor
commercial spaces.
G. Maintain quality and
The City could work with owners and
support development
nonprofit organizations tmsupport
nfanew
preservation efforts. The City could m|so
manufactured home
change the zoning code tomore easily
park
allow new manufactured home park
�development.
H. Increase development The City could amend the Land Use
capacity of MFR Ordinance toallow for a wider range of
dwellings development. Zoning changes could
include increased density, increased
allowable height, and reduced parking
� requirements
i Implement the Offers multi -unit developers thatmeet City -
Multiple Unit Property set affordability criteria apartial property
Tax Exemption tax exemption
(N\UPTE)tosupport
multifamily or
affordable housing |
J. Preserve and improve
existing low-cost
unregulated, rental
housing
K. Work with partners tn
support development
of additional
permanent supportive
housing
The City could evaluate programs,
technical assistance opportunities,
regulatory changes, and other options tu
support property improvements. The City
could provide grant funding insupport of
n*hubi|itetion.w*mtherizution or
accessibility upgrades.
The City would work with service providers
toidentify and utilize funding and
development assistance opportunities.
Encourages the development of
more dense multifamily housing in
commercial and mixed -use zones
Preserves and supports
development ofnew manufactured
home Varka, which play significant
role in providing naturally occurring
affordable housing.
Allows for awider range of
development will help ensure there
are development opportunities for
needed housing types.
Provides away toleverage private,
market -rate development toexpand
affordable housing,
Supports needed repairs for low-cost
unregulated housing without
displacing tenants.
Supports development ofincome-
restricted housing that includes
� services with ogoal ofending
�
� chronic homelessness.
ECONorthwest Ashland Housing Production Strategy
L. Evaluate opportunities
The City can evaluate opportunities to
Helps the City meet its CEAP goals
to improve energy
incorporate elements of the Climate and ,
and can lower -long term energy
efficiency and reduce
Energy Action Plan CEAP into housing
costs.
GHG emissions during
developments. The City could also
housing development
facilitate access to energy efficiency
incentives available from the federal and
state government, particularly for
development of affordable housing.
M. Establish a
Construction Excise Tax (CET) is one of few
The City could use CET revenue
Construction Excise
options to generate additional locally-
funds to support the development or
Tax
controlled funding for affordable housing.
re -development of affordable
The funds from the CET are required by
housing.
State law to be spent on developer
incentives, supporting affordable housing
programs, and homeownership programs.
N. Evaluate using Urban
The City will evaluate the potential to use
Provides a flexible funding tool that
Renewal
Urban Renewal to support infrastructure
can support many of the key
and affordable housing. The City would
strategies identified in the Housing
need to develop and implement an Urban
Production Strategy.
Renewal Plan, establish an Urban Renewal
Agency, and select projects to fund
through Urban Renewal.
0. Identify additional
The City will identify and evaluate new
Identifying additional funding
funds to support the
sources of funding for income -restricted
sources for Ashland's Affordable
Affordable Housing
affordable housing, such as a General
Housing Trust Fund would provide
Trust Fund
Obligation Bond.
direct financial resources to the
development of affordable housing
for low-income households.
=0 Ayqrew��m
Delivering housing that is affordable to low-income households requires a variety of strategies
that address key housing needs in the city. The City's strategies are intended to provide
incentives and support at various phases of a development project and help overcome obstacles
and challenges, making development more financially feasible. The strategies are intended to
reduce housing costs and ensure that rents or sales prices are more affordable by making it
more financially feasible to build and preserve affordable housing.
The City developed four initiatives that address key housing needs in the city, focusing on
outcomes of implementing the actions. The initiatives comprise a set of potential city -led
strategies, funding sources, and potential partnerships with other entities that help to achieve
an overarching goal. By bundling strategies and funding sources, the City acknowledges that
several strategies and partnerships are necessary to achieve the City's housing goals.
ECONorthwest Ashland Housing Production Strategy vi
® Encourage development of low- and moderate -income affordable rental housing. This
initiative seeks to increase the housing options for unregulated rental households
earning between 60% and 120% of MFl ($43,900 to $87,700).
® Increase opportunities for affordable homeownership. This initiative seeks to increase
the housing options for homeownership for households earning less 120% of MFl (less
than $87,700).
® Encourage development of income -restricted affordable housing units. There are
limited options available in Ashland that are affordable to households with income of
less than 60% of MF1 ($43,900). This initiative supports development of housing
affordable in this income group.
® Preserve existing of low- and moderate -income affordable housing. This initiative
seeks to increase the housing options for households earning less than 120% of MFI (less
than $87,700).
ECONorthwest Ashland Housing Production Strategy Vii
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The City of Ashland has sponsored several housing planning efforts over the last several years
to address housing access, quality, and affordability concerns. While the City has accomplished
much to date, there is still work to be done to ensure Ashland's existing and future housing
needs are met. Ashland developed and adopted a Housing Capacity Analysis in 2020, which
provided information about the City's unmet housing needs. To build on their progress, the
City applied for a grant with the Department of Land Conservation and Development in 2021 to
develop a Housing Production Strategy.
A Housing Production Strategy (HPS) is intended to include goals and strategic actions to work
together to achieve equitable outcomes for all residents of Ashland, with an emphasis on
improving outcomes for underserved communities, lower -income households, and people in
state and federal protected classes. An HPS considers issues of Fair Housing, which is intended
to provide access to housing choice by everyone, free from discrimination. Federal protected
classes are: race, color, national origin, religion, gender, familial status, and disability. Oregon's
additional protected classes are: marital status, source of income, sexual orientation and gender
identity, and status as a domestic violence survivor. Under Fair Housing laws, it is illegal to
deny access to housing in based on the characteristics of people within these protected classes.
This report provides information about Ashland's housing needs. It provides an understanding
of the issues (in Chapter 2), before solutions are proposed (in Chapter 3). This report draws its
information and findings from several documents including:
® Ashland's Housing Capacity Analysis (2021)
® Comprehensive Plan and Housing Element Update (2019)
® Ashland Consolidated Plan 2020-2024 (2020)1
• Affordable Housing Ordinance (2020)
® Rent Burden Meetings in recent years
® Missing Middle Code Update (2022)
Ashland recently completed the Ashland Housing Capacity Analysis (FICA) in 2021. Key
findings from the FICA are:
Ashland is forecast to grow by about 858 new dwelling units between 2021 to 2041. On
average, this equates to 43 new dwelling units per year.
Changes in demographic characteristics will drive need for new housing. The FICA
forecast Ashland will need more attached and multifamily housing in the future than
I City of Ashland. (2020). Ashland's 2020-2024 Consolidated Plan.
ECONorthwest Ashland Housing Production Strategy
the current housing stock provides. The key demographic trends that will affect
Ashland's future housing needs are the aging of the baby boomers, the household
formation of the millennials and Generation Z, and growth in Latino populations. The
implications of these trends are increased demand from older (often single person and
more likely to be female) households and increased demand for affordable housing for
families, both for ownership and rent.
Ashland has an existing deficit of housing affordable to low- and middle -income
households and is likely to have similar future deficits. Ashland's existing deficit of
housing that is affordable for extremely -low and very -low income, low-income, and
middle -income households indicates a need for subsidized affordable housing for
renters and affordable homeownership. Without the types of solutions proposed in
Chapter 3 of this report, lack of affordability will continue to be a problem and possibly
will grow, in the future, if incomes continue to grow at a slower rate than housing costs.
Ashland has sufficient land within the urban growth boundary to support
development over the next 20 years. Ashland's HCA shows that the City can
accommodate growth (858 dwelling units) over the next 20-years with a surplus of
capacity remaining. However, some development in Ashland's Suburban Residential,
Normal Neighborhood, and Multifamily Residential Plan Designations will need to be
accommodated in the city's urbanizing area.
MWER Me_ am
OAR 660-008 describes the requirements of a Housing Production Strategy (HPS) in sections
660-008-0050 through 660-008-0070. This section briefly describes these requirements and
review by staff with the Department of Land Conservation and Development (DLCD).
The HPS is required to include the following information. It is noted what chapter this
information is included in, in this report:
Unmet Housing Need in Ashland (Chapter 2 and Appendix A in this report) should
provide information about the socio-economic and demographic trends of households in
Ashland, the policies the City has adopted to meet housing needs, and a summary of
engagement the City has had with stakeholders about housing needs (especially with
stakeholders in underrepresented groups).
Actions to Meet Future Housing Need (Chapter 3 in this report) identifies specific
actions, measures, and policies needed to address housing needs identified in Ashland's
HCA report.
Achieving Fair and Equitable Housing Outcomes (Chapter 4 in this report) evaluates
the entire list of strategies to achieve equitable outcomes. The valuation considers factors
such as location of housing, Affirmatively Furthering Fair Housing, facilitating housing
choice, identifying housing options for residents experiencing homelessness, supporting
development of affordable housing, and increasing housing stability.
ECONorthwest Ashland Housing Production Strategy
The City is required to submit the HPS to DLCD after its adoption by the City Council. The City
is then required to monitor progress on implementation of the HPS and progress on production
of housing related to the policies and actions in this report. Linking housing development
directly to implementation of the actions in this report may be challenging and difficult to
quantify. But City staff will be able to report changes in building activity that occur before and
after implementation of specific actions and will be able to provide qualitative feedback on
implementation of actions based on development of partnerships and discussions with
stakeholders.
Ashland will be required to submit a report to DLCD four years after the City adopts the HPS
that includes:
A summary of the actions taken by that time. For actions not adopted on the schedule in
the HPS, the city must provide an explanation of the circumstances that posed a barrier
to implementation and a plan for addressing the need identified in the strategy.
An evaluation of the efficacy of the actions that the city has implemented for meeting
the needs in the FICA and whether the actions are moving the city to achieve more fair
and equitable housing outcomes.
Implementation of the HPS will take time because each action will require further
consideration, such as additional analysis, engagement of consultants, changes to existing
standards or programs, discussions with decision makers, or public hearings. The City may be
unable or chose not to implement some of these actions because of new information that arises
from further consideration about the specifics of each action.
If the City is unable to or chooses not to implement an action within 90 days of the timeline
proposed in the HPS, the City must notify DLCD about the action(s) that the City is taking to
address this issue. The City may propose an alternative schedule for implementing the action or
may identify a different action (or actions) to meet the specific housing need addressed by this
action.
Considerations for ImpLernenting the Housing Production
Strategy
As part of development of the HPS, it is important to understand a city's role in housing
development. Supporting and leveraging the private market's ability to deliver market -rate
development at the broadest possible range of price -points is critical to increase the supply of
housing more broadly, especially in light of the limited public funding available to support
income -restricted housing. In an area with a reasonably strong housing market, a city's
influence over market -rate development is substantial, despite the number of factors that the
city does not control. The graphic in Exhibit 4 illustrates how four factors must intersect so that
development can occur, and where the City has most influence.
ECONorthwest Ashland Housing Production Strategy
Cities do not control all of these factors entirely. Public policy at the local level is shaped
through state policy. Land is generally controlled by the individual landowners and
development of infrastructure necessary to make land development can be prohibitively
expensive. Market feasibility is largely affected by market forces, such as construction costs and
achievable rents. Access to capital is largely controlled by investors and banks. However, cites
can directly influence public policy (through its development code) and availability of land
(through zoning, density, planning for new land needed for housing, redevelopment,
government owned surplus land, potential urban renewal and other types of projects and
acquisitions, and infrastructure planning). Cities can also have a limited influence on market
feasibility (through policies that reduce costs like tax abatements or waiving fees).
Exhibit 4. Four Necessary Factors that Allow Development of New Market -Rate Housing
Source: ECONorthwest
Developer mu
control the sit
reasonable
acquisition cc
Developer must be able to access
resources for investment (e.g.,.
equity investment, bank loans)
e must be
cient
and (rents,
3 prices) to
)ort a
table project
These factors all suggest that the City should consider a wide range of actions. Exhibit 5 shows
the range of strategies, characterizing some strategies as more impactful and some as less
impactful. More impactful strategies are those that provide funding or direct resources to
support housing development (like land acquisition and disposition). These strategies are more
impactful because funding and resources are the greatest constraint on development of income-
ECONorthwest Ashland Housing Production Strategy
restricted affordable housing (such as housing affordable to households with incomes below
80% of MFI).
While removing regulatory barriers and partnerships are shown as less impactful strategies,
they are often necessary (but not sufficient on their own) to support housing development. For
example, increasing allowable densities, on its own, result in new affordable being built. The
City needs other strategies to support development of affordable housing for people to live and
work in Ashland.
This example also underscores the fact that many of the actions presented in this chapter build
on each other. While a partnership on its own may not be sufficient to support development of
housing, it may be key when combined with other actions.
Exhibit 5. Types of Strategies to Support Housing Production
Source: ECONorthwest
Ini
UMR�W
Equity is both an outcome and a process. As an "outcome," equity means that race or other
markers of social identity would no longer predict one's life outcomes (for instance in health,
socioeconomic advantages, educational access, life expectancy, etc.). Achieving that outcome
remains a challenge because our economic systems were, often unintentionally, designed and
built to maintain inequality —and they continue to do so.
To achieve equitable outcomes, equity is also a process that people undertake to better
understand, question, and disrupt historical and contemporary inequitable systems and
structures. We can use this process to create policies that are based in equal opportunity and
resources, and we can ensure that those most impacted by policies and practices are
meaningfully involved in their creation and implementation.
ECONorthwest Ashland Housing Production Strategy
Equitable housing goes beyond affordability. It aims to ensure all people have housing choices
that are diverse, high quality, energy efficient, physically accessible, and reasonably priced,
with access to employment opportunities, services, and amenities. This includes reducing rates
of cost burden and increasing access to homeownership, especially for low-income households
and vulnerable groups such as seniors, workers with low pay, people with disabilities, and
communities of color. This broad definition of equitable housing includes choices for homes to
buy or rent that are reasonably priced (relative to income) and accessible across all ages,
household sizes, abilities, and incomes and are convenient to everyday needs such as schools,
childcare, food, and parks.
Exhibit 6 provides an equity framework to increase the consideration of equity in the project
process and implementation (including measuring impact). Creating equitable processes will
help ensure that diverse and underrepresented communities (including vulnerable and low-
income communities) are able to influence and inform policy and program development.
Exhibit 6. Housing Production Strategy Equity Framework
Identify Unmet Housing
Needs
Engagement ProceSS2
HPS Plan Development
Measurement
and Analysis
Identify unmet housing
Engage community
Ensure that the actions
Develop
needs, such as lower-
members to learn about
in the HPS address
measurements
income cost -burdened
their priorities, needs, and
Ashland' unmet housing
to understand
households
challenges to affordable
needs
the impact and
Identify vulnerable people
housing
Identify outcomes within
progress
within the community who
Build community
the HPS that respond to
toward
are at risk or who could
awareness and support
community needs and
benefit from access to
through the engagement
promote housing stability
equity of the
actions
more affordable housing
process
and choice, particularly
Continue engagement in
for those households
implementation of the
with the unmet housing
actions within the HPS
need.
The HPS was developed within this equity framework. The actions in the HPS are intended to
increase equitable housing outcomes as the City implements the recommendations of the HPS.
A key part of developing the HPS was consulting community members to learn about their
priorities, needs, and challenges related to affordable housing. The stakeholder outreach
process for developing the HPS was collaborative and included input from the following
groups:
2 Engagement builds on prior engagement that the City has done on other housing and community development
projects, such as work on the Ashland Consolidated Plan. It also includes engagement conducted as part of the HPS
project. Implementation of the HPS will include additional engagement.
ECONorthwest Ashland Housing Production Strategy 6
Ashland's Housing Advisory Committee. The project included five meetings with the
Advisory Committee over the course of the project. The advisory committee consisted of
ten community members with diverse backgrounds related to housing issues in
Ashland. The committee met throughout the development of the HPS, to review the
draft list of housing actions, identify gaps in the list and potential strategies to fill in
gaps, refine the list of strategies and to provide input in the draft HPS document.
According to a survey of Advisory Committee in October 2022, the highest priority
housing actions included:
- Maintain quality and support preservation of existing manufactured home parks
and support development of new manufactured home parks.
Work with partners to support development of additional permanent supportive
housing.
- Preserve and improve existing low-cost, unregulated, rental housing.
The full results of the AC survey are shown in Exhibit 7 below.
Exhibit 7. Advisory Committee Housing Action Priority Survey
Number of Respondents
Low Priority 81 Medium Priority ® High Priority
® Discussions with Stakeholders.
Service providers for vulnerable populations, to better understand the range of
unmet housing needs for people experiencing houselessness, students, low-income
renter and homeowner households, and other special needs populations. These
ECONorthwest Ashland Housing Production Strategy
discussions identified several actions to better support and coordinate with
providers. Some of the actions discussed include:
- Increasing partnership opportunities, such as partnering to undertake trainings
to serve vulnerable populations,
Regular meetings and coordination with the City to discuss needs and
opportunities, and
- Funding for emergency weather related shelter coordination in a model like the
one the City of Medford has with Access.
Local housing developers and builders The project included five interviews with
stakeholder groups, including developers, builders, planners, and architects, to
solicit feedback on potential strategies and housing development barriers in
Ashland. Key suggestions from these interviews included:
- Urban Renewal has been effective in facilitating development in neighboring
jurisdictions and could be a useful tool in Ashland.
- Land banking could allow developers to construct more workforce housing.
- Review the code for unintended barriers to density.
- Evaluate opportunities to streamline development review.
- Modifications to code requirements for Cottage Housing and ADUs could make
these housing types more feasible.
Open house. A virtual open house was held in October 2022. The open house included a
presentation on housing needs in Ashland and shared information about the strategies
the city is considering to meet unmet housing needs. The presentation included a brief
survey for participants to share the priorities around potential housing strategies.
Planning Commission — The project included four meetings with the Plam-ting
Commission. The meeting topics included 1) the project overview and associated
stakeholder and community engagement, 2) strategies to accommodate housing need in
Ashland, 3) reviewing the draft HPS and 4) reviewing the final,HPS.
Housing and Human Services Advisory Committee. The project included two
presentations and one meeting with the Housing and Human Services Advisory
Committee (HHSAC). The HHSAC recommended prioritizing nine strategic actions for
inclusion in the Housing Production Strategy document. The HHSAC recommended
tiering those nine strategies in order of highest priority, as follows:
Tier one (highest priority) strategic actions includes:
- Identify additional funds to support the Affordable Housing Trust Fund
- Maintain quality and support preservation of existing manufactured home parks
and support development of new manufactured home parks .
- Participate in a land trust
ECONorthwest Ashland Housing Production Strategy
Participate in or establish a land bank.
. Tier two includes:
- Establish a construction excise tax
- Disallow SFD in high density R-3 zone
Tier three (lower priority) includes:
- Evaluate using urban renewal
- Implement the Multiple Unit Property Tax Exemption
Increase development capacity of MFR dwellings through changes to the Land
Use Ordinance
Theses strategic actions were recommended with the understanding that the HHSAC's
priorities should not be construed as eliminating or diminishing the remaining
strategies. The motion was approved unanimously.
City Council. The project included three meetings with City Council. On the August
2022 presentation, Council provided the following feedback:
. Council was supportive of:
- Land banking
- Land trust - they were very interested in long-term affordability
- Preservation of manufactured home parks
- Evaluating using Urban Renewal
- Potentially using a CET
;.1 Council asked why there wasn't inclusion of:
- Pre -approved ADU and Missing Middle Plan SetS3
- Universal design as a strategy for inclusion4
�Council discussed, and some suggested removing, inclusionary zonings
3 This strategy was included as a recommendation in the HPS but not specified as an action that would be
implemented in the HPS because pre -approved plan sets may be less effective in supporting these types of housing
developments because there may be substantial variation in development of Middle Housing types because each
development is likely to have unique challenges.
4 Accessibility language is included under the "Preserve and improve existing low-cost, unregulated, rental housing"
strategy. Following Council's comment, language was also added to the "Equitable Housing Plan" strategy a
regarding promotion of Universal Design policies or goals to address equity for people with disabilities.
5 Inclusionary zoning was removed as a potential strategy from the UPS after discussion with City staff because of
the requirements in Oregon's Inclusionary Zoning statutes that limit it to use on multifamily buildings with 20 or
more units. Ashland has had very few multifamily developments over 20 units per structure in the last decade. As a
ECONorthwest Ashland Housing Production Strategy
The Housing and Human Services Advisory Committee also conducted a survey to
gauge the public's priorities around housing issues, including gauging public opinions
about potential HPS strategies. Of the 236 responses, respondents overwhelming cited
the biggest housing barrier in Ashland was 'there are no available rentals or properties for
sale within my price range". Over 50 percent of respondents thought the following
strategies would make a significant positive difference in improving housing options for
residents of Ashland:
Create policy that supports the construction different types of homes and broadens
what is acceptable as a "dwelling unit:" Examples: cottages, accessory dwelling
units, duplexes, triplexes, manufactured home parks, tiny homes, 3D printed homes,
domes, repurposed cargo containers, etc.'
Limit the number of vacation rentals as well as limiting the converting existing
housing into vacation rentals.
Require private developers to include a percentage of affordable housing units in
projects that would contain more than 20 dwelling units, referred to as "Inclusionary
zoning".
Support using city -owned land for the construction of affordable housing.
Support and fund non-profit organizations who build new housing that people of
varied income levels can afford.
result, implementing inclusionary zoning would likely have little effect and may discourage development of
multifamily buildings with 20 or more dwelling units. .
6 "Broaden the types of dwelling units allowed by Ashland development code" was initially considered as a strategy
in this HPS. After discussion with city staff, it was removed as a strategy because it was determined that the barrier
to these alternative building types is not Ashland code but state building code requirements.
ECONorthwest Ashland Housing Production Strategy 10
The structure of this report is organized as follows:
Chapter 2. Contextualizing Housing Need summarizes the findings about housing need
in Ashland, with a focus on housing need at varying income levels and housing needs of
specific groups of people.
Chapter 3. Actions to Meet Future Housing Need presents the proposed policies and
actions to meet the housing need described in Chapter 2.
Chapter 4. Evaluation: Achieving Fair and Equitable Housing Outcomes presents an
evaluation of the HPS through considerations of the location of housing, Fair Housing,
housing choice, and other factors.
Appendix A. Contextualizing Ashland's Housing Needs presents the data and analysis
necessary to understand Ashland's housing needs in more detail.
Appendix B. Trends in Gentrification and Displacement Risk presents an analysis of
trends in gentrification and displacement risk developed for Ashland as part of the HPS.
ECONorthwest Ashland Housing Production Strategy 11
2. Unmet Housing Need in Ashtand
The Ashland Housing Capacity Analysis (HCA) describes the housing needs of current and
future residents of Ashland based on some demographic and socioeconomic characteristics,
such as age and income. It does not provide detailed data about housing needs for other
demographic characteristics, such as race, ethnicity, people with a disability, or people
experiencing homelessness.
This chapter provides additional information about the housing needs by income, age, race,
ethnicity, disability and for people experiencing homelessness. It uses standard sources of
information from the U.S. Census. It adds information from other sources, such as Oregon's
Housing and Community Services Department, the United States Department of Housing and
Urban Development, Costar, and the City of Ashland. This chapter meets the HPS requirement
to further contextualize housing need, beyond what the HNA provided.
This chapter presents a description of the housing needs that the Housing Production Strategy
is intended to address, as well as existing policies to address Ashland's housing needs. It ends
with a summary of the existing and expected barriers to development of needed housing.
ECONorthwest Ashland Housing Production Strategy 12
This section describes Ashland's housing needs based on data gathered in the Ashland Housing
Needs Analysis report, household income shown in Exhibit 8 and on additional analysis of
unmet 'housing needs for underserved groups (based on analysis in Appendix A).
Across Oregon, developers have been able to build some types of housing without need for
public intervention, such as single unit detached housing that is affordable to people with
higher incomes. However, many low- and middle -income houses have unmet housing needs
because the market has been unable to keep up with their needs.
The HPS focuses on actions that ensure that developers can produce housing for low- and
middle -income households. Housing at this part of the income spectrum, and housing that
meets the special needs of specific groups, usually requires public intervention.
Defining Median Family Income
The Housing Production Strategy is intended to develop policies and actions that address Ashland's
housing needs. Throughout this report, we discuss housing affordability based on Median Family
Income (MFI) that is defined by the U.S. Department of Housing and Urban Services (HUD) for
Jackson County for a household of four people. The terms used to describe housing affordability by
income group are:
Im Extremely Low Income: Less than 30% MFI or $21,900 or less for a household of four
® Very -Low Income: 30% to 50% of MFI or $21,900 to $36,600 for a household of four
® Low Income: 50% to 80% of MFI or $36,600 to $58,500 fora household of four
® Middle Income: 80% to 120% of MFI or $58,500 to $87,700 for a household of four
® High Income: 120% of MFI or more $87,700 or more for a household of four
ECONorthwest Ashland Housing Production Strategy 13
Over one-third of Ashland households earn less than 50% MR.
Exhibit 8 shows that 36% of Ashland's households had incomes less than 50% of Median Family
Income (MFI) ($36,600) and cannot afford a two -bedroom apartment at Jackson County's Fair
Market Rent (FMR) of $1,195 in 2022.
Exhibit 8. Share of Households by Median Family Income (MFI) for Jackson County ($73,100), for a
household of four, Ashland, 2021
Source: Analysis by ECONorthwest; U.S. Department of HUD, Jackson County, 2021. U.S. Census Bureau, 2015-2019 ACS Table 19001.
40%
30%
20%
10%
0%
2,044 HH
1,528 HH
21%
15%
Extremely Low
Very Low Income
Income
(30-50% of MFI)
(<30% of MR)
$21.9k - $36.6k
<$21.9k
1,467 HH
Low Income Middle Income
(50-80% of MR) (80-190% of MFI)
$36.6k - $58.5k $58.5k - $87-7k
3,185 HH
High Income
(>120% of MR)
> $87.7k
The actual income thresholds vary in MFI based on household size. For example, a household of
one person with an income of 80% of MFI has an income of $40,940 compared to the income for
a household of four ($58,480) or a household of six people ($67,855). The housing needs for a
single person are also different than those of a household of four people or six people.
Throughout this document, we use the income for a household of four to illustrate housing
needs, but MFI varies by household size, as does the size and other characteristics of housing
need.
ECONorthwest Ashland Housing Production Strategy 14
Exhibit 9 Median Family Income and housing affordability by Household size, Jackson County
(Medford -Ash land K4SA).2O21
Source: Analysis by ECONorthwest; U.S. Department of HUD, Jackson County, 2021.
( Affordable Monthly Housing Cost $ 384 $ 768 $ 1,823 $ 1_279 $ 1.535
�
Annual Income $ 17'544 $ 35'106 $ 46'790 $ 58.480 $ 70'176
� Affordable Monthly $ 439 $ 878 $ 1,170 $ 1,462 $ 1'754
4-people
Annual Income
$ 21930
$
43.860
$
58.480
$
73.100
$ 87.720
Affordable Month
`6-people
Annual |nooma
$2KQOG
$
50'890
$
67.055
$
84'786
$ 101,755
Affordable Monthly
$ 673
$
1'272
$
1.698
$
2.120
$ 2'544
MaOVhOUseho|d5 in Ashland pay more than 30%Qftheir income
for housing.
AhounehoWisdefined ax
Because the local market cannot iocouze-ceatr �teci
" -`
costburdened if their
subsidized affordable housing (housing affordable ui6O% or less ofMFT)
housing costs exceed 30%
oftheir gross income. A
atau£fcieutIevela-oodbeuooeuitcaoaotofteoprodouelonv
household that spends 5O%
income/workforce housing (housing affordable ut6O%to8O%olMFA
ormore oftheir gross
income onhousing costs ix
without subsidy, many households bnAshland are cost burdened.
said tobeseveneiycost
burdened.
Low-income households have few options for either
homeownership or rental. units.
Housing costs for both rental and ownership units are much higher than Fewer than one -quarter of
many residents can afford. Exhibit IOshows financially attainable Ashland's households have
housing costs for households across the income spectrum ioJackson income sufficient to
afford housing sales prices
County. For example, abooaebold earning median family income in in yshiand. About one-
Taokmom(�mootr/ebout�73,1OO�eryeur\rcona£foc�u0000tblvrentuf thirds «fAshland
' ' ` ' ' households are unable to
about $1,03Oozahome roughly valued between $256,OOOand $292,OOO afford the average asking
without cost burd i »theonaelvea. rent inAshland without
- cost burden.
rNote that M,dianFamily Income for the region isdifferent than Median Household Income OMD0for Ashland (see
Exhibit 27). MFIisdetermined byRUE) for each metropolitan area and non -metropolitan county. It is adjusted by
fnouUy size -inthat, 10O%MyIisadjusted for afamily o[four.
8 A household is considered cost burdened if they spend more than 30% of their gross income on housing costs, a
standard set by the U.S. Department of Housing and Urban Services to measure housing affordability,
ECONorthwest Ashland Housing Production Strategy 15
In Ashland, ohousehold would need toearn utleast $I4000O(1g2%ofYV[PIfor u family of four)
toafford the median sales price ofuhome inAshland, usshown bnExhibit 52.»Rent costs are
comparatively more affordable but still pose abarrier to finding affordable housing for many
households. A household would need to earn about $62,000 (85% of MFI for a household of
four) to afford the average asking rent of an apartment ($1,550 per month)."
Exhibit 10. Financially Attainable Housing, by Median Family Income (MFI) for Jackson County
(Medford -Ash land MSA) ($73'100).Ash|end' 2021
Source: U.S. Department of Housing and Urban Development, Jackson County, 2021. Oregon Employment Department.
vyith higher mortgage interest rates in 2022 and into 2023,ahousehold may need mhave higher income mafford
the median home sales price.
mCMPReal Estate Services, Inc.,December 2020
ECONorthwest Ashland Housing Production Strategy 16
Ashland is forecast to grow by 858 new dwelling units between 2021 and 2041.
Ashland's Housing Needs Analysis projects that the City will grow by 858 new dwelling units
between 2021 and 2041 to accommodate new population growth. These dwelling units will
need to be available at a variety of income levels. Assuming future residents of Ashland have an
income distribution that is the same as existing residents,. about a third of new housing will
need to be for those with very low or extremely low incomes (below 50% MFI).1112
Exhibit 11. Ashland's Future Households by Income, 2021 to 204:1
Source: U.S. Census Bureau, 2015-2019 ACS 5-year estimate, Table B19001, U.S. Department of HUD 2021 MR, and PSU's Population
Forecast, 2021 to 2041 as found in Ashland's Housing Needs Analysis.
Note: Median Family Income (MFI) is estimated for a household of 4.
3,500
WKE
2,500 2,222 HH
2,000
1,500
1,000
500
3,462 HH
1,661 HH 1,799 HH
11594 HH 0— 72 W-W
Extremely Low Very Low Income Low Income (50- Middle Income (80- High Income
Income(<30%of (30-50%ofless of 80% of MR) 120% of MR) (>120% of MR)
MFI) MR)
m Current Households o New Households through 2041
11 Given the fact that incomes have grown at a relatively slow pace over the last two decades in comparison to
housing costs (especially home sales prices) this may be a conservative assumption about the future affordability of
housing.
12 The H]PS does not anticipate building new units for all existing households in Ashland that have problems
affording housing costs. But the HPS does propose actions to stabilize the housing costs of existing lower income
households and may result in development of housing that is more affordable to these households, enabling them to
stay in Ashland. Information about lower income households and cost burden for existing households illustrates the
existing housing need in Ashland.
ECONorthwest Ashland Housing Production Strategy 17
Housing Needs for Extremely Low Income (Less than 50% MR) Households
What we know about the need: Within this income range, Ashland has housing need of:
New households: 311 (from 2021-2041)
Existing households: 3,572
What can they afford? Rents (including basic utility costs) of not more than $920 per month.
IN A household would need to earn $62,000 to afford average multi -unit rent of $1,550
(about 83% of MFl for a household of four). Households with incomes of less than 50%
of MF1 cannot afford this rent.
What will it take to meet their needs? A combination of preserving existing income -restricted
affordable housing and development of new income -restricted affordable housing.
Development of income -restricted affordable housing typically requires extensive subsidy, with
funding from state and federal sources, in addition to any support from the city and other
partners.
Housing Needs for Low Income (50-80% MR) Households
What we know about the need: Within this income range, Ashland has housing need of:
0 New households: 127 (from 2021-2041)
N Existing households: 1,462
What can they afford? Rents (including basic utility costs) of between $920 to $1,460 per month.
A household would need to earn $62,000 to afford average multi -unit rent of $1,550
(about 85% of MFl for a household of four). These households cannot afford this rent.
® Households with this income range are likely to live in rental housing predominantly.
What will it take to meet their needs?A combination of preserving existing "naturally occurring
affordable housing" and development of new income -restricted affordable housing in this price
range. Some households in this income range may need rent assistance, such as a Housing
Choice Voucher. Development of new housing affordable in this price range generally requires
some subsidy or public support, such as tax exemptions, government funding (typically federal,
state, or county, with some level of local contribution being critical) reduced systems
development charges, low -interest loans, philanthropic contributions, or other financial
support. Funding for rental housing affordable at 60% to 80% of MFl is scarce. Homeownership
opportunities for this income range will likely be related to housing developed by nonprofit
organizations, possibly with some subsidy, such as through a community land trust.
Housing Needs for Middle Income (80-120% MR) Households
What we know about the need: Within this income range, Ashland has housing need of:
® New households: 144 (from 2021-2041)
® Existing households: 1,655
What can they afford? Rents (including basic utility costs) of between $1,460 to $2,190 per month.
ECONorthwest Ashland Housing Production Strategy 18
For the most part, these households can afford rents higher than the asking rents for a
two -bedroom unit of about $1,550.
However, households in this range cannot afford the median home sales price in
Ashland of $549,000.
Some households with income in the higher part of this range are likely to live in rental
housing and some may be homeowners, especially people who have owned their home
for years. Households with incomes in this income range are likely need assistance in
attaining homeownership.
What will it take to meet their needs? Development of rental housing (without subsidy from
local or state government) and lower cost housing for homeownership. Some
homeownership opportunities for this income range will likely be related to housing
developed by nonprofit organizations, possible with some subsidy, such as land banking or
a community land trust.
Housing Needs of People of, Color
What we know about the need: POC are more likely to rent their homes and to live in multifamily
housing (except Asian) than the overall average in Ashland. POC in general are cost burdened
more frequently than the average household. However, in Ashland the difference in cost
burden rates for POC is smaller than in many of Oregon's communities. Part of the reason for
this may be the small population of POC in Ashland.13
About .7% of Ashland's population identified as non -Hispanic Black, Asian, two or more races,
or another race. About 7% of Ashland's population identified as Latino (any race).
What will it take to meet their needs? Addressing the affordability issues, discussed above, as well
as ensuring that people of color have access to housing without discrimination. This will require
increasing awareness of Fair Housing rules for property owners and managers, tenants, City
decision makers, and City staff. It will also require careful decision making to change policies
that have created barriers to access housing by people of color.
13 People of Color includes Black, Latino, American Indian or Alaska Native, Asian, Native Hawaiian and Pacific
Islanders, and people of another or multiple races. These categories were combined due to limited data availability.
ECONorthwest Ashland Housing Production Strategy 19
Housing Need of People with Disabilities
What we know about the need: The Census reports that about 10% of
Ashland's population have one or more disability, such as
ambulatory, vision, hearing, cognitive, self -care, or independent
living disabilities.
What will it take to meet their needs? Addressing the affordability
issues, discussed above, as well as ensuring that people with
disabilities have access to housing that addresses their disability
and that they have access to housing without discrimination. This
will require increasing awareness of Fair Housing rules for
property owners and managers, tenants, City decision makers, and
Disabilities include those
that are visible, such as
ambulatory or vision
disabilities, and those
that are not readily
apparent, such as self -
care, independent living,
or cognitive disabilities.
Other conditions may
require special
accommodations, such as
disabling diseases or
mental health conditions.
City staff. It will also require approaches that encourage development of housing with
specialized design standards to accommodate special needs.
Housing Need of People Experiencing Homelessness
What we know about the need: There are approximately 831 people experiencing homelessness in
Jackson County in 2021. In addition, 125 students in the Ashland School Districts experienced
homelessness. The number of people experiencing homelessness in Ashland is not clearly
known. In part, this is because people experiencing homelessness may move between
neighboring cities.
What will it take to meet their needs? Strategies will range from emergency assistance (including
rent and utility assistance), permanent supportive housing (including supportive housing with
services), and improved access to an affordable unit (as discussed above).
ECONorthwest Ashland Housing Production Strategy 20
Stakeholder Engagement about Housing Needs Conducted Before
Development of the HPS
Since 2017, the City of Ashland has undertaken several strategic planning document updates
and policy changes which required public engagement processes and community input.
Housing Element Update — From 2017 to 2019 the City undertook an update of the
Housing Element of the Comprehensive Plan. This process included a community forum
and an online questionnaire as well as several public hearings.
5-Year Consolidated Plan — In 2020, the City updated the 5-year Consolidated Plan for
the use of Community Development Block Grant funds. This included an online
questionnaire, individual stakeholder interviews and three public hearings.
Annual Rent Burden Public Forums — Since 2018 the City has been holding annual rent
burden public forums in accordance with HB 4006.
Housing Capacity Analysis — From 2020-2021 the City worked with a consultant to
complete an updated Housing Capacity Analysis which involved a subcommittee
comprised of Ashland citizens, developers, land use professionals, and other community
stakeholders, as well as several public hearings.
Middle Housing Code Update — In 2021, the City developed new code language to
establish a middle housing code in accordance with H132001. This process took place
between 2020-2021 and included several public hearings and a Development Round
Table meeting.
Affordable Housing Program resolution and ordinance review and update — Lastly,
the City undertook a review and update of the resolution and ordinance that governs
the City of Ashland Affordable Housing Program. This process included targeted public
meetings with homeowners and affordable and private market housing developers as
well as several public hearings before the Housing and Human Services Advisory
Committee, the Planning Commission, and the City Council.
Summary of Public Feedback Themes from Recent Community Engagement Activities (The
bulleted items below include issues regularly raised by members of the public regarding needed housing
and suggested policies and actions the City could explore to assist in the production of needed housing.)
Increase density, rezone land to ensure more multi -family zoned land/higher density
zoned land, promote infill over sprawl, but only where appropriate (not in historic
districts or next to existing single-family neighborhoods).
City Planning policies should allow for more flexibility in housing type and design.
More innovative alternative housing types should be allowed such as container houses,
tiny houses, micro cottages. Similarly, more diversity of development and household
types should be allowed, co-ops, co -housing, tiny house villages, mixed
ECONorthwest Ashland Housing Production Strategy 21
use/commercial/residential, multi -generational households/seniors renting rooms in
their homes to students, and Single Room Occupancy/boarding house type households.
Need larger houses/units to attract families with children, but also need smaller units for
the existing population of seniors and students.
Need for more affordable housing for both rental and ownership. This is a highly
prioritized need. Cost and availability of housing are consistently identified as problem
areas and are prioritized for policy solutions/city support.
The City should support alignment with the Ashland Climate and Energy Action Plan
(CEAP) policies. Parks, outdoor recreation, and preservation of and access to natural
areas are a high priority for the Ashland community. Eco-friendly/green housing
developments, less reliance on cars, more alternative transportation friendly
developments are highly prioritized.
City should reduce parking requirements, plan for more innovative, alternative
transportation options.
IN Cost of public infrastructure is a barrier to development.
City processes can be a barrier to development. The City needs to provide more
information/resources to help the public learn about City incentives and processes for
housing development/ARUs/annexations.
ECONorthwest Ashland Housing Production Strategy 22
III
WIT21 I MIT qRFEWIMMM
This section lists existing measures that Ashland's has implemented to support housing
development and presents preliminary draft measures (or policies or strategies) that may be
included in the HPS.
The City of Ashland has the following housing measures (or policies or strategies) currently in
place to address Ashland housing needs:
INEIMIMMUMNIMEEM
ME=
Allow Middle Housing
Ashland allows Duplexes and Accessory Residential Units wherever a single-family
types (Duplexes,
dwelling unit is permitted per the requirements of HB2001-. Code amendments were
Cottage housing,
enacted in June 2021.
Townhomes, Row
Ashland adopted cottage housing ordinance in November 2017 which allows cottage
Houses, and Tri- and
housing developments within single family zones. Following adoption Ashland has
Quad-Plexes) in low
approved a number of cottage housing developments.
density zones
Allow Middle Housing
Ashland's cottage housing ordinance allows cottage housing developments in the R-
types in medium
1-5 and R-1-7.5 zones on lots that are greater than 1.5 times the minimum lot size
density zones
for the zone. Cottage Housing developments can be between 3 to 12 units
depending on lot size.
Tri- and Quad-Plexes Townhomes, Row Houses, Stacked Townhouses are permissible
in Ashland's Medium Density zone (R-2), and Townhomes are further permitted in
the R-1-3.5 zone or other residential zones (R-1-5, R-1-7.5, R-1-10) through planned
unit developments.
Allow Stacked
Stacked townhomes, condominiums, garden apartments and larger -scale
Townhouses, Garden
apartments are permitted in R-2 and R-3 zones. However due to small lot sizes of
Apartments, and
vacant/partially vacant properties available in these zones, larger scale apartments
larger -scale
are not often achievable given existing lot sizes, height limitations, and density
Apartments in high
allowances.
density zones
Allow Live -Work
Live -work housing and mixed -development would be a permitted use within
housing or Mixed -use
commercial zones although not specifically listed in the allowable use table for either
housing in
commercial or residential zones. Home Occupations are special permitted in all
commercial zones
zoning designations except for industrial (M-1).
Current Actiori A private developer is presently working on a legislative proposal
to amend the Croman Mill Masterplan which would include live -work housing and
mixed -use development. The amended masterplan, as presently being developed, is
intended to focus on providing more flexibility in providing both residential and
commercial uses than does the existing zoning.
Allow small or "tiny"
Small, or tiny, units that are built on a foundation are permitted in Ashland and have
homes
been developed as Accessory Residential Units. Tiny homes on wheels would have to
be in an RV park, and there are thus limited opportunities for their placement in
Ashland.
Allow Small
Planned Unit Developments in all SFR and MFR zones will allow for small lots (up to
Residential Lots
zero lot line and no minimum lot size) at allowable Densities for the zone.
Additionally, cottage housing developments in SFR zones (R-1-5 & R-1-7.5) allow lots
ECONorthwest Ashland Housing Production Strategy 23
smaller than the minimum lot size for the zone in conjunction with common open
space. Ashland's R-1-3.5 zone has a minimum lot size of 3,500 SF.
Current Action: Middle Housing legislation (State) will allow expedited land divisions
of middle housing (Duplexes) to enable independent lots smaller than the minimum
lot sizes within the zone (July 2022)
Mandate Maximum
Ashland does not have a maximum lot size or minimum density requirement in
Lot Sizes
Single Family Residential zones, although market development typically maximizes
the number of units provided.
In cases where lot sizes are proposed that exceed the minimum lot size it is often in
response to physical or environmental constraints that limit the buildable portion of
a site (e.g. steep slopes, floodplains, wetlands and riparian areas)
Mandate Minimum
Minimum Density requirements (80% base density) are in place in multifamily
Residential Densities
residential zones (R-2 and R-3) on lots large enough to accommodate 3 or more
u nits.
Minimum densities and are required of any residential annexation equal to 90%
Base Density exclusive of environmentally constrained lands.
Increase Allowable
Ashland recently removed the maximum residential densities within the Transit
Residential Densities
Triangle Overlay area (Ashland Street, portions of Siskiyou Blvd, and Tolman Creek
Road). A form -based approach is used where limitations on height, lot coverage, and
setback requirements create the 3D envelope in which units can be developed. This
allows for many smaller units within the same space when compared to a base
density approach which can produce fewer, large apartments or condominiums.
Current Action: Draft Ordinance removing maximum residential densities in E-1, C-1
and C-1-D zones for mixed -use development has been reviewed and recommended
for approval by the Planning Commission. The City Council is expected to review
revisions to the draft ordinance this year.
Allow Clustered
Ashland permits Planned Unit Developments in SFR and MFR zones which allows
Residential
clustering of units and transfer of density from naturally constrained areas to the
Development
developable portion of the site.
Re -designate or
Rezoning land in Ashland is not a common practice. The City has implemented a
rezone land for
number of master planning efforts (Nor * mal Neighborhood, North Mountain Plan,
housing
Croman Mill District) which have identified lands to be developed as multifamily or
mixed -use development. Individual property owners have requested and received
rezoning of their properties to multifamily zones for specific development proposals.
However, there has not been an effort to examine vacant low density and
employment properties within the City Limits as candidates for a comprehensive plan
and zone change to increase the supply of multifamily zoned properties.
Current Action(s): A Draft Ordinance which would allow an increased allowance for
ground floor residential in employment zoned lands (E-1, C-1) for mixed -use
development has been reviewed and recommended for approval by the Planning
Commission. The City Council is expected to review the draft ordinance this year.
A private developer is presently working on a legislative proposal to amend the
Croman Mill Masterplan which would include rezoningthe district to allow for a
variety of housing types on la.nds currently zoned for commercial, employment, and
industrial uses.
Transit Triangle
Implements recommendations of an infill strategy to promote more housing within
Overlay
an area surrounding the bus route in the southeastern part of Ashland that circulates
(Ordinances 3166,
on Ashland St., Tolman Creek Rd., and Siskiyou Blvd. The approved Ordinance
3167,3168)
creates a Zoning Overlay, known as the Transit Triangle, that allows for a reduced
amount of required commercial or employment uses from 65% to 35% of the ground
floor in mixed -use buildings, a reduced parking requirement for small units,
ECONorthwest Ashland Housing Production Strategy 24
(adopted: December
elimination of housing density maximums, and a requirement to provide rental
2020)
housing in exchange for utilizing the optional Transit Triangle Overlay provisions.
Middle Housing
Ordinance Amendments to the duplex and accessory residential unit (ARU)
Ordinance
standards to meet the requirements of new state laws and administrative rules
amendments
included in House Bill (HB) 2001 from the 80th Oregon Legislative Assembly, 2019
(Ordinance 3199)
Regular Legislative Session. The primary changes to the land use code for duplexes
(adopted 6/2021)
are that duplexes are permitted in all residential zones including the single-family
zones, are required to have two on -site parking spaces, and the approval process
requires a building permit prior to construction or conversion of an existing structure,
The primary changes to the land use code for ARUs are that ARUs do not require on -
site parking spaces and the approval process requires a building permit prior to
construction or conversion of an existing structure
Cottage Housing
The Cottage Housing Ordinance adopted allows cottage housing in single family
Standards (Ordinance
residential zones (R-1-5, R-1-7.5, and NN-1-5 ) and established the following
3147)
provisions:
(adopted 11/2017)
A minimum of 3, and a maximum of 12, cottages can be provided in a
cottage housing development depending on lot size.
Im Cottages shall be no larger than 1000sq.ft., and at least 75% of the cottages
shall be less than 800sq.ft.
The parking requirements for cottage housing units was reduced to be as follows:
Units less than 800 sq. ft. - I space/unit; Units greater than 800 square feet and
less than 1000 square feet -1.5 spaces/unit.
Reduce Regulatory Impediments
Reduced Parking
Requirements
Ashland provides parking reductions for small units city-wide (one space per unit for
units 500 SF or less). Within the Transit Triangle Overlay parking requirements are
reduced to one space per unit for units 800 SF or less. Cottages of 800 SF or less
within approved cottage housing developments require one space per unit.
Many parking credits may beallocated toprojects including:
� Off-street parking credit (1for 1) for each on -street space along the
property's frontage;
� joint use and mixed -use development credits (sharing the same space
between acommercial use and residential use when demonstrated their
time ofuse isnot inconf|ioU;
� off -site shared parking;
= transit facilities credit;
= Transportation Demand Management plan implementation.
Reduce Street Width Ashland has long implemented a "Narrow Street" standard through the Street
Standards Standards and Transportation System Plan. The narrow street and interconnected
grid pattern promoted by Ashland's Street Standards both reduces development
costs associated with new streets in subdivisions and retains developable land are
for new housing,
Encourage Mixed use projects are permitted and encouraged inAshland Commercial, and
multifamily Employment zoned.
residential
ECONorthwest Ashland Housing Production Strategy 25
Financial Incentives
Reduced /Waived
Building Permit fee,
Planning fees, or
SDCs
Programs that reduce various development fees as an incentive to induce qualifying
types ofdevelopment orbuilding features. Ashland waives ordefers 10O96ofSystem
Development Charges including Parks, Transportation, Water, Sewer and Storm
Water SDCs for qualified affordable housing units targeted to households earning
80% AMI or less and meeting the rent or sale requirements of the Ashland Housing
Program.
Ashland waives Community Development Fees, and Engineering Services fees for
voluntarily provided affordable housing units that remain affordable for GOyears.
Affordable ownership units that leave the program after 30 years, but less than 60
years, must repay a prorated amount of SDCs, Community Development Fees, and
Engineering Services Fees that were deferred.
Scaling'SDCs to Unit Cities often charge a set SDC per dwelling unit, chargingthe same SDCs for large
Size single-family detached units as for small single-family detached units or accessory
dwelling units.
Ashland's SDC methodology charges 50% of the calculated per unit SDC amount for
units less than 500sq.ft., and 75% of the calculated per unit SDC amountfor units
between 500 and 800sq.ft. Thus, smaller units pay proportionately less SDCs for
Transportation, Parks, and Sewer and Water compared to full size units due to their
potential for smaller household sizes and commensurate impacts. Storm Water
SDCs are based on lot coverage and thus, smaller units have lower Storm Water
Provide Density Ashland has four density bonuses, one of which is for development of affordable
Bonusesto housing at higher densities and another for energy -efficient housing.
Developers
= Affordable housing projects meeting eligibility requirements (including rental
orownership housing affordable tohouseholds aL8O%orless ofAM|for a
min. of3Oyears) receive adensity bonus oftwo units for each affordable
unit provided, uptoamax. ofa35Y6increase indensity.
" The max. density bonus inclusive of other bonuses (open space,
conservation) can be 60% over the base density within the zone.
ECONorthwest Ashland Housing Production Strategy 26
� Ashland's Cottage Housing Development ordinance effectively provides a
doubling ofthe allowable density inthe zone for provision ofthe small
cottage housing units.
Ashland classifies small units, of 500 SF or less, as only 75% of a unit for the
purposes of density calculations. A greater number of small units can be developed
within existing density allowances without employing a density bonus.
SDC Deferral Establishes the terms of affordability and recapture provisions for deferred fees and
Resolution charges for qualified affordable ownership units and affordable rental units that
(Resolution 2020-24) remain in the affordable housing program for at least 30 years.
(adopted 2020)
Vertical Housing Tax
A Vertical Housing Development Zone has been established for designated
Credit
Commercially zoned properties within the Transit Triangle to promote the
(adopted 12/2020)
development of mixed -use projects that incorporate multiple floors of housing.
SDC Financing
Ashland amended the SDC collection of charge provisions in 2019 within the
Credits
Ashland Municipal Code (4.20.090). These amendments allow SDCs to be paid over
a 10-year period in semi-annual installments.
A one-year installment loan shall not be subject to an annual interest rate provided
all charges are paid prior to the City's issuance of the Certificate of Occupancy, time
of sale, or withing one year of when the charge was imposed, whichever comes first.
For installments that exceed one year, repayment interest on the unpaid balance at
annual rate of six percent (6%) is assessed for a five-year installment loan or seven
percent (7%) for a 10-year installment loan.
Financial resources
CDBG
Ashland is a direct Community Development Block Grant (CDBG) entitlem;7'
community and receives HUD allocations of approx. $175,000/year. The 5-year
Consolidated Plan for use of CDBG funds prioritizes capital restricted CDBG funds
toward affordable housing and shelter and 15% of the award is typically provided to
service providers benefiting extremely low-income individuals.
General Fund Grants
Ashland's Affordable Housing Trust Fund is part of the General Fund and is used to
orLoans
support the development of affordable housing. The City has not issued a bond to
generate revenue for affordable housing
Transient Lodging Tax
Ashland collects Transient Occupancy Taxes (TOT), and applies them toward tourism
(TILT)
related activities, economic development grants, and social service grants annually
in accordance to the restricted/u n restricted use parameters.
Fees or Other
Ashland has an Affordable Housing Trust Fund, and the City Council has dedicated
Dedicated Revenue
Marijuana Tax revenue (up to $100,000 annually) to support the AHTF through the
annual budgeting process.
Local Improvement
Ashland has utilized LIDs for specific public improvement projects within the City,
District (LID)
which has enabled a group of property owners to share the cost of a project or
infrastructural improvement on a pro-rata basis, where the City contributes the
majority of the costs of public improvements.
ECONorthwest Ashland Housing Production Strategy 27
Reimbursement Ashland's municipal code (1-3.30,0150) was amended in 2010 toenable a
District developer to request the City establish a Reimbursement District to collect public
improvement costs that exceed those attributable to service the property owned by
the applicant.
Examples of excess costs include (but are not limited to): Full -street improvements
instead of half street improvements; Off -site sidewalks; Connection of street sections
for continuity; Extension of water lines; and Extension of sewer lines
To date, no Reimbursement District has been requested or formed.
Tax Exemption and Abatement
Vertical Housing Tax OnDecember 15.2020.Ashland passed aVertical Housing Tax Credit and
Abatement (Locally designated Commercially zoned properties within the Transit Triangle overlay area ae
Enabled and aneligible Vertical Housing Development Zone.
Managed) �
Land Trusts
A land trust is typically a nonprofit organization that owns land and sells or leases the
housing onthe land toincome-qualified buyers.
There are 49 units within Ashland that are operated under the land Trust model.
The Ashland Community Land Trust operated in Ashland from 2000 until 2015 when the
non-profit organization formally dissolved. And transferred their 18 affordable land trusted
housing units toACCESS Inc.
Rogue Valley Community Development Corporation developed 31 units under the land
trust model which were transferred to NnighbohNorks Umpqua for administration.
Public Land Ashland has dedicated surplus City property for the development of affordable housing or
Disposition sold surplus City property and directed the proceeds into the Ashland Housing Trust Fund
to support affordable housing development.
Current Action: The City of Ashland is presently evaluating the disposition of surplus
property, as well offering the air rights above a city owned parking lot to develop needed
housing. Affordable and workforce housing providers will be extended the opportunity to
respond to any Request for Proposals or purchase/sale solicitation efforts.
Parcel Parcel assembly involves the city's ability to purchase lands for the purpose of land
Assembly aggregation or site assembly
The City has experience acquiring property for the future development of affordable
housing, having acquired 10 acres on Clay Street in cooperation with the Housing Authority
of Jackson County. Over the last decade this property provided a location for 120 units of
affordable housing.
The City typically relies on affordable housing partners to identify property for a proposed
development and has provided financial assistance (CDBG or Affordable Housing Trust
Fund (AHTF) to assist in acquisition. Most recently the City helped purchase a parcel using
AHTF for Columbia Care to develop a 30-unit affordable housing project
ECONorthwest Ashland Housing Production Strategy 28
Requirements
Preserving
Condominium An Ordinance establishing that conversion of existing rental units into for -purchase
Conversion units (Condominium Conversions) requires that half of the units in an existing
Ordinance apartment complex are to be retained as rentals upon conversion in the event any
relief from current land use requirements is requested. In the event the applicant
chooses to convert all the apartments in a complex into for purchase housing, the
ordinance establishes a requirement that 25%ofthe total number of units
| bedesignated asaffordable ownership housing.
EM
Comprehensive Plan
Housing Element
(adop1od2O1A)
Tenant Rights
(Ordinance 2939)
In 2O19the City ofAshland rewrote the entirety ofthe Housing Element ofthe
Comprehensive Plan. The Housing Element sets forth general goals and policies
which provide guidance for Ashland's growth and development over time. The
adopted Housing Element includes Goals and Policies under four main categories:
E Diversity of Housing Types
� Production and Preservation ofAffordable Housing
Environmental Stewardship and Sustainability
= Data, Inventories, Projections and Permitting
An Ordinance establishing Chapter 10.1-15 of the AMC which provides for Tenant
Rights and relocation benefits for residents facingdisplacement due to
condominium conversions.
ECONorthwest Ashland Housing Production Strategy 29
Existing and Expected Barriers to Development of Needed
Housing
The barriers to development of needed housing in Ashland include:
■ Having enough development -ready land for the next 5 years. While the Ashland HCA
shows that there is enough land within the UGB to meet housing needs over the next 20
years, land in the UGB is not necessarily development ready. Land requires the full suite
of backbone services (water, wastewater, transportation) before it is development ready.
The cost of building out infrastructure is increasing. Additionally, the annexation
process in Ashland can be a lengthy and uncertain process, which adds cost and risk to
development. Inclusionary zoning requirements for residential amiexations; add further
cost to greenfield development. These factors affect the short-term availability of land to
meet immediate housing needs.
■ Zoning limitations for higher density housing. Density, height and lot coverage
limitations in R-2 and R-3 zones are barriers to higher density residential development.
Stacked townhomes, condominiums, garden apartments and larger -scale apartments are
permitted in R-2 and R-3 zones. However, due to small lot sizes of vacant/partially
vacant properties available in these zones, larger scale apartments are not often
achievable given existing lot sizes, height limitations, and density allowances.
Additionally, the Ashland HCA shows there are only 11.7 acres of net buildable land in
the City's R-3. These factors limit the number of units that can be built in the City's
higher density residential zones
■ Land for development of regulated affordable housing. Land for development of
regulated, income -restricted affordable housing is scarce. Building income -restricted
housing (i.e., housing that is affordable at 60% or less of MFI) requires land.that is
affordable, allows multi -unit development, and in an appropriate location. The locations
best suited for development of affordable income -restricted housing are areas with
access to transit, near services (both social services and other services), and near jobs (or
with easy access to jobs). Land in these locations is often higher -cost and may not
currently be zoned to allow multi -unit housing.
■ Funding and resources to support development of income -restricted affordable
housing. Developing income -restricted housing for households with incomes below
60% of MFI generally requires federal, state, and local subsidy so that it can cover the
costs of development and operations with restricted rents. One of the key barriers to
development of income -restricted affordable housing is identifying sufficient funding to
support its development. A city's options for funding affordable housing development
include direct funding (i.e., monetary contributions for housing), contributions of land,
and cost reductions (e.g., tax abatements or waiving fees).
■ Funding and resources to support development of housing affordable to middle -
income households. Developing new housing affordable to households with incomes of
ECONorthwest Ashland Housing Production Strategy 30
60% to 120% of MFI is often not financially feasible without subsidy. Federal and state
funding is harder to access for building housing affordable in this income group. As a
result, supporting development of housing affordable to middle -income households
requires city intervention, such as removing zoning barriers to development of this type
of housing and ensuring that infrastructure is available to support housing
development, both of which are discussed above. In addition, cities can support
development of this type of housing through direct funding (i.e., monetary contributions
for housing), contributions of land, and cost reductions (e.g., tax abatements or waiving
fees).
Capacity of the development community to support development of needed housing.
Capacity for development of housing includes developers willing and able to develop
needed housing, nonprofits with the capacity to support development of affordable
housing, and availability of skilled construction labor to do the housing development (or
renovations). Each of these are potential barriers and can have different impacts on
development of affordable housing. Capacity in the development community can
include knowledge of navigating affordable housing financing and reporting
requirements, knowledge of development of new or innovative housing projects, and
capacity to take on new housing development. Capacity for nonprofits can be a
combination of staff capacity for executing on projects and funding to support
affordable housing projects.
Lack of existing nonprofit capacity to support affordable housing development. There
are no nonprofit organizations currently available to partner with Ashland on housing
development, such as nonprofit organizations rumaing local land banks or land trusts.
Partnering with local nonprofits that can support the City's broader goals around
affordability could help improve access to a variety of housing types affordable at lower
and middle incomes. A lack of nonprofit capacity to develop housing, as well as running
programs that support the City's broader housing goals, can be a substantial barrier to
developing affordable housing.
ECONorthwest Ashland Housing Production Strategy 31
3. Actions to Meet Future Housing Need
Most of the actions and funding tools discussed in this section can be used to meet housing
needs at different income levels. This section describes how groupings of strategies, into
initiatives, are necessary to work together to meet Ashland's housing needs,
The City developed four initiatives that address key housing needs in the city. The initiatives
comprise a set of potential city -led strategies, funding sources, and potential partnerships with
other entities that help to achieve an overarching goal. By bundling strategies and funding
sources, the City acknowledges that several strategies and partnerships are necessary to achieve
the City's housing goals.
Many of the actions and funding tools discussed in this project can be used to meet housing
needs at different income levels. This section describes how groupings of actions, into
initiatives, are work together to meet Ashland housing needs.
The initiatives are:
Encourage development of low- and moderate -income affordable rental housing. This
initiative seeks to increase the housing options for unregulated rental households
earning between 60% and 120% of MFI ($43,900 to $87,700).
Identify additional funds to support the Affordable Housing Trust Fund
Evaluate participating in or establishing a land bank.
Evaluate opportunities to participate in a land trust.
Implement the Multiple Unit Property Tax Exemption (MUPTE) to support
multifamily or affordable housing
Increase opportunities for affordable homeownership. This initiative seeks to increase
the housing options for homeownership for households earning less 120% of MF1 (less
than $87,700).
Identify additional funds to support the Affordable Housing Trust Fund
Maintain quality and support development of a new manufactured home park
Evaluate participating in or establishing a land bank.
Evaluate opportunities to participate in a land trust.
Establish a Construction Excise Tax
Encourage development of income -restricted affordable housing units. There are
limited options available in Ashland that are affordable to households with income of
ECONorthwest Ashland Housing Production Strategy 32
less than 60% of MFI ($43,900). This initiative supports development of housing
affordable in this income group.
Work with partners to support development of additional permanent supportive
housing
Establish a Construction Excise Tax
Evaluate using Urban Renewal
Evaluate participating in or establishing a land bank.
Evaluate opportunities to participate in a land trust.
Preserve existing of low- and moderate -income affordable housing. This initiative
seeks to increase the housing options for households earning less than 120% of MFI (less
than $87,700).
Maintain quality and support development of a new manufactured home park
Preserve and improve existing low-cost, unregulated, rental housing
Identify additional funds to support the Affordable Housing Trust Fund
ECONorthwest Ashland Housing Production Strategy 33
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One of the key limitations to implementing the actions in the HPS is the availability of funding.
Funding is needed not only to build units, preserve affordable housing, and provide access to
equitable housing, but also for staff time to implement the Plan. Identifying a set of realistic
funding sources is necessary for achieving the vision of affordable housing in Ashland.
A robust set of housing preservation and development programs requires funding sources that
are dedicated toward these activities and that are stable and flexible. In addition to existing
available funding options, the City will need to pursue new funding sources that can help fund
its programs.
Urban Renewal District. Freezes property tax accumulation in a designated Urban
Renewal District until the Urban Renewal District expires or pays off bonds. The City
could use Urban Renewal to support development of infrastructure necessary to support
housing development.
Construction Excise Tax (CET) Revenues. The allowed uses for CET funding, as defined
by state statute, include: at least 50 percent must be used for developer incentives, up to
four percent may be used to cover administrative costs, 15 percent goes to the Oregon
Housing and Community Services for homeowner programs and up to 35 percent may
be used flexibly for affordable housing programs, as defined by the jurisdiction. As part
of establishing a CET in Ashland, the City will need to develop a plan for use of CET
funds to support affordable housing development.
Affordable Housing Trust Fund (AHTF). The AHTF provides direct financial resources
to the development of affordable housing for low-income households. The HPS
describes several potential avenues the City could pursue to identify additional funding
sources for the AHTF, including a general obligation bond, construction excise tax,
transfer of development density fees, transient occupancy tax, continuing the use of
Marijuana tax funds, or providing one time contributions to the fund through bequests
or the sale of surplus city property.
ECONorthwest Ashland Housing Production Strategy
Other Funding Sources Considered
The City has a variety of other options for locally controlled funding sources that could support
affordable housing. While this project did not include a robust funding analysis component, the
project team discussed these funding sources with the Task Force.
Exhibit 13. provides an overview of which funding sources advanced to the HPS.
Exhibit 13. Funding Sources Evaluated
Recommendation
Revenue Source
Rationale for Inclusion/Exclusion?
for Inclusion
in the HPS as an
Action?
Yes
New Urban Renewal
Could provide a stable, dedicated revenue source in an
Area, if established
area with limited existing infrastructure.
Yes
Use of CET funding, if
Provides a funding source to support developer incentives,
established
affordable homeownership and affordable housing
programs.
No but staff will continue to
Grants and State Funding
Not included as an action but considered as a source of
pursue
funding for other housing strategies.
No but the City will accept
Private donations and
Pursue as the City has staff capacity, without dedicated
these
gifts
staff this is not likely to be a substantial source of funding
Consider as a source of
General Obligation Bond
Requires voter approval and may be difficult to pass
funding for the AHTF
No
New local option levy
Requires voter approval, unlikely to pass
No
Increased lodging tax
Only 30% increased revenue could go to housing; 70%
dedicated to tourism promotion
No
Marijuana tax
A portion of the proceeds from the City's portion of the State
Marijuana Tax is already a long-term revenue source to
fund the AHTF.
No
Increase Systems
Does not provide a source of funding for development or
Development Charges
preservation of housing,
No
Increased utility fee
Does not provide a source of funding for development or
preservation of housing,
No
Increased building and
Does not provide a source of funding for development or
planning permit fees
preservation of housing.
No
New business license fee
May hinder local business development
No
New food and beverage
The city passed this, but revenue was not allocated for
tax
housing.
No
New sales tax
May not be politically feasible
No
New payroll/business
May not be politically feasible
income tax
No
New ticket tax
May not be politically feasible
No
New real estate transfer
Not legal in Oregon
tax
No
New vacant/second
Untested and possibly not legal in Oregon
home tax
ECONorthwest Ashland Housing Production Strategy 3
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The following actions are under consideration for inclusion iuthe fIPS.This section presents
some information about each action. Dselected for inclusion in the HPS additional information
will be included for each action. In Action A,weshow all of the information that will be
included iothe HPS, with olmcehmlder*for information vvewill fill jolater.
Rationale
Land control is critical because costs make affordable housing development difficult or financially
infeasible. Land banks support low- and moderate -income affordable housing development by
reducing or eliminating land cost from development, increasing nonprofits' capacity to build
affordable housing
Description
p 0o
Through land banking, the City can provide a pipeline of land for future development and control the
type of development that may occur on that land. The City could pursue land banking in five ways:
• Designate city -owned land assurplus and contribute that land tothe |unU bank, eventually
conveying that land to affordable housing developers for development of housing at agreed -
on level of affordability, such as housing affordable below 80Y6 ofMF|.
• Purchase properties for the purpose of building affordable housing and convey that land to
affordable housing developers hnr development ofhousing atagreed-on level of affordability.
• Accept land which isdedicated tothe City tosatisfy affordable housing requirements
associated with annexations, zone changes, or other inclusionary housing standards.
• Accept properties which are either donated to the City for the express purpose of providing
for the development ofaffordable housing.
" Provide funds to support land banking done by another organization, with the purpose of
building affordable housing in the future.
Land banking could be used as a strategy to increase housing for renters or homeownership. If used
for rental housing. land banking would likely be used for income -restricted affordable housing. If
used as a strategy to increase homeownership opportunities, then land banking would be used in
conjunction with ecommunity land trust.
_--y Role
The City could have multiple roles for land banking, including:
• Partner -led project with a nonprofit developer or land trust in which City contributes funds or
land to the project. City can contribute land to support the affordable housing development.
= City -led affordable housing development project with city -owned land banking. City can
provide funds orland and help with parcel assembly.
The City may participate in multiple projects overtime that involve different types of land banking
strategy. The City's role may vary on different projects, such as contributing city -owned surplus land
for development, assisting with land purchase and assembly, providing funding to support land
purchase, orpartnering inanaffordable housing development project that includes land banking as
well as other strategies.
Partners and their Role
Lead Partner. City of Ashland Planning Division
ECONorthwest Ashland Housing Production Strategy 11
Partners. Nonprofit agencies, including faith -based organizations, other governmental agencies, and
representatives from the private sector.
Anticipated Impacts
Potential Risks
Ifpublic land isused for affordable housing, itcannot beused for other city functions, However, the
land would have been identified as surplus and not needed for city functions. Funds spent on
affordable housing will be unavailable for other city services. If the City does not ensure that housing
will be affordable at below 80% of MF1 for the foreseeable future, the housing costs may increase,
making the housing less affordable.
Implementation Steps
•Get policy direction from City Council on the role the City should take in land banking.
• Inventory publicly and privately -owned properties (including properties owned byfaith-based
organizations) inareas well -suited for eland bank purpose.
• Partner with and contribute funds or land to an existing non-profit land bank or participate in the
formation of a new non-profit land bank if one does not exist with sufficient capacity to serve
Ashland.
• Incorporate publicly owned land into a bank or acquirenew land to incorporate to the land bank.
• Partner with and contribute land to a community land trust that is led by an existing entity, often a
nonprofit organization.
• Acquire land or maintain existing land until it can be made available to developers through a
Request for Proposals todevelop aaaffordable housing.
Implementation Timeline
Funding or Revenue Implications
Partnering is the most administratively efficient and cost-efficient approach to implementing this
strategy. If the City is contributing land to the land bank at low- or no -cost, then the City is forgoing
realizing the value of the land if it was sold on the open market. If the City contributes funds to a land
bank or land trust, the City will need to identify a source of funding for the contributions.
ECONorthwest Ashland Housing Production Strategy 12
Rationale
Land trusts support affordable housing development by reducing or eliminating land cost from
development. Land trusts hold land inperpetuity and sell orlease the housing onthe land atbelow-
market natepriooa.ksndtruaLsnnouth*quonUyproviUeopportunitiasforhorneownershipthet
remain affordable over the |on§ -term.
There are currently 49 units within Ashland that are operated under the land trust model. Beginning
in 2000 the Ashland Community Land Trust developed 18 land trusted affordable housing units,
which are currently administered by ACCESS Inc. Ashland Community Land Trust has since dissolved.
Rogue Valley Community Development Corporation developed 3:1 units under the land trust model
which were transferred to NmighborWorka Umpqua for administration.
Description
�� on
The City may participate in a community land trust that is operated by an existing entity, often a
nonprofit organization. The City's role in e community land trust could be as a pariner, possibly
assisting the trust with land acquisition through land banking (Action A) or through providing funding
10support housing development.
A land trust is typically managed by a nonprofit organization that owns land and sells/leases the
housing on the land to income -qualified buyers. Because the land is not included in the housing price
for tenants/buyers, land trusts can achieve below -market pricing. Land trusts are most commonly
used as a method for supporting affordable home ownership goals. The City's role would be one of
supporting and partnering with the nonprofit that runs the land trust.
CityRo[e
Partner with and contribute funds or land to an existing non-profit land trust or participate in the
formation of a new non-profit land trust if one does not exist with sufficient capacity to serve
Partners and their Role
Lead Partner. City ofAshland Planning Division
Partners. ACCESS Inc, Neighborworks UMPQUA, other nonprofits involved in the creation of
affordable housing.
Anticipated Impacts
Potential Risks
If public land is used for affordable housing, it cannot be used for other city functions. However, the
land would have been identified as surplus and not needed for city functions. Funds spent on
affordable housing will be unavailable for other city services. hthe City does not ensure that housing
will be affordable at below 80% of MFI for the foreseeable future, the housing costs may increase,
making the housing less affordable.
EGONorthwest Ashland Housing Production Strategy 13
Implementation Steps
IN Get policy direction on implementing this action from City Council.
= Identify acommunity land trust that isinterested inoperating inAshland.
• Partner with and contribute land to a community land trust that is led by an existing entity,
often anonprofit organization.
Implementation Timeline
Funding or Revenue Implications
Partnering is the most administratively efficient and cost-efficient approach to implementing this
s1rate8y.IftheOkyiaconbibuUng\endtothekandtrustat|ow-orno-oOaLthentheChyisforg0ing
realizing the value of the land if it was sold on the open market. If the City contributes funds to a land
trust, the City will need to identify a source of funding for the contributions.
ECONorthwest Ashland Housing Production Strategy 14
Rationale
Education around housing issues inimportant topreventing and addressing housing discrimination,
ensuring rights are protected, and connecting residents with housing resources.
Description
The City can work with the Housing and Human Services Advisory Committee urother organizations
to host educational events. Trainings could focus on topics such as fair housing and housing
discrimination, foreclosure, eviction, tenant and landlord rights, toainingatoserve vulnerable
populations, or other information needs as they arise. Fair Housing education events could be held
for n*sidants, property owners, property managers, r*m|tora. lenders and others involved with rao|
estate transactions.
City Role
The City can work with the Housing and Human Services Advisory Committee ororganizations to
identify information needs and training ideas. Regular meetings or coordination with the City and
partners could occur to discuss needs and opportunities. The City could also contract with trainers or
area experts to provide trainings and host educational events.
Partners and their Role
Lead Partner. City of Ashland Planning Division
Partners. Housing and Human Services Advisory Committee, Fair Housing Council
Anticipated Impacts
77
Low- and middle -income-,
All levels of income, primarily
households; others m
households with incomes of less than
involved with real estateE
80% of Median Family Income (MFI).
Potential Risks
Impacts are likely tobmminor orhave nunegative impact.
Implementation Steps
N Work with partners to identify education needs and target populations.
0 Develop presentation materials
N Identify city -led presentation calendar for each year
N Work with partners to plan, advertise, and convene educational events.
° Participate in presentations
= VVorkwKhpaMowns1omxocutenmoutn*aohontopicathatenenotcdy'ed.auchaoFmir
Housing outreach.
ECONorthwest Ashland Housing Production Strategy 15
Implementation Timeline
Funding or Revenue Implications
Staff time and available Planning Division tools and resources will be relied ontOaccomplish this
Rationale
The City's 2020-2024 Fair Housing Analysis of Impediments to Fair Housing Choice Update for the
City ofAshland identified impediments tofair housing such as: limited community awareness about
fair housing protections and resources, instances of discrimination in housing transactions, and a
lack of affordable housing. An equitable housing plan could address the issues identified in this
report by outlining initial cteps, action plans with goals and methods to measure progress to achieve
more equitable housing and continuously examine ways to make improvements to the housing
system k)achieve equity.
Description
Anequitable housing plan could implement strategiesfrom the Fair HuuahngAnalys/aof
Impediments Report, including:
Offering education and training to City Staff, Elected and Appointed Off icia Is, and the
N Reviewing City policies for disparate impact and biased language.
� The adoption of a too] to ensure inclusivity in decision making process regarding City grant
funding.
The action described in the third bullet above, adoption of a tool to ensure inclusivity in decision
making, could be tied to a broader City effort to adopt a Social and Environmental Equity matrix.15
For housing, this matrix could help guide City decisions around grants, funding for housing, and other
city policies focusing on developing and preserving housing. The City could also include questions in
the matrix to help assess potential impacts from other City decisions around housing and
displacement risk, and topromote Universal Design policies and address equity for people with
oThe Housing and Human Services Advisory Committee has considered developing a social and environmental equity matrix, similarto
Eugene's triple bottom line, »ohelp evaluate grant funding decisions. Eugene's Triple Bottom line isaframework mthat helps the City
assess the environmental, equity and economic impacts, benefits and trade-offs of decisions.
Develop and adopt anequitable housing plan and implement projects.
Partners and their Role
Lead Partner. City ofAshland Planning Division
Partners. Housing and Human Services Advisory Committee, Fair Housing Council of Oregon, La
Qinico - Learning Well, affordable housing providers, Social Equity and Racial Justice Comnoission,
Rogue Valley Council ofGovernments Lifelong Housing Division
Anticipated Imocta
Low-income people,
seniors, people with
divabi|�wn.Peop|oof xUlevels ofincome, primari�
households with incomes ofless than Renter and Owner Nona
Color, other vulnerable or
historically marginalized O0%ofMedian Family Income (MF|).
populations
Potential Risks
If the adoption of a Social and Environmental Equity matrix requires an additional review for certain
planning and development procedures, it could create a development barrier by adding review time.
Additionally, depending on how the Social and Environmental Equity matrix is applied, it could
potentially create additional costs. For example, if an affordable housing development received
funding from the City, and the matrix requires developments receiving city funding to include
accessibility improvements, itcould add tndevelopment costs.
Implementation Steps
� Work with the Housing and Human Services Advisory Committee to develop the Equitable
Housing Plan.
� Work with Ashland's Work with Ashland's Planning Commission and City Council to adopt the
° Implement actions identified inthe Plan.
Implementation Timeline
Funding or Revenue
Staff time and available Planning Division tools and resources will be relied onto accomplish this
strategy. Third party consultant services may be required to prepare plan and carrying out
implementation steps (such as hosting staff trainings).
ECONorthwest Ashland Housing Production Strategy 17
"Flo MIAPVMI;I�M
Rationale
Efficient use of Ashland's residentia I land is key to ensuring that Ashland has adequate opportunities
to grow from 2021 to 2041 and beyond. The City's Housing Capacity Analysis shows that Ashland
has sufficient land within the UGB to accommodate growth over the 2021-2041 period but has very
limited capacity (and nearly a deficit of land) for housing in the High -Density Residential zone.
Disa||owingsing|e-fanoi|ydetaohmdhoueingintheHighDensityH*s|dentio|P|anD*signati0n(R-3
zone) would preserve this zone for higher -density housing.
Description
The City can evaluate changes toAshland's zoning code todisallow single-family detached housing iD
the High Density Residential Plan Designation (R-3 zone). Such a change may not include very small
existing lots, where single-family detached housing is all that is buildable. The City should also
consider compatibility in historic districts within H3zones that are largely developed as single-family.
The changes could be written such that they do not apply to properties within a historic district.
City Role
The City would amend the zoning code to remove single-family detached housing from the allowed
uses in the R-3 zone.
Partners and their Role
Lead Partner. City of Ashland Planning Division
Partners. None
Anticipated Impacts
Potential Risks
Disallowing single-family detached housing in existing residential neighborhoods may cause concern
for existing residents. Additionally, residents could be concerned if this amendment has the potential
to impact historic districts.
Implementation Steps
= Draft code amendment, including identifying opportunities to increase clarity of this section
ofthe code.
• Work with Ashland's Planning Commission and City Council to get public input on and adopt
the code revisions.
ECONorthwest Ashland Housing Production Strategy 18
Implementation Timeline
Funding or Revenue Implications
Staff time and available Planning Division tools and resources will be relied on to accomplish this
Rationale
Lowering or eliminating barriers to residential development in commercial or mixed -use zones can
help encourage the development of more dense rnukifannik/ housing in these xonea, helping to nnoot
the City'sprojected housing needs.
This action is intended to increase the supply of needed housing by promoting the development of
mixed -use buildings, utilizing vacant commercial floor areas as regulated affordable rental housing,
maintaining an inventory ofemployment parcels toattract new business development, and
jumpstarting redevelopment in areas near public transit and daily services. The goal of this activity
would be to allow the City to be responsive to changes in the economy and housing demand by
providing more opportunities tndevelop housing incommercial areas.
Description
The City could evaluate increasing allowances for residential dwellings in commercial and
employment zones, such as removing residential density caps and allowing an increased amount of
residential uses in ground floor commercial spaces. Ashland City Council recently considered, but did
not approve, anordinance that included these types ofonnendnoonka.*s Instead, Council directed
City staff to evaluate this action after the next Economic Opportunities Analysis (EOA), which will
calculate the City's employment and commercial land needs and projected employment growth. The
next Economic Opportunities Analysis isscheduled for 2O24.
mmuo2aAshland City Council considered but did not approve Ordinance azm5,which presented land use code amendments mthe
residential standards for mixed -use development in the Commercial (C-1) and Employment (E-1) zones. The proposed ordinance included a
series mamendments u,AMC Title 18 Land Use relating to the residential standards for mixed -use development located in the
Commercial (C-1) and Employment (E-1) zones. Specifically, the proposed code amendments would increase the allowance for residential
uses from 35 to 65 percent of the ground floor in multi -story, mixed -use buildings and developments located in the C-1 and E-1 zones and
outside of the Downtown Design Standards overlay. Additionally, the development of flexible Commercial Ready Residential Space would
allow residential uses within the 35% commercially designated floor area provided an agreement is executed with the City, or deed
restriction is recorded on the property, dernonstrating that the residential use will be in conformance with the Ashland Affordable Housing
Program a;affordable rental housing for households earning eomxM|o,less.
ECONorthwest Ashland Housing Production Strategy 19
The City would evaluate potential amendments to commercial and employment zones that would
encourage more housing development in these zones. The City would amend the zoning code to
increase residential allowances and remove multifamily barriers in these zones.
Partners and their Role
Lead Partner. City of Ashland Planning Division
Partners. None
Anticipated Impacts
All levels of income
Potential Risks
If this action resulted in removal of requirements for commercial or retail ground floor uses in areas
intended for mixed use development; itcould reduce the amount ofavailable commercial orretail
space 8vGi\aU|etomeet the oity's economic needs. Additionally, the removal ofmixed-use
requirements could result in more uniformly residential development inthese areas, potentially
reducing the amount of nearby services or amenities and impacting the walkability of the area.
Implementation Steps
• Draft code amendment including identifying opportunities to increase clarity of this section of
the code.
• Work with Ashland's Planning Commission and City Council to get public input on and adopt
the code revisions.
Implementation Timeline
Funding or Revenue Implications
Staff time and available Planning Division tools and resources will be relied on to accomplish this
ECONorthwest Ashland Housing Production Strategy 20
Rationale
Preserve and support development of new manufacturing housing parks because they play a
significant role in providing naturally occurring affordable housing.
ms u cripn0o '
Ashland has four manufactured home parks, as of November 2020, with a total of 255 spaces.
Manufactured home parks provide opportunities for affordable housing for homeowners of a type
that is not otherwise present in the housing market. Closure of manufactured home parks was
common inOregon during the nnid-2OOO's and new manufactured home parks have not been
developed inOregon cities inthe last decade nrmore.
Oregon regulates closure of manufactured home parks (in ORS 90.645). The State requires owners
of manufactured home parks to give notice of closure or conversion of a manufactured home park.
Manufactured home park owners are required to pay households a fee (of between about $6,000
and $1O.00O)when closing manufactured home parks.
In the face of closure or sale of a manufactured home park, preservation of manufactured home
parks can be accomplished through a range of approaches, such as resident owned cooperatives or
non-profit ownership. Since 2007, 30 manufactured home parks have been preserved statewide. In
2019, the Legislature funded a manufactured dwelling park loan program through OHCS specifically
preserve manufactured home parks. Oregon Housing and Community Services (OHCS) works with
Community Development Financial Institutions (CDFI) to preserve manufactured home parks through
this loan fund.
Organizations that provide support for preservation of manufactured home parks includes: OHCS,
Network for Oregon Affordable Housing, Banner Bank, and CDFIs. Nonprofits like CASA of Oregon
and St. Vincent de Paul of Lane County have assisted with preservation of many of the 30
manufactured home parks.17 Between 2019 and September 2021, OHCS' manufactured dwelling
park loan program supported preservation of a manufactured home park in Newport
Another approach is adopting a zone that allows manufactured home parks as a permitted use and
prohibits other types of single-family detached or multifamily housing. Cities such as Cornelius and
Portland have taken this approach. os
The City can also support repair and rehabilitation of manufactured home parks as part of Action 1.
Ashland could work with owners of manufactured home parks, especially those where
redevelopment is being considered, to identify opportunities to preserve manufactured home parks
through these approaches.
The City could support development ofnew manufactured home parks bychanging zoning toallow
their development more easily, such as:
17Based oninformation from the report »Yas6inXto^Coun/y's Manufactured Housing Communities: Facts, Risks, and
Resource, Final Report, April 2022.
mWashington [bunty'sManufactured Housing Communities: Facts, Risks, and Resource, Final Report, April 2022.
ECONorthwmst Ashland Housing Production Strategy 21
= Allow Manufactured Housing Developments in residential zones where it is not currently
allowed such R1.CM, and NN.
� Allow Manufactured Housing Developments without requiring a subdivision.
The City could also review the Land Use Ordinance for barriers to resident land ownership in
manufactured home parks. The Cottage Housing Ordinance may work for this purpose, but the City
would need to evaluate the code for any adjustments necessary to allow small lots for manufactured
Zoning changes should be carefully designed to avoid Measure 49 claims, which allow some
property owners to file a claim for compensation if regulations reduce their property value.
CityRole
Working with owners and nonprofit organizations to support preservation efforts. Changing the
zoning code to more easily allow new manufactured home park development.
Partners and their Role
Lead Partner. City of Ashland Manning Division
Partners. Oregon Housing and Community Services (OHCS), owners of manufactured home parks
Anticipated Impacts
Potential Risks
Impacts are likely to be minor or have no negative impact. If zoning changes were implemented in
such a way that property owners can demonstrate the land use regulations reduce the fair market
value of their property, the property owner could file a Measure 49 claim and the city could be
required to compensate the property owner based on the reduction in the fair market value of the
property resulting from the land use regulation.
Implementation Steps
To support development of new manufactured home parks:
a Draft code amendment to:
o Allow Manufactured Housing Developments in residential zones where it is not currently
allowed such R1'CM, and NN.
u Allow Manufactured Housing Developments without requiring a subdivision.
o Identifying opportunities toincrease clarity ofthis section ofthe code.
� Work with Ashland's Planning Commission and City Council to get public input on and adopt
the code revisions.
To support preservation of existing manufactured home parks:
ECONorthwest Ashland Housing Production Strategy 22
� Partner with nonprofits, the housing authority, and manufactured home park owners to
support preservation efforts. Offer financial support where possible.
Implementation Timeline
Funding or Revenue
If no specific funding or revenue source is identified at this time, staff time and available Planning
Division tools and resources will be relied on to provide support in the form of letters of support,
research on preservation options, and acting as a convener of stakeholders. Providing monetary
resources to encourage development of new manufactured home parks or to help preserve existing
parks could result inahigher-cost strategy.
ECONorthwest Ashland Housing Production Strategy 23
Rationale
Amending the Land Use Ordinance to allow for a wider range of development will help ensure there
are development opportunities for needed housing types. Zoning changes that could remove barriers
to the development of multifamily housing include increased density, increased allowable height,
and reduced parking requirements. Prior analysis shows that two to three times as many units per
acre as allowed under the current density standards can potentially fit on a typical site with limited
changes toother development standards. 1yHigher densities are especially important for small infi||
sites where efficiency is at a premium. Allowing more housing on a given infill site helps the City
meet its housing needs with less land.
Description
The City could evaluate several amendments to the land use ordinance:
= Increasing the maximum allowed densities in the Multi -Family Residential (R-2), High Density
Residential (R-3), and parts of the Normal Neighborhood and Croman Mill District
designations.
• Increasing allowed height in the R-2 and R-3 multi -family residential zones, outside of
designated historic districts, from 2 2/2 to 3 stories and from 35 to at least 40feet, and up to
50feet.
• Increasing lot coverage allowances slightly in the R-2 and R-3 zones to support the other
code amendments
• Evaluating the code to identify and remove unintentional barriers to density, such as the
certain elements ofthe solar ordinance, parking ordriveway requirements.
City Role
Draft amendments to the land use ordinance and work with Ashland's Planning Commission and City
Council to adopt the revised standards.
Partners and their Role
Lead Partner. City ofAshland Planning Division
Partners. Area developers and stakeholders
Anticipated Impacts
Potential Risks
Allowing greater density in existing residential neighborhoods may cause disruption and concern for
existing residents.
m ECONorthwest, Ashland Housing Strategy Implementation Plan, ]onc20l9
ECONorthwest Ashland Housing Production Strategy 24
Implementation Steps
= Review development code to identify potential amendments that could allow greater density
and remove barriers todensity inthe Ashland's high -density zones.
� Draft code amendments, including identifying opportunities to increase clarity of this section
ofthe code.
� Work with Ashland's Planning Commission and City Council to get public input on and adopt
the revised definitions.
Implementation Timeline
wl
vv
Funding 0rReveznle Implications
Staff time and available Planning Division tools and resources will be relied on to accomplish this
ECONorthwest Ashland Housing Production Strategy 25
Rationale
The Multiple Unit Property Tax Exemption (MUPTE) program is flexible and eligibility criteria can be
set locally, allowing the City to target the program to meet its needs. It offers an incentive for
preservation and development of housing for low- to moderate -income households. It can offer an
incentive for mixed -income housing, providing a way to leverage private, market -rate development to
expand affordable housing.
Description
MUPTE allows cities to offer a partial property tax exemption (limited to the value of the housing, not
the land) for multifamily development that meets specific locally established criteria, such as having
mnaffordability agreement with apublic agency. The terms ofthe affordability agreement can b*set
by the City —there are no specific inconne/ affordability requirements in the state statute that
enables the program.
The City could explore using MUPTE in two possible ways:
m To incentivize mixed income development through inclusion of below -market units (units
affordable below 8O96ofK4F|) in otherwise market -rate developments.
• To inoontivizeowners ofexisting low-cost market rate housing to rehabilitate properties
without displacing existing tenants o[escalating rents.
What does the exemption apply to? |tapplies torental housing that isaffordable etincomes ator
below 120 percent, often in a mixed -income multifamily building. The exemption applies only to
improvement value Ofthe housing.
How lonff does it apply? The property tax exemption can begranted for uptolOyears, except that
for low-income housing, exemption can be extended for aslong osthe housing iSsubject tothe
public assistance contract.
What taxing districts would participate? The property tax exemption only applies tocity property taxes
(which account for about 27% of property taxes in Ashland) unless the City gets affirmative support
from at least 51% of overlapping taxing districts for the exemption to apply to their tax collections.
City Role
Implement the exemption and execute on annual reporting and administration procedures.
Partners and their Role
Lead Partner. City ofAshland Planning Division
Partners. Ashland Finance Department, School Districts, Jackson County and other overlapping
Taxing Districts
Anticipated Impacts
� �
ECONorthwest Ashland Housing Production Strategy 26
Potential Risks
The City and participating taxing districts will lose property tax income for the, duration of the
exemption, reducing revenue for city services and revenue for participating taxing districts.
Implementation Steps
To implement the exemption, the City would take the following steps:
= Determine desired eligibility criteria (percentage of affordable or workforce housing or other
public bonefbs, where the program applies, etc.).
• Seek agreement from taxing districts representing 5196nr more ofthe combined levying
authority on the property to include all the taxing jurisdictions in the abatement. If the City is
unable to get agreement from other taxing districts, the abatement will only apply to the
City's portion of property taxes. '
M Establish annual reporting and administration procedures.
Implementation Timeline
2028 2029 The property tax exemption can be
| | used after adoption for aslong us
the Citv offers the tax exemption.
Funding or Revenue Implications
K4UPTE[Hducns general fund revenues for all overlapping taxing districts. The City of Ashland must
weigh the loss of tax revenue against value of the rent discounts offered by qualifying development.
ECONorthwest Ashland Housing Production Strategy 27
Rationale
Keeping low-cost unregulated housing both habitable and affordable reduces the need for
subsidized new construction. Rental housing that is affordable to low- and moderate -income
households and not subject to affordability restrictions is typically older, privately -owned housing.
This type of housing may have deferred maintenance issues due to a lack of resources to make
improvements and pay for repairs (anU.insome cases, owner neg|ecU.
Description
The City can work with property owners of low-cost unregulated rental housing to support needed
repairs without displacing tenants. This could include:
� Offer low -interest loans and/or grants to property owners for repairs and major rwhabi|itaLion,
providing they do not displace residents.
� Evaluate reducing regulatory requirements and permitting challenges for owners seeking to
improve older, rental housing.
� Provide information/technical assistance to smaller property owners regarding state and
local resources Losupport wo8therizGtionand healthy housing.
= Use the Multiple Unit Property Tax Exemption tosupport rehabilitation.
= Provide information, resources, and grants to support accessibility upgrades to allow
residents to ago in place.
The City should consider funding sources available from the state and federal governments to
support rehabilitation and weatherization. For instance, the City could consider pursuing grant
funding through the Oregon Healthy Homes Program, which provides financial assistance to eligible
homeowners and landlords to repair and rehabilitate dwellingS.20 The City could pursue funding from
other programs that fund rehabilitation orvveatherization,such usthe federal VVeaLherization
Assistance Program.
_i'/ Role
The City could evaluate programs, technical assistance opportunities, regulatory changes,and other
options to support property improvements. The City could provide grant funding in support of
rehabilitation, weatherization or accessibility upgrades (e.g., through Community Development Block
Grant (CDBG) funding, the Oregon Healthy Homes Program, or other programs).
Partners and their Role
Lead Partner. City of Ashland Planning Division
Partners. ACCESS, Ashland Housing Authority, Habitat for Humanity, Rebuilding Together, property
owners of(ow-cosLunregulated, rental housing
20 HB 2842 recently directed the Oregon Health Authority (OHA) to provide grants to third -party organizations to "provide
financial assistance to eligible homeowners and landlords to repair and rehabilitatedwellings tuaddress climate and other
environmental hazards, ensure accessible homes for disabled residents, and make general repairs needed to maintain a
safe and healthy home." Rulemaking is currently underway to allow funding for this program in the fall of this 2023. Cities
and other eligible organizations can then apply for grants to fund these types of rehabilitation and repair programs.
ECONorthwest Ashland Housing Production Strategy 28
Anticipated Impacts
Potential Risks
If the City does not ensure that housing will be affordable at below 80% of MFI for the foreseeable
future, the rent may increase, making the housing less affordable. Funds spent nnthis program
would be unavailable for other city services.
Implementation Steps = Get policy direction from City Council onimplementing this action.
= Develop list 0f|0wer{x>St un[egu|ated, rental housing, including property locations,
number of units per development, and property owner contact information.
• Evaluate programs, technical assistance opportunities, regulatory changes, and other
options to support property improvements. This step can include multiple approaches, as
noted inthe description nfthis action.
= Reach out to property owners (identified in Step 1). Gauge their interest in improving the
safety, health, and stability of their property. Determine what kinds of improvements their
properties might need and what resources would bemost useful tothem.
• Refine and implement programs, technical assistance opportunities, regulatory changes, and
other options (identified in Step 2) based on feedback from property owners.
= Develop requirements for maintaining lower cost rent as a condition of receiving financial
assistance from this program.
• Connect interested property owners to established programs and opportunities.
Implementation Timeline
Funding or Revenue Implications
Staff time and available Planning Division tools and resources will be relied on to accomplish this
strategy. Providing low -interest loans Vrgrants will require afunding source tobaokhU program
dollars awarded/loaned. Beyond CDBG funding, no specific funding or revenue sources are identified
or secured at this time. Implementation of a Multiple Unit Property Tax Exemption program
(described in Strategy H.) would be required before MUPTE could be used to support rehabilitation.
ECONorthwest Ashland Housing Production Strategy 29
Rationale
Permanent supportive housing is income -restricted housing that includes services with ugoal of
ending chronic homelessness. This type of housing is typically built with state funding, with a
nonprofit or housing authority taking lead on such development. The City's role is as apartner to
support its development. Working with nonprofits is key to meeting Ashland's need for housing and
supportive services for people who need ongoing services over the long term.
Description
The City can work with partners, such as the housing authority or nonprofit developers, to support
development of housing for households with very low incomes (or no income) that includes services
necessary to help a person transition from homelessness into housing. This type of housing is
typically multifamily and often funded through state and federal sources. The city can support these
types of housing through facilitating the planning process, contributions of land (connected to the
|8Ud banking @Ct|On).direct project fUnUingSupport.g[ant8SSiSt@nce. reduced fees for affordable
housing (such as system development charges), funding off -site infrastructure, or other types of
resources orsupport development for these housing types.
City Role
The City would work with service providers to identify and utilize funding and development assistance
opportunities. The City could collaborate with Jackson County and neighboring jurisdictions to
develop a regional approach to this strategy.
Partners and their Role
Lead Partner. City of Ashland Planning Division
Partners. Jackson County, Jackson County Continuum of Care, Housing Authority of Jackson County,
Columbia Care, Maslow Project, ACCESS, Rogue Community Health, Asante, Jackson Care Connect,
faith -based partners, neighboring jurisdictions
Anticipated Impacts
Potential Risks
The largest risk is that more permanent supporting housing is not built.
Implementation Steps
The City should work with nonprofit agencies and developers in conjunction with the Continuum of
Care to identify additional resources that the City may be able to provide support for, such as
supportive housing and services to people experiencing homelessness in Ashland.
ECONorthwest Ashland Housing Production Strategy 30
Building more permanent supportive housing is likely to be dependent on completion of other
actions, such as use of land from a land bank (Action A), increase density allowed in multifamily
buildings (Action G), and community education about need for income -restricted housing (Action C).
In addition, funding from 0 potential CET (Action L)ond potential Urban Renewal District (Action M)
maybe crucial tudeveloping this housing.
Implementation Timeline
Funding or Revenue Implications
Staff time and available Planning Division tools and resources will be relied on to accomplish this
strategy. If the City is contributing land, then the City is forgoing realizing the value of the land if it
was sold onthe open market. |Tthe City ocontributing funding directly boproject orfunding off -site
infrastructure, the City will need to identify sources of funding. If the City offers reduced fees for
affordable housing, the City must weigh the loss of revenue against the value offered by qualifying
development.
ECONorthwest Ashland Housing Production Strategy 31
Rationale
The City of Ashland adopted its Climate and Energy Action Plan (CEAP) in March of 2017 "to reduce
its emissions and improve its resilience to future impacts of climate change on its environment,
infrastructure, and people. Housing that iadeveloped with energy -efficient processes, uses energy -
efficient n08t8riG|s,andopOn@tesinunmnergyeTiCientvveyovnrtinoCcanhe|p1heQtynneet|LsCEAP
goals and can lower longterm household energy costs.
Description
The City can incorporate elements of the CEAP into housing developments, including increased
energy efficiency, solar access, electrical vehicle parking and charging opportunities, reduction of
fossil fuels dependency, and increased resilience to natural hazards resulting from a changing
climate (such as the risk of wildfire). The City could offer or facilitate energy efficiency incentives for
new hui|dings, whether for sale or rental.
City Role
The City can evaluate opportunities to incorporate elements of the CEAP into housing developments.
The City could also facilitate access to energy efficiency incentives available from the federal and
state government, particularly for development of affordable housing. The City could also partner
with the Conservation Division, which offers energy efficiency audits and a variety of incentives to
homeowners.
The City expects to comply with the Climate Friendly and Equitable Communities Rules. The
implementation ofthese rules may dovetail with and refine this strategy.
Partners and their Role
Lead Partner. City ofAshland Planning Division
Partners.` Ashland Climate Policy Commission, Ashland Conservation Division, Ashland Bmctho
Department, Ashland Building Division, local developers
Anticipatednl[fS
Impacts
Potential Risks
Impacts are likely tnhmminor orhave Uonegative impact.
Implementation Steps
E Evaluate opportunities and approach.
0 Get policy direction from City Council on implementing this action.
ECONorthwest Ashland Housing Production Strategy 32
� Implementation steps would depend on the specific incentives or requirements identified
through the evaluation.
Implementation Timeline
or Revenue Funding �r—
Steffhnneendavaitab|eP|anningUivisionLoo|sandresournesviUberequiredtoeva|uato
opportunities to improve energy efficiency and reduce greenhouse gas emissions during housing
development. If incentives are provided in exchange for certain green building practices or
certifications, this could require funding nrreduce revenue.
ECONorthwest Ashland Housing Production Strategy 33
EMMI'MEM M�MMMMWIMMMI M.
Rationale
Construction Excise Tax (CET) is one of few options to generate additional locally -controlled funding
for affordable housing. A CET is intended to provide funding to support development of affordable
housing. The funds from the CET are required by State law to be spent on developer incentives,
supporting affordable housing programs, and homeownership programs. Ashland does not collect a
Construction Excise Tax for affordable housing as allowed hySB1533.
Description
CET iaatax assessed onconstruction permits issued bylocal cities and counties. The tax ka
assessed as a percent of the value of the improvements for which a permit is sought unless the
project is exempted from the tax. The City could use CET revenue funds to support the development
or re -development ofaffordable housing. Affordable housing itself istypically exempt from e CET,
and as such this tax on new construction does not impact regulated affordable housing
development.
In 2016, the Oregon Legislature passed Senate Bill 1533 which permits cities to adopt a
construction excise tax (CET) on the value of new construction projects to raise funds for affordable
housing projects. CETs may be residential only, commercial only, or residential and commercial. If
the City were k)adopt aCET, the tax would be up to 196ofthe permit value on residential
construction and an uncapped rate on commercial and industrial construction. The allowed uses for
CET funding are defined by the state statute. The City may retain 4% of funds to cover administrative
costs. The funds remaining must be allocated as follows, if the City uses a residential CET:
* 50% must be used for developer incentives (e.g. fee and SDC waivers, tax abatements, etc.)
* 35% may be used flexibly for affordable housing programs, as defined by the jurisdiction.
= 15% flows to Oregon Housing and Community Services for homeowner programs.
If the City implements a CET on commercial or industrial uses, 50% of the funds must be
used for allowed developer incentives and the remaining 50% are unrestricted. The rate may
exceed 196 if levied on rononoe[oiG| o/ industrial uses.
(`itvT�0[8
Develop and implement the plans for using CET funds for affordable housing development.
Partners and their Role
Lead Partner. City ofAshland Planning Division
Partners. Local developers, Chamber of Commerce, major employers, and the Ashland business
community
ECONorthwest Ashland Housing Production Strategy 34
Anticipated Impacts
Dopondsonhmwmv*nuo
Dupondoonhmwmvunuo�umud but
'
�usad.butwou|dbofor
most likely d|romedtoward O�0%of
extremely low, very low,
Median Family Income, however, could
and low-income and
uoused tomeet other income groups,
Renter nrOwner
Moderate to high
undnmonmd
such ancontribution tohomeownership
communities. |
forhouseholds at81-8O%ofMedian
| |
Family Income.
Potential Risks
Homebuyers and businesses that pay the CET will have slightly higher costs for their homes and for
commercial orindustrial development. The increase inhome prices will not exceed 1%because of
the CET and may be smaller if the City establishes a CET below 1%.
Implementation Steps
� Evaluate potential approach. Include projections on potential revenue and what
programmatic goals could be accomplished with revenue. Include SWOT analysis for both
residential and commercial/industrial.
� Engage with developers, major employers, and the business community in Ashland to
evaluate tolerance for a CET on connnnoroia| and industrial development and where there are
shared interests insupporting local housing production.
a Seek direction on whether to proceed with adoption from City Council at work sessions.
Is Ashland City Council could impose the CET by adoption of an ordinance or resolution that
conforms to the requirements of ORS 320.192-ORS 320.195.
M If directed, create a plan for the use of CET funds.
Implementation Timeline
If a CET is implemented, it may take
2025
2026
several years for funds to
accumulate to an amount that
could be used to support
development of housing.
Funding or Revenue Implications
Adopting aCET would provide funding for other strategies. Because a percentage (4%)ofthe
revenue can be applied to the City's costs for administering the program, there should be minimal
additional cost for the City.
ECONorthwest Ashland Housing Production Strategy 3*
Rationale
Urban renewal provides a flexible funding too I that can support many of the key strategies identified
inthe Housing Production Strategy. Urban renewal funds can boused iosupport development ofoff-
site infrastructunenecossarytosupportnewhousingdmvm|oprnent|n8ddition.urbannanewe|funds
could be. used to support rehabilitation of existing housing in poor condition, possibly with future
requirements that it remain affordable at an income level like 80% or less of IVIFI.
Description
Ashland does not have an Urban Renewal District for Tax Increment Financing. Urban renewal can be
used to support to support development of affordable housing, most likely in commercial areas.
The City could use Urban Renewal to support development of infrastructure necessary to support
housing development. The City could coordinate Capital Improvements Program and Transportation
System Plan infrastructure investments in areas identified for nouki-fanoi|y. mixed -use and transit -
oriented houaingUeve|opmmnts.
The City will need to decide how to use the funding. The best use of funding may be in coordination
with other actions in the HPS, such as with land banking and support of development of income -
restricted housing.
City Role
Evaluate the potential to use Urban Renewal tosupport infrastructure and affordable housing,
including developing a set aside share of Tax Increment Financing (TIF) revenue to support
infrastructure development necessary for new housing. The City would need to develop and
implement @nUrban Renewal Plan, establish 8DUrban Renewal Agency, and select projects k)fund
through Urban Renewal.
Partners and their Role
Lead Partner. Ashland Planning Division
Partners. Ashland Finance Department, Ashland Public Works Department, and property owners
within the Urban Renewal Area.
Anticipated Impacts
Low- and middle -income
householders All levels of income Renter or Owner Moderate
Potential Risks
The City and participating taxing districts will forgo revenue increases from increasing property value
for the duration of the Urban Renewal district(s), decreasing property tax revenues in the district(s).
ECONorthwest Ashland Housing Production Strategy 36
Implementation Steps
r
� As part of Urban Renewal planning for a potential new district, evaluate whether a housing
set -aside is an appropriate expenditure for the district and how much can be allocated while
balancing the need for infrastructure investments.
� Should a new Urban Renewal district be deemed appropriate, proceed with creating and
adopting an Urban Renewal Plan. Establish priorities for the area, identify a project list,
consult with taxing districts, prepare a feasibility study, prepare required plan documents,
and hold adoption hearings.
Implementation Timeline
IWX
ON
After implementation, it would likely
be several years before there is
Evaluate approach - 2026
2029
sufficient revenue in the Urban
Develop plans - 2027
Renewa I District to have enough
Adopt - 2028
funds to make significant
investment in housing.
OrR��mnucTo�o]katk]nS
Funding �r
TIF results in foregone tax revenue for the City and other overlapping taxing districts for several
decades, though it can (and should) grow the tax base in the long-term by supporting development
that would not otherwise have occurred.
ECONorthwest Ashland Housing Production Strategy 37
!D'
Rationale
Identifying additional funding sources for Ashland's Affordable Housing Trust Fund would support the
development ofaffordable housing. Affordable housing trust funds are public sector tools used to
provide direct financial resources tothe development ofaffordable housing for low income
households.
Description
The Ashland Affordable Housing Trust Fund was formed in2O08with the goal ofencouraging the
creation of housing for homeownership or rent at a cost that will enable low and moderate income
families to afford quality housing while paying no more than thirty per cent of gross household
income on housing. To be successful in this goal a dedicated and sustainable source of revenue is
needed for the AHTF.
One option is a General Obligation (GO) Bond, which could provide a stable, dedicated revenue
source to fund infrastructure to support affordable housing, land acquisition, property acquisition,
and direct project subsidies through increased property tax rates. GO bonds are issued for a specific
dollar amount and paid for over the period of the bond through increased property taxes. Because
they are legally limited to use for capital investments and require a public vote to enact, these bonds
are typically used for major infrastructure investments (such as roadway improvements that benefit
all, or nearly all, of a city's residents). However, GO bonds can be used for land acquisition or
affordable housing development if the city's residents agree to fund them. Bonds cannot be used for
supportive services orfor operations. OObonds are not subject toMeasure 5 and 5Orate limits.
They can be structured to provide revenue in increments over time, rather than in one large up -front
amount.
Other funding sources could also be considered such as transfer of development density fees,
transient occupancy tax, continuing the use of Marijuana tax funds, or providing one time
contributions to the fund through bequests or the sale of surplus city property. The City does not
currently have a mechanism for accepting funding through bequests and private donations, and
would need to work with their legal and accounting departments to set this mechanism up. The City
may want to lobby the Legislature to allow for other mechanisms for funding affordable housing,
such as allowing Noa| Estate Transfer Tax.
__-/ ___
The City would develop ofunding plan, conduct poUing/engagmn1entdevelop ballot initiative,
implement projects (if successful). The City could also evaluate opportunity for use of other funding
sources.
Partners and their Role
Lead Partner. City ofAshland Planning Division
Partner 2. City of Ashland Finance Department, Legal Department, Ashland City Council, Ashland
residents
ECONorthwest Ashland Housing Production Strategy 38
Anticipated Impacts
Extremely and very -low- Households up to 60% of the Median Renter or Owner Moderate to High
Potential Risks
Funds spent on affordable housing will be unavailable for other city services and may require
additional resources to sustain the ongoing operations of new projects. Community support for some
of these options, such as a GO bond, may be weak, resulting in no action on issuing a bond.
Implementation Steps
= Identify and evaluate new sources offunding for income -restricted affon1ab|ehousing.
• Get policy direction from City Council on implementing this action.
Implement suitable funding sources. This step will vary by funding source (an example is
provided below).
General Obligation Bond Implementation Steps:
= The City of Ashland will need to evaluate the types of projects they wish to include on the
ballot (and their costs) to determine a bond rate. The bond funds may only be used to pay for
capital costs related to construction; acquisition or rehabilitation of residential buildings for
affordable housing; other capital construction costs; predovm|oprnentnoats; and
administrative costs.
The City should vet projects with the general public to gauge acceptability. They should also
educate the public about the proposed projects'value.
General obligation bonds are issued with |ong-torm,fixed rates. The City ofAshland should
evaluate the type of bond it will pursue (20-year or 30-year).
N 8onona|ob|kgatonbondsnous1bnapprovedbvasinop|ennojorhythpVuQhabaUotrneaenre.
Implementation Timeline
It may take several years before
Get policy direction from Council - 2025
2026
there is sufficient revenue to have
enough funds to make significant
investment in housing.
Funding or Revenue Implications
Depends onfunding source implemented; kisrecommended that the City consider using general
obligation bond revenue to leverage additional funds (from potential partners or grantors) to support
development of affordable housing. This action will generate new funding, likely for capital cos1s, but
will require additional staff time to administer the new revenue. The GO Bond funds could cover
administrative costs related to the capital costs funded by the bond.
ECONorthwest Ashland Housing Production Strategy 39
11 11 lilys
The following actions, while important and useful, will not be included as strategies in the HPS.
Instead, the HPS will include them as recommendations that the City may want to consider in
the future or as part of another process. The City will not have to report on progress towards
these actions.
Develop pre -approved plan sets for Middle Housing Typologies and Accessory
Dwelling Units. As a follow-up to HB 2001 implementation, the City should develop
pre -approved plans for middle housing typologies, such as cottage clusters, townhomes,
and other middle -income housing types as well as accessory dwelling units. The plans
should be highly efficient, designed for constrained lots and low-cost solutions, and
would allow for streamlined permitting. The city could consider adopting pre -approved
plans developed by other cities or working with other cities to develop pre -approved
plans. For pre -approved plan sets, the Building Department may decrease the charges
(plan check fee) by as much as 50% and decrease the approval time (possibly as short as
three days).
Consider staff capacity for implementation of the HPS. Staff has the capacity and
expertise to implement some, but not all, of the strategies included in the HPS. For
instance, the City may need to hire consultant services for grant writing, zoning
amendments, or strategies that require specific technical expertise, such as
implementation of a TIF district. The City should review the HPS to consider staff
capacity and assess where additional assistance would be needed in order to implement
the HPS. The City should also do an assessment of staff capacity on a case -by -case basis
at the beginning of each strategy
ECONorthwest Ashland Housing Production Strategy 40
4. Evaluation: Achieving Fair and Equitable
Housing Outcomes
This chapter presents an evaluation of the goals and strategic actions for achieving fair and
equitable housing outcomes. It also includes a discussion of monitoring the outcomes of
Ashland's HPS.
OAR 660-008 requires an evaluation of all the HPS for achieving the following types of
outcomes. The discussion below provides a brief evaluation of each of the expected outcomes
for the policies and actions of the HPS, with a focus on housing opportunities for federal and
state protected classes .21 This is not intended to be an exhaustive evaluation of how each action
addresses these outcomes but a high-level overview of the HPS as a whole.
Affordable Homeownership. This criteria focuses on actions that support production of
housing affordable for homeownership and includes actions to support development of
housing affordable at less than 120% of MFI. Many of the actions in the HPS support
development of affordable housing for homeownership through supporting
development of lower -cost ownership housing, removing regulatory barriers to
development of affordable ownership housing, supporting Fair Housing, and making
capital improvements necessary to support affordable ownership housing. Some of the
actions within the HPS that support affordable homeownership include:
. Existing actions and programs
Zoning amendments to allow a broader array of more affordable unit types in a
wider variety of zones including middle housing, live -work, tiny homes, small
lots, cottage housing, garden apartments, and higher residential density
development.
Ashland scales SI)Cs so that smaller units pay lower SDCs, potentially increasing
affordability.
Ashland provides a density bonus for development of for energy -efficient
housing.
. Actions in the HPS
21 Federal protected classes are: race, color, national origin, gender, familial status, and disability. Oregon's additional
protected classes are: marital status, source of income, sexual orientation, and status as a domestic violence survivor.
Under Fair Housing laws, it is illegal to deny access to housing in based on the characteristics of people within these
protected classes.
ECONorthwest Ashland Housing Production Strategy 41
Participate in or establish a land bank
- Participate in a land trust
- Disallow SH) in High Density R-3 Zone
Maintain quality and support preservation of existing manufactured home parks
and support development of new manufactured home parks
- Increase development capacity of MFR dwellings through changes to the Land
Use Ordinance
Establish a Construction Excise Tax
- Evaluate using Urban Renewal
- Identify additional funds to support the Affordable Housing Trust Fund
Affordable Rental Housing. Supporting affordable rental housing includes actions to
support production of both income -restricted affordable housing (affordable to
households with incomes below 60% of MFI) and privately developed affordable
housing (affordable for households with incomes between 61% and 80% of MFI).
Actions within the HPS that support affordable rental housing development include:
Existing actions and programs
Zoning amendments to allow a broader array of more affordable unit types in a
wider variety of zones including middle housing, live -work, tiny homes, small
lots, cottage housing, garden apartments, and higher residential density
development.
Ashland scales SI)Cs so that smaller units pay lower SDCs, potentially increasing
affordability.
Ashland provides density bonuses for development of affordable housing at
higher densities and for energy -efficiency.
Affordable Housing Standards Ordinance and removal of other regulatory
barriers to encourage development of new smaller units and multifamily units.
Financial incentives to encourage development of affordable housing.
Affordable Housing Trust Fund
Inclusionary zoning as part of new residential annexations.
Actions in the HPS
- Participate in or establish a land bank
- Participate in a land trust
- Disallow SFD in High Density R-3 Zone
- Maintain quality and support preservation of existing manufactured home parks
and support development of new manufactured home parks
ECONorthwest Ashland Housing Production Strategy 42
- Increase development capacity of MFR dwellings through changes to the Land
Use Ordinance
- Implement the Multiple Unit Property Tax Exemption (MUPTE) to support
multifamily or affordable housing
Establish a Construction Excise Tax
Evaluate using Urban Renewal
Identify additional funds to support the Affordable Housing Trust Fund
Housing Stability. Increasing housing stability includes actions that increase the
stability of existing households and prevent displacement, mitigating gentrification
resulting from public investments or redevelopment. Actions within the HPS that
address housing stability include:
Existing actions and programs
- Tenants Rights Ordinance
- Ordinances to preserve existing housing supply
- Ashland regulates conversion of rental housing to condominiums.
Actions in the HPS
- Host educational events with the Housing and Human Services Advisory
Committee or other organizations.
- Develop an equitable housing plan
- Maintain quality and support preservation of existing manufactured home parks
and support development of new manufactured home parks
- Preserve and improve existing low-cost, unregulated, rental housing
Housing Options for People Experiencing Homelessness. Increasing options for
people experiencing homelessness includes working with partners and identifying ways
to address homelessness and actions that reduce the risk of households becoming
homeless (especially for households with income below 30% of MFI). The LIPS includes
the following options for people experiencing homelessness:
• Existing actions and programs
- Community Development Block Grant funding towards affordable housing and
shelter and funding to service providers benefiting extremely low-income
individuals.
- Affordable Housing Trust Fund contributions to affordable housing
development and safety net housing.
• Actions in the HPS
ECONorthwest Ashland Housing Production Strategy 43
Work with partners to support development of additional permanent supportive
housing
- Identify additional funds to support the Affordable Housing Trust Fund
Housing Choice. Increasing housing choice involves increasing access to housing for
communities of color, low-income communities, people with disabilities, and other state
and federal protected classes. Increasing housing choice also means increasing access to
existing or new housing that is located in neighborhoods with healthy and safe
environments and high -quality community amenities, schooling, and employment and
business opportunities. Actions within the HPS that increase housing choice include:
. Existing actions and programs
- Zoning amendments to allow middle housing, live -work, tiny homes, small lots,
higher residential density and clustered residential development.
Actions in the HPS
- Participate in or establish a land bank
- Participate in a land trust
- Disallow SFD in High Density R-3 Zone
- Maintain quality and support preservation of existing manufactured home parks
and support development of new manufactured home parks
- Increase development capacity of MFR dwellings through changes to the Land
Use Ordinance
- Implement the Multiple Unit Property Tax Exemption (MUPTE) to support
multifamily or affordable housing
- Preserve and improve existing low-cost, unregulated, rental housing
- Identify additional funds to support the Affordable Housing Trust Fund
Location of Housing. Diversifying the location of housing requires increasing options
for residential development that is compact, in mixed -use neighborhoods, and available
to people within state and federal protected classes. This measure is intended, in part, to
meet statewide greenhouse gas emission reduction goals. Actions within the HPS that
support development of compact, mixed -use neighborhoods include:
Existing actions and programs
Zoning amendments to allow a broader array of more affordable unit types in a
wider variety of zones including middle housing, live -work, tiny homes, small
lots, cottage housing, garden apartments, and higher residential density
development.
- Transit Triangle Overlay allowed more housing development in this transit -
supportive area.
ECONorthwest Ashland Housing Production Strategy 44
- Ashland gives parking credits in areas with transit facilities.
Ashland established a Vertical Housing Development Zone.
� Actions in the HPS
- Disallow SFD in High Density R-3 Zone
Increase development capacity of MFR dwellings through changes to the Land
Use Ordinance
- Evaluate using Urban Renewal
Fair Housing. Supporting Fair Housing is accomplished by increasing access to housing
for people, in state and federal protected classes, Affirmatively Furthering Fair Housing,
addressing disparities on access to housing opportunity for underserved communities,
and decreasing patterns of segregations or concentrations of poverty. Actions within the
HPS that further Fair Housing policies include:
Existing actions and programs
Education, outreach, and compliance enforcement through partnership with the
Fair Housing Council of Oregon,
- Educational events with elected and appointed officials and for the public.
- Past support for the Center for Non -Profit Legal Services for fair housing
assistance through the City's Social Service Grant fund.
. Actions in the HPS
Production of affordable rental and homeownership housing, increasing housing
stability, identifying housing options for people experiencing homelessness, and
increasing housing choice are all part of supporting Fair Housing. These issues
are addressed above.
Host educational events with the Housing and Human Services Advisory
Committee or other organizations.
- Develop an Equitable Housing Plan
Taken together, the policies and actions included in Ashland's Housing Production Strategy are
intended to work together to achieve equitable outcomes for all residents of Ashland, with an
emphasis on improving outcomes for underserved communities, lower -income households,
and people in state and federal protected classes.
ECONorthwest Ashland Housing Production Strategy 45
This is Ashland's first HPS. As a result, the City is required to describe how it will measure the
implementation and progress of the HPS. This section focuses on these issues.
Ashland is required to report progress on implementation of the HPS to DLCD every four
years.22This report must include:
A summary of the actions taken to implement the HPS. If there are actions that the
City has not implemented on the schedule for the first four years of the HPS (i.e., actions
expected to be adopted by December 31, 2024), the City needs to provide an explanation
of the barriers to implementation and a plan for addressing the need that the action was
intended to address. That plan could include identification of other actions in the HPS
that will meet the identified need or it could include development of a new action to
meet the need.
A reflection of the efficacy of the actions the City has implemented. This reflection
should discuss the outcomes the City is observing from the actions they have
implemented to date and could include expectations for future outcomes.
A reflection of the efficacy of the actions in the context of the outcomes described
above. This section evaluates the goals and actions in the HPS for expected outcomes
such as increasing housing options for affordable homeownership, affordable rental
housing, housing stability, housing options for people experiencing homelessness,
housing choice, location of housing, and Fair Housing. The report should describe
whether the goals and actions implemented have resulted in the outcomes described
above.
In addition, Ashland is required to report about actions that will not be adopted on the schedule
presented in Exhibit 16. The City must notify DLCD that it will be unable to adopt the action
within 90 days of the end of the timeline to implement the action. This notice must identify the
actions or combinations of actions that the City will take to address the need that the action was
intended to address. This could include identification of other actions in the HPS that will meet
the identified need or it could include development of a new action to meet the need.
The City will review its progress toward the plan on an annual basis, coinciding with Council
work planning. During the review, the City will report on the implementation actions taken
over the previous year for the strategies in progress or scheduled to begin that year, along with
the housing development activity that has occurred. Every four years, these annual updates will
be combined into a report. Key questions that Council can consider in its assessment include:
N Are additional actions needed, to address new or changing conditions?
22 This report is due to DLCD no later than December 31 four years after Ashland adopts its HPS.
ECONorthwest Ashland Housing Production Strategy 46
® Is staff capacity sufficient to meaningfully advance the strategies?
What benefits has the City seen from its efforts to date? Are the City's residents, and
especially its lower -income residents and communities of color, seeing a return on the
investments that the City has made?
In addition, the City can track indicators of plan progress in Exhibit 17.
Exhibit 17. Monitoring by Strategy
Strategies
Annual monitoring
Overall Monitoring
® Number of affordable units developed by income range
a Number of affordable projects developed
Evaluate participating in or establishing a land bank.
■ Number of acres acquired for land banking
- Number of dwelling units developed on land from land banking
w Amount of funding contributed to land bank
Evaluate opportunities to participate in a land trust,
■ Number of partnerships with land trusts
® Number of acres contributed to land trusts
■ Amount of funding contributed to land trust
m Number of dwelling units developed in land trusts
Host educational events with the Housing and Human
® Number of events hosted
Services Advisory Committee
■ Number of attendees at events
® Demographics of attendees
■ Topics of events, such as affordable housing or Fair Housing
Develop an equitable housing plan
■ Equitable housing plan developed and adopted.
Disallow SFD in High Density R-3 Zone
a Ordinance developed and approved.
® Comparison of newly developed housing in R-3 with historical
densities
Maintain quality and support development of a new
■ Ordinance developed and approved.
manufactured home park
■ Number of partnerships established to support preservation
efforts.
■ Amount of funding contributed to support preservation.
■ Changes in manufactured park ownership
Increase development capacity of MFR dwellings
w Ordinance developed and approved.
® Comparison of newly developed multifamily housing with
historical densities
Implement the Multiple Unit Property Tax Exemption
■ Exemption developed and implemented
(MUPTE) to support multifamily or affordable housing
® Number of inquiries about tax exemption
■ Number of projects (and units) granted tax exemption
Preserve and improve existing low-cost, unregulated,
■ Amount of funding used for rehabilitation or preservation
rental housing
■ Number of units where funding was given for rehabilitation or
preservation
® New partnerships established or expanded for preservation
Work with partners to support development of
, New partnerships established or expanded
additional permanent supportive housing
® Number of permanently supportive housing projects (and units)
developed
Evaluate opportunities to improve energy efficiency
and reduce GHG emissions during housing
® Number of new ordinances or policies that encourage energy
development
efficiency
■ Number of new housing units developed under those policies.
Establish a Construction Excise Tax
® Ordinance adopted
■ Plan developed for the use of CET funds.
, Use of CET funds
• Number and types of units developed supported by CET;
affordability levels
Evaluate using Urban Renewal
■ Urban Renewal Plan developed and adopted
■ Amount of funding investments made with urban renewal
dollars to support affordable housing
® Number of all units and of affordable units built using urban
renewal dollars
ECONorthwest Ashland Housing Production Strategy 47
Identify additional funds to support the Affordable ® Additional funding sources identified.
Housing Trust Fund ® Amount of additional funding directed to the Affordable
Housing Trust Fund.
® Use of AHTF funds
Number and types of units developed supported by AHTF;
affordability levels
In addition, the City could monitor current market conditions to help the Council understand
the context in which the overall Housing Production Strategy is operating:
® Number and type of new homes produced and total within the city over time - tenure,
size, sales price/asking rent, and unit type
® Share of rent -burdened residents
® Sales prices and rents for existing homes
® Number, location, and expiration date of regulated affordable units with change in units
provided over time
When Ashland produces its next HPS in eight years, the City will be required to summarize the
efficacy of each action included in this HPS. The information resulting from these measures will
help Ashland to summarize the outcomes and efficacy of the actions in this HPS.
ECONorthwest Ashland Housing Production Strategy 48
Appendix A: Contextualizing Ashland's Housing
Needs
This chapter provides information to contextualize Ashland's housing needs. It provides an
understanding of the issues, before solutions are proposed. This appendix draws its information
and findings from other planning efforts, described in the main report. Where appropriate, this
appendix also draws on information gathered through the City of Ashland's past engagement
efforts with housing producers and consumers, including underrepresented communities.
As a part of providing context to better understand Ashland's housing needs, this appendix
presents information about housing in Ashland for race, ethnicity, age, disability status, and
other characteristics of the community to understand disproportionate housing impacts on
different groups.
Demographic and Socio-Economic Characteristics Affecting
Ash[and's Housing Needs
This section describes unmet housing needs for people in Ashland by age, race and ethnicity,
disability, household size and composition, and household income.
Data Used in this Analysis
Throughout this analysis data is used from multiple well -recognized and reliable data sources.
One of the key sources for housing and household data is the U.S. Census. This report primarily
uses data from two Census sources:23
The Decennial Census, which is completed every ten years and is a survey of all
households in the U.S. The Decennial Census is considered the best available data for
information such as demographics (e.g., number of people, age distribution, or ethnic or
racial composition), household characteristics (e.g., household size and composition),
and housing occupancy characteristics. As of 2020, the Decennial Census does not collect
23 It is worth commenting on the methods used for the American Community Survey. The American Community
Survey (ACS) is a national survey that uses continuous measurement methods. It uses a sample of about 3.54 million
households to produce annually updated estimates for the same small areas (census tracts and block groups)
formerly surveyed via the decennial census long -form sample. It is also important to keep in mind that all ACS data
are estimates that are subject to sample variability. This variability is referred to as "sampling error" and is expressed
as a band or "margin of error" (MOE) around the estimate.
This report uses Census and ACS data because, despite the inherent methodological limits, they represent the most
thorough and accurate data available to assess housing needs. We consider these limitations in making
interpretations of the data and have strived not to draw conclusions beyond the quality of the data.
ECONorthwest Ashland Housing Production Strategy 49
more detailed household information, such as income, housing costs, housing
characteristics, and other important household information.
The American Community Survey (ACS), which is completed every year and is a
sample of households in the U.S. The ACS collects detailed information about
households, including demographics (e.g., number of people, age distribution, ethnic or
racial composition, country of origin, language spoken at home, and educational
attainment), household characteristics (e.g., household size and composition), housing
characteristics (e.g., type of housing unit, year unit built, or number of bedrooms),
housing costs (e.g., rent, mortgage, utility, and insurance), housing value, income, and
other characteristics.
This report primarily uses data from the 2014-2018 and 2015-2019 ACS for Ashland and
comparison areas .24 Where information is available and relevant, we report information from
the 2000 and 2010 Decennial Census. 25Among other data points noted throughout this analysis,
this report also includes data from Oregon's Housing and Community Services Department, the
United States Department of Housing and Urban Development, Costar, and other sources.
Population growth is the primary driver of growth in housing. Between 2000 and 2021,
Ashland's population grew by 2,032 people (10%) with most of the growth occurring between
2010 and 2021 where Ashland's population grew by 1,476 new residents. Between 2000 and
2021, Ashland grew at a slower rate than Jackson County.21
Growth in Ashland's senior population, as well as other age cohorts, will continue to shape the
city's housing needs. Seniors account for 31% of Ashland's existing population and Jackson
County expects to have more than 18,458 more people over 60 years old by 2040 than in 2020.27
Growth in the number of seniors will result in demand for housing types specific to seniors,
such as small and easy -to -maintain dwellings, assisted living facilities, or age -restricted
developments. Senior households will make a variety of housing choices, including remaining
in their homes as long as they are able, downsizing to smaller single-family homes (detached
24 Five-year 2020 ACS data was not available when this report was compiled.
25 The 2020 Census was completed at the end of 2020. However, extenuating circumstances brought on by the
COVID-19 pandemic has led to some challenges with the data. The Census Bureau is undergoing a post -enumeration
survey to understand the accuracy of the 2020 Census which was not complete as of February 2022. The 2020
Decennial Census data is more limited than usual as a result of the COVID-19 pandemic.
26 Certified Population Estimates July 1, 2021, prepared by the Population Research Center at Portland State
University.
27 Final Population Forecast for Jackson County, prepared by the Population Research Center at Portland State
University, June 20, 2017.
ECONorthwest Ashland Housing Production Strategy 50
and or multifamily units, moving in with family, or moving into group housing (such
oeassisted living facilities or nursing hozuea),aotheir health declines.
58%ofAshland's
residents were between
the ages of2Oand 59
years.
Ashland had alarger
share ofpeople over the
age nf6Othan the county
and state and asmaller
share ofresidents under
the age of20.
About 55%ofAshland's
population isfemale and
4596iamale.
Females account for a
larger share ofpopulation
among each age group,
with the largest different
for people 08years and
older.
Exhibit 18.Population Distribution byAge, Ashland, Jackson County,
and Oregon, 2O14-2018
Source: U.S. Census Bureau, 2014-2018 ACS, Table B01001.
20%
15%
0
r%
Under20 20 to38 40to59 6DYears +
EAshland -;I-lackson County Oregon
Exhibit 19.Population byAge and Sex, Ashland, 2O15-2O1Q
Source: U.S.Census Bureau, 2014-2018ACSTable B01001.
20%
�O 70
16%
14%
Ca
75 12%
.10%
�
8%
I(LD G%
^�
zm
—'
unuerzo zmmae 40to5e 60*
ECONorthwest Ashland Housing Production Strategy 51
There are more females Exhibit 2O.Population Distribution bySex for
inevery age group than Each Age Group, Ashland, 2O15-201Q
males. Source: U.S.Census Bureau, 2n15-201SACS.Table B01001.
0%
Under 20 20m39 40to59 80+
mK8oles E-Femo|ee
Between 2000 and
Exhibit 21. Population Growth by Age, Ashland, 2000' 2014-2018
2018,the population
Source: U.S.Census Bureau, 2000Decennial Census Table P012and 2O14-2018
aged GUand older grew
CS ATable
' .
1301001.
the most.
|nthis time, those aged
35% 319&
60yeans and older grew
��9&
3OY� 2896
by2.8O8 0mop|S (from
26��
'
3.509 people in 2000to
I�� 2�54
0.499 people in 2018).
212O% 18%.
�
to15%
� 10%
5%
O%
Under20 20-39 40-59 80+
Age Cohort
ECONorthwest Ashland Housing Production Strategy 52
Race and Ethnicity
Understanding the race and ethnicity characteriStiCS28 ioAshland ia important for
understanding housing needs because people o1color often face discrimination when looking
for housing.
About 3,000people
identify osarace or
ethnicity other than White,
non -Hispanic inAshland.
Nearly 1,500people
identify as Latino.
Not shown inthe exhibit
are the 18'O05people
identifying ayWhite, non -
Hispanic inAshland.
Residents who identify ao
Latino (of any race)
account for 796of
Ashland's population. The
largest racial group in
Ashland besides White,
non -Hispanic are Two or
More Races accounting
for 396ofAshland's
population.
Not shown |nthe exhibit, is
about 8696ofAshland's
population and 81Y6ofthe
JaokoonCounty'a
population identifying as
White, non -Hispanic.
Exhibit 22.Population byRace/Ethnick&Ashland, 2O15-2O19
Source: u�Census Bureau, oo15-201swCS.Table eu30o.
1,600
1,400
1,200
1,000
oon
vuo
400
uoo
w*
134
m
Some Other mauve
wmnncan
Race alone Hawaiian
Indian and
and Other
Alaska
Pacific
Native omne
wunum
mo^n
614
394
296
M ��� ���
���� �����
mnmo Asian alone Two o,More Latino (of
American Races any race)
Exhibit 23.Population Distribution byRace and Ethnicity, Ashland,
2O15-2019
u% a%
2m
1m
2m
/m
rw
0����
sumommeruavo BlackorAfrican
Asian
alone
Two orMore Latino (of any
a/mm
xmm/oauwmne
*amw ,ao4
mThe D�Census Bureau considers race and effmicity as two distinct concepts. Latino is an ethnicity and not arace,
meaning individuals who identify as Lotirmmay bcof any race.
ECONorthwest Ashland Housing Production Strategy 53
The share ofAshland's Exhibit 24.Change inPopulation bVRace and Ethnicity oa8Percent
households that identified of the Total Population, Ashland, 2010 and 2015-2019
asLatino (of any race)
Souxm�U.S.Consuo Bureau,2O1ODecennial CensuTable PO05O01,2O15 2019
increased fronm1'020
B050O2b|a
AC3Ta.
people in2O1Oto1.494
people in2010,consistent
a%
with regional trends.
a%
1%
zm
Vm
Some Other
Black o,African Asian alone Two o,More
Latino (of any
Race alone
American alone xwoee
race)
ECONorthwest Ashland Housing Production Strategy 54
People with a Disability
People with one or more disabilities have special housing needs because they may need
housing that is physically accessible, housing that meets the needs of people with cognitive
disability, or housing with specialized services.
About 10% of Ashland's population has one or more disabilities (about 2,100 people).
Exhibit 25. Persons Living with a Disability by Type and as a Percent of Total Population, Ashland,
Jackson County, Oregon, 2014-2018
Source: U.S. Census Bureau 2014-2018 ACS, Table S1810.
9%
cn
0%
8%
Ashland Jackson County Oregon
®Ambulatory Difficulty M, Independent Living Difficulty Cognitive Difficulty
mHearing Difficulty Self -Care Difficulty ®Vision Difficulty
ECONorthwest Ashland Housing Production Strategy 55
Household Size and Composition
Housing need varies byhousehold size and composition. The housing needs ofa
household are different than those ofm On average, Ashland's
households are smaller than Jackson County's and Oregon's.
Ashland's average Exhibit 20.Average Household Size, Ashland, Jackson County,
household size was smaller 0ragon,2O14-201O
than Jackson County'sand Source: U.S.Census Bureau, 2O14-2018ACS5-yearestimate, Table 825010.
Oregon's. ��.��6 F`ersons 2.41 Persons 2.51 Persons
Ashland Jackson County Oregon
Ashland had olarger share
of one -person households
compared tothe County and
State'
Exhibit 27.Household Size, Ashland, Jackson County, and Oregon,
2O14-2O18
Source: U.S.Census Bureau, 2014-2Oi8KCS5-yearestimate, Table B25010.
1006
n&
Ashland Jackson County Oregon
ECONorthwest Ashland Housing Production Strategy 56
Ashland has alarger share
ofhouseholds with adults
only that live alone orwith
others (non-uuup|ns)than
Jackson County and Oregon.
About 19Y6ofAshland's
households have children,
compared with 259&of
Jackson County households
and 2596ofOregon
Exhibit 2EiHousehold Composition, Ashland, Jackson County, and
Onagon.2D15'2O1S
Source: U.S.Census Bureau, 2015'201S&CS5-yearestimate, Table DPU2.
[%
Ashland Jackson County
* Coup lesurham0eawith Chi Nmn
Single Parents
* Coup |emwith out ch||dren
* Living Alone, with nr|aovoaorOther Adults without Children
ECONorthwest Ashland Housing Production Strategy 57
Overcrowding
Overcrowding occurs when the relatively high cost of housing either forces a household to
double -up with another household or live in a smaller housing unit to afford food and other
basic needs. An overcrowded household is defined by the Census as one with more than one
person per room, excluding bathrooms, kitchens, hallways, and porches. Severely overcrowded
households are households with more than 1.5 persons per room. Overcrowding can indicate
that community does not have adequate supply of affordable housing, especially for larger
families.
Approximately 2.6% of all
renter households (118
households) in Ashland are
overcrowded. No owner
households are
overcrowded.
Exhibit 29. Overcrowding by Tenure, City of Ashland, 2015-2019
Source: U.S. Census Bureau, 2015-2019 ACS 5-year estimate, Table B25014.
2_5%
2.2%
2.0%
t 1.0%
2
0-5% 0.4%
0.0%
1-01 - 1-5 persons per room
1.51 persons or more per
room
ECONorthwest Ashland Housing Production Strategy 58
Household Income
Income is one of the key determinants in housing choice and households' ability to afford
housing. Income for residents living in Ashland was slightly lower than the Jackson County
median household income and the state's median household income.
Median household income or median earning data is available for many groups of people, as
shown in the exhibits below, but is not available by sex at the city level. Median earnings is
available by sex for the U.S. as a whole. On average, median earnings for males is $52,989,
compared with $43,215 for femails, $9,774 less than males' incomes on average .29
Ashland's median
household income
($56,315) was similar to
the county's, but about
$6,500 less than the
state's median household
income (Ml-11).
Exhibit 30. Median Household Income, Ashland, Jackson County,
Oregon, Comparison Cities, 2015-2019
Source: U.S. Census Bureau, 2015-2019 ACS 5-year estimate, Table B25119.
Oregon
Central Point
Ashland
Jackson County
M edford
Grants Pass
Talent
Phoenix
161&11�6 �--# # �## I
29 U.S. Census Bureau, 2019 ACS 1-year estimate, Table S2002.
ECONorthwest Ashland Housing Production Strategy 59
4596ufall households in
Ashland earned less than
$50,000,compared to
47Y6ofJackson County
households, and 4896of
Oregon households.
Ashland has more
households earning
$75.ODO+compared b)
Jackson County.
Exhib�31.Household |nconooDistdbuton.Ashland, Jackson County,
�! Oregon.2D15O19
Source: U.S. Census Bureau, 2015-2019 ACS 5-year estimate, Table B19001.
30%
Median household income Exhibit 32.Median Household Income byHousehold Size, Ashland,
in Ashland tends to Jackson County, 2015-2019
increase with household Source: U.8.Census Bureau, 2815-2019ACS5-yearestimate, Table B1SO19
Note: Exhibit and peaks with �� to -- ' w
Jackson County information providing additional context. Data for 8-and T'pemon
person households. households was not available atthe City level,
$120,000
�$1Do�oo
— $80,000
� �so.nno
�'_
�
$40,000
$0
ECONorthwest Ashland Housing Production Strategy 60
|nAshland, households Exhibit 33.Median Household Income byAge
with ahouseholder under Source: U.S.Census Bureau, 2O13-201gACS5-yoarestimate, Table B1B049.
the age of4Gmake less $80.000
than the city median
$7oono
income.'
Household income peaks poe $«u»»»
between ages 45and 05 0 M.
and declines after age 85. � $50'000
$40,000
$so'oon
Z' $20,000
$zo'ouo
C'
All '25xonm csto^* 45to64 os+
*000e»o/dn
mxux|anu q-Ja^uovncvvnty
Forty-four percent of Exhibit 34.Household Income Distribution for Householders Aged 05
households with ohead of Years and Older, Ashland, 2015-2O1B
householder aged Q5or Source: U.S.Census Bureau, 2O15-2019ACS5-yoarestimate, Table G19027.
older earned less than 25%
$50.0O0per year. 23%
21% ME
15% = No 14%
5%
0m NEEMmM MEmMEM
<$25K $25K' $soK- $75K $100K- $150K+
$49x $74K $ssK $ouex
ECONorthwest Ashland Housing Production Strategy 61
Latino and some other
Exhibit 35.Median Household Income byRace and Ethnicity for the
race alone households had
Head ofHousehold, Ashland, 2815'2O10
incomes below the Cih/s
Source: U.S.Census Bureau, 2015'201SACS5-yaarestimate, Table S1801.
Nme:B|aok/A�oanAmer|oanAmerioan|nU|on/x|eskallobvuAuianand two nr
' '
median.'
more races were not included for Ashland due to high margins of error. Black bars
denote the potential upper and lower bound o[the estimate using the margin /f
error reported bythe Census.
$100,000
$/x,wo
$50,000
$,n,0m
$0 .�
wmtem=e mac*mfri"" w"- Asian Alone o""°"m", r°v",m°." Latino*"' ove=n
American Indian/Alaska Race Alone Races race)
mon" Native Alone
"m*wnd =Ja*"ono=nty
ECONorthwest Ashland Housing Production Strategy —����� 62
Exhibit 36toExhibit 38 compare household income for POC households with White non -
Hispanic households to show disparities in come levels. The income levels shown in these
graphs are the same used throughout this report:
• Extremely Low Income: Less than 3O%MFI
• Income: 3O%ho5O%of2WFI
� Low Income: 5O%to8O%u[MPI
� Middle Income: 8O%tVI2O%of MFI
� High Income: 1ZO%ofMFIormore
Households headed bya Exhibit 36.Household Income byIncome Grouping POC'White non-
person
likely ho be low income
Source: CHAG.Table 2
than the average
Note: P0Ccategory includes
Hispanic.
household inAshland.
aom
About 48Y6ofhouseholds
63%62%
headed byeperson 8fcolor
60%
52%
had @Dincome below 80Y6
median family income
compared to9796Of
40%
30%
households with ahead of
household who identifies
20% 14%13%
10%
znmznm
as White.
w
8% uo%1D%
����
������
a�m��N�� ������
0%
�
Extremely Low
Very Low Income Low Income
Mid die o,High
|novmv
Income
xouyonn/uIncome byMedian Family Income Category
NPOC E White alone, non -Hispanic Overall
ECONorthwest Ashland Housing Production Strategy 63
Over 5OY6ofall renter
Exhibit 37.Renter Income bvIncome Grouping for POC'White non -
households make below
Hispanic, and All Households, Ashland, 2O.14-2818
8096 K8F| (have |nvv. very
Source: CMA5.Table 2.
|o»v. or extremely |ovv
Note: PnCcategory includes Hispanic.
income).
50% 48%45%
Sixty-two percent ofPOC
renter households are low
40% `~~
36%
income compared tn54Y6
ofWhite households.
30%
u1%2nm 2rm
15� 14%14%
10%
0%
Extremely Low Very Low Income Low Income Middle orHigh
Income Income
Household income uyMedian mmnyIncome Category
mPOC EiWhite alone, non -Hispanic xOveraU
` Nearly 7096ufPOC
Exhibit 38. Comparison by Tenure and Income POC, White non -
households are renters
Hispanic, and All Households, Ashland, 2O14-2O18
compared to44Y6ofWhite
Source: CHAS.Table 2.
households.
Note: P0Ccategory includes Hispanic.
an%
Over 4O96ofPOC
69%
households that rent are
low income.
eo%
4sm 4om
44m 42m
40% ar% aa%
24% 25%
20%
o%
Romrm Low income Low income renters
(o-ao%HAM n) (*e0%HAMF|)
nPoo LqWhite alone, nur�-Hiupun|c mo"°mV
EC0Northwest Ashland Housing Production Strategy 64
An analysis of housing market conditions and trends in Ashland provides insight into the
functioning of the local housing market. The housing types used in this analysis are consistent
with needed housing types as defined in ORS 197.303:
Single-family detached includes single-family detached units,- manufactured homes on
lots and in mobile home parks, and accessory dwelling units.
Single-family attached is all structures with a common wall where each dwelling unit
occupies a separate lot, such as row houses or townhouses.
Multifamily is all attached structures (e.g., duplexes, tri-plexes, quad-plexes, and
structures with five or more units) other than single-family detached units,
manufactured units, or single-family attached units. This analysis groups multifamily
units into two sub -categories: (1) duplexes, triplexes, and quadplexes and (2)
multifamily units in buildings with five or more units per structure,
Existing Housing Stock
According to the 2014-2018 American Community Survey (ACS) from the U.S. Census, Ashland
had 10,705 dwelling units, an increase of 1,634 dwelling units from 2000. Most new units built
were single-family units.
About 66% of Ashland's
housing stock was single-
family detached housing.
Ashland had a larger share
of multifamily housing than
Jackson County.
Exhibit 39. Housing Mix, Ashland, Jackson County, and Oregon,
2014-2018
Source: U.S. Census Bureau, 2014-2018 ACS Table B25024.
1 nno/1
80%
60%
40%
20%
nol
Ashland
Jackson County
Oregon
m Single -Family Detached ESinggle-Family Attached
Duplex, Triplex, Quadplex Multifamily (5+ units)
Exhibit 40 shows the types of dwelling units by race and ethnicity in Ashland. It shows that
households that identified as Asian Alone were most likely to live in single-family detached
housing (78%). Households that identified as Black/African American Alone or Some other Race
ECONorthwest Ashland Housing Production Strategy 65
Alone were most likely tolive bn multifamily housing.Ofany race, about 4I%ofthe households
that identified aaLatino lived in detached
Exhibit 4Oincludes anindication of margin oferror (the "vvbiaker"lines shown buthe .
The number of people of color in Ashland is relatively small. Exhibit 22 shows that groups like
Black mAmerican Indian include usmall number of people living in Ashland. Exhibit 40shows
ahigh margin of error in the data for these groups, with either a long "whisker" line or an
asterisk (+)toindicate that the margin oferrorexcmedm5O%(bndicating high uncertainty about
the data).
The point from Exhibit 4Nis that some people of color (no are
more likely tolive bu multifamily housing than the Ashland average bnExhibit 39,which shows
that 14% of households live in multifamily housing.
Exhibit 4O.Occupied Housing Structure byRace and Ethnicity, Ashland, 2O14-2O18
Source: V/;.Census Bureau, 2014-2018ACSTable B25O32A}.
Note: Margin oferrors marked with unasterisk (*) indicate the value exceeds 50%.
m
Asian Alone WhiteAlono Two mMore Am. Indian & EUuohnr Gomomher LotNo(ofany
Races Alaska Native African Am. RacoAlon* race)
Alone Alone
sSingle-family detached nSingle-family attached Multifamily
ECONorthwest Ashland Housing Production Strategy 66
H0U3jOg TeDUP2
Housing tenure describes whether o dwelling ieonnner-or Iothe 2Ul4-2Ol8
period,, about54% of Ashland's housing stock was owner occupied and 46% was renter
occupied. Ashland's homeownership rate increased by two percentage points since 2000.
Ashland had alower
homeownership rate than
Jackson County and
The majority of
homeowners (08Y6)lived in
single-family detached
housing.
|ncomparison, less than
half ofAshland's renters
(4096) lived in single-family
detached housing; over half
lived insome form of
multifamily hnua|ng(51Y6).
Exhibit 41-Tenure, Occupied Units, Ashland, Jackson County, and
0rngpn.2O14'2O18
Source: U.S.Census Bureau, 2O14-2018ACS5-YemrEstimates, Table B240O3.
100% MrMaMMYWO ���_Wr.
80%
�
�
�
�
{% —
Ashla nd Jackson County Oregon
Exhibit 42.Housing Units byType and Tenure, Ashland, 2O14-2O18
Source: U.S.Census Bureau, 2014-2O18ACSTable B25O32.
MW
um
om
Owner Renter
m SinglefamOydetachm1 c-i Single-famUyauuchud
ECONorthwest Ashland Housing Production Strategy 67
Ashland's homeownership
rate increased with the age
ofthe household.
|nAshland, about Y596of
householders sixty years of
age nrolder owned their
honnee.
Households ofcolor are
more likely torent their
housing than White
households.
Exhibit 43.Housing Tenure byAge ofthe Head ofHousehold,
Ash|end.2O15-2O1S
Source: U.S. Census Bureau, 2015-2019 ACS Table B25007.
100%
60%
n% '===��� �� '==��� es� —�=�=='
u5to34yea Is. aoto44years 4utomeyears aoyears +
Exhibit 44. Tenure by Race and by Ethnicity, Ashland, 2014-2018
Source: U/S.Census Bureau, 2014-2018ACSTable B25VO3A-1.Black bars denote
the potential upper and lower bound ofthe estimate using the margin oferror
reported hythe Census. Margin oferrors marked with enasterisk (*) indicate the
value exceeds 50%.
^"". ...�
mum
80%
som
40%
20%
om
vhitealonn xsiaommm Twommwe xmmican mumor xwmeommLatinv(oxov
races alone Indian and AM can race alone race)
Alaska Native American
alone m000
a Owner Occupied -P. Renter Occupied
ECONorthwest Ashland Housing Production Strategy 68
Rent -Restricted and Emergency Housing
There are 10 government -assisted housing developments in Ashland with a total of 267
dwelling units. Over three quarters of the 267 dwelling units (79%) are units with one- or two -
bedrooms. About 26 of Ashland's rent -restricted dwelling units (10%) were larger units with
three- or four -bedrooms.
Ashland had approximately 10,705 dwelling units in the 2014-2018 period. Rent -restricted units
accounted for about 2.5% of Ashland's total housing stock.
In addition, the following government -assisted housing developments are under development
or recently completed in Ashland:
® Snowberry Brook 2, which has 60 units of affordable housing
® Rogue Ridge, which has 30 units of affordable housing
These new developments increase the affordable housing in Ashland by 90 units, bringing the
total to 357 units of affordable housing in Ashland.
Exhibit 45. Government -Assisted Housing, Ashland, 2019
Source: Oregon Health and Human Services, Affordable Housing Inventory in
Development Name
Total
Affordable
Units
Studio 1-bedroom
units units
2-bedroom
units
3-bedroom
units
Chestnut Apts
40
8
28
4
As hl ey Senior Center Apts
83
29 54
Bridget Street
4
2
2
Chestn ut Apts
4
2
2
Grant Street Apts
2
2
Hyde Park
6
3
1
2
Parkview Apts
6
2
3
1
Snowberry Brook
60
12
38
10
Star Thistle Apts
11
11
Stratford Apts
51
17
29
5
Total
267
31 105
105
26
People experiencing homelessness in Ashland have access to 198 emergency shelter beds (84 of
which are voucher/seasonal/overflow beds), 272 transitional shelter beds, and 538 permanently
supportive housing beds.
ECONorthwest Ashland Housing Production Strategy 69
Exhibit 46. Facilities and Housing Targeted to Households Experiencing Homelessness in Ashland,
2020
Source: Ashland's 2020-2024 Consolidated Plan.
Households with Ad ult(s) and Children
57
69
247
Households with Only Adults
116
143
190
Chronically Homeless Households
-
-
68
Veterans
10
58
33
Unaccomoanied Youth
15
2
-
Manufactured homes provide a source of affordable housing in Ashland. They provide a form
of homeownership that can be made available to low- and moderate -income households. Cities
are required to plan for manufactured homes —both on lots and in parks (ORS 197.475-492).
Ashland has five manufactured home parks within its UGB. Within these parks, there are a total
of 255 spaces (of which 21 spaces were vacant as of November 2020).
Exhibit 11. Inventory of Mobile/Manufactured Home Parks, Ashland UGB, 2020
Source: Oregon Manufactured Dwelling Park Directory.
Pines Mobile Home & RV 1565 Siskiyou Blvd Family 52 1 commercial
Siskiyou Village 2799 Siskiyou Blvd Family 49 10 Employment
Tolman Creek Park 215 Tolman Creek Rd Family 38 - Residential - Suburban
Wingspread 321 Clay St Family 116 - Residential -Low Density Multiple Family
Total - 255 21
ECONorthwest Ashland Housing Production Strategy 70
People Experiencing Homelessness
According to HUD's 2021 Annual Homeless Assessment Report (AHAR), across the United
States, the number of people experiencing sheltered homelessness has been decreasing since
2015, but the drop between 2020 and 2021 was steeper than in recent years.31 It is likely that
some of this decline is due to COVID-related precautions that resulted in fewer beds available
(due to the need to have more space between beds). Other factors include people being
unwilling to use shelter beds due to health risks as well as eviction moratoria and stimulus
payments which may have prevented people from needing emergency shelter.
Pandemic -related disruptions to unsheltered homelessness counts made it difficult to determine
if this population is increasing or decreasing in communities. Many communities chose not to
conduct unsheltered PIT counts due to the risk of increasing COVID-19 transmission. While the
communities that conducted unsheltered counts seem to indicate that this population did not
increase, trends on unsheltered homelessness are known for only half of communities.
The Oregon Statewide Homelessness Estimates 2021 report from the Oregon Housing and
Community Services presented two counts in their report — estimated and reported counts. The
estimated counts were developed to address concerns that data limitations imposed by the
COVID-19 pandemic resulted in an undercount.31 This report uses the estimated count.
The following exhibits provide more localized estimates of homelessness in Ashland's region
Jackson County's Point -in- Exhibit 47. Number of Persons Homeless, Jackson County, Point -
Time Homeless count in -Time Count, 2015, 2019, and 2020
increased by 31% from Source: Oregon Housing and Community Services and Annual Homeless
2017 to 2021. Assessment Report (AHAR) data.
Note: OHCS reported two counts in 2021 - estimated and reported counts. This
report uses the estimated counts.
633 Persons 712 Persons 831 Persons
2017 2019 2021
30 The U.S. Department of Housing and Urban Development (2021). The 2021 Am-tual Homeless Assessment Report
(AHAR) to Congress. Office of Community Planning and Development.
31 The reported count for sheltered homelessness is what was collected/reported while the estimated count is the largest
sheltered count reported during 2019-2021 in Jackson County. For unsheltered, the 2021 PIT count is not available for
all counties, so the report modeled it by adding the predicted 2019-2021 change, determined through analysis of past
trends and other homelessness data, to the 2019 PIT count.
ECONorthwest Ashland Housing Production Strategy 71
\n202zLanestimated 831
people experienced
homelessness inJackson
County, the majority of
which were unsheltered.
Oregon Housing and
Community Services
presented two counts in
2O21-estimated and
reported counts. The
estimated counts were
developed toaddress
concerns that data
limitations imposed bythe
COV|D-19pondennio
resulted inanundercount.
This report uses the
estimated count.
About 1O%ofpeople
experiencing homelessness
inJackson County are in
Ashland.
From the 2O18-19school
year tothe 2O18-2Oschool
year, student homelessness
decreased from :135
students to 125studcnta, o
decrease of10students.
0fthe 125students in
2018-20axpehencing
homelessness, 24were
unaccompanied.
Exhibit 48. Point -in -Time Homelessness Estimates, Ashland,
Jackson County CuC'2017`2O21
Source: Oregon Housing and Community Services and Annual Homeless Assessment Report
(Axn)dom.
Note: OHCS reported two counts in 2021 - estimated and reported counts. This report uses
the estimated counts.
'we
700
500
400
300
200
Q- 100
O
2017 201
INShaUemd fnUnuheltoned
Exhibit 49.Students Homeless byLiving Situation, Ashland School
District, 2018-2O1Sand 2O19-2O2O
Source: McKinney Yento.Homeless Student Data.
1403U.1301
m *v w no um 120 140 xw
Students Experiencing Homelessness
w In Shelter -,,q Doubled -Up ' Motel/ Hote I M Unsheltered
ECONorthwest Ashland Housing Production Strategy 72
Based onthe Oregon's
Regional Housing Capacity
Analysis, Ashland will need
about 31Uhousing units to
accommodate people
experiencing homelessness
inthe 2O2O-204Operiod.
Exhibit 50. Estimate of Future Housing Need for People
Experiencing Homelessness, Ashland, 2O2Oto2040
Source: From the Report Implementing aRegional xo Methodology in
Oregon: Approach, Results, and Initial Recommendations by ECONorthwest, August 2020,
New Units Needed for People Annual Average
Experiencing Homelessness (2020-
2040)
This section describes changes in sales prices, rents, and housing affordability buAshland and o
comparison of geographies.0otb housing sale prices and rents have increased steadily in
Ashland and the greater region over the last several years.
Housing Sate Prices
Ashland's median home Exhibit 51-Median Home Sale Price, Ashland and Comparison
sales price was higher than Cities, November 2021-January 2O22
most other Southern Oregon Source: Southern Oregon Multiple Listing Service.
subrnarkets.
Jacliso wom
Ashland
pxwmm
Eagle Point
ro/ont
East Medford
Southwest Medford
Central Point
Northwest Medford
� vmHeCity
West meomm
$o *uou,000 $400,000 $600,000 *eon,cwu
ECONorthwest Ashland Housing Production Strategy 73
The median price ofahome
inAshland increased 3396
from $415/}0Ointhe
November 2O18to
$55O,00OinNovember
3021.
Increases inother
comparable cities over the
same period ranged from
$OO.00O(Northwest
Medford) to$14S.0OO
(Phoenix).
Exhibit 52.Median Sales Price, Ashland, and Comparison Cities,
2O18through 2O22
Source: Southern Oregon Multiple Listing Service.
mrooK
$/oox
*soox
*sno:
$4unu ^x
$4nox
*000x
t3oox
$xsnx
nxoox
*umx
$1uox
West Medford —White City —Talent —Northwest Medford
—Eagle Point —Phoenix —southwest Medford —East Mom^m
—Central Point --*amaou �—Jacksonville
ECONorthwest Ashland Housing Production Strategy 74
The median gross rent ioAshland was $iO85tuthe 2O15-2OI9 period,Lup6m)nz$582bu2OOO.
However, additional research shows that asking rents for currently available rental properties
LnAshland ioDecember 2O2Owere $1,l45to$I,56Ofor u2-bmdrnoznunit and $1,595to$1,995
for u3-bodc000uuniLaz
According bothe 2015-2O18 Exhibit 53.Median Gross Rent, Ashland, Jackson County, Oregon,
AC8.the median rent in and Comparison Cities, 2015-2O1A
Ashland was similar tothe Source: U.3.Census Bureau, 2O15-2O19ACS5-yaarestimate, Table B25004.
median rent inJackson
County aaawhole. $1.400
32 CMP Real Estate Services, li-ic., December 2020.
ECONorthwest Ashland Housing Production Strategy 75
Housing Cast Burden
Financially attainable housing costs for households across the income spectrum in Jackson
County are identified in In Ashland, a household would need to earn $137,000 to $157,000
(187% to 215% of MFI for a family of four) to afford the median sales price of a home in
Ashland. A household would need to earn about $62,000 (85% of MFI for a family of four) to
afford the median gross rent ($1,550).
Exhibit 54. For example, a household earning median family income in Jackson County (about
$73,100 per year)33 can afford a monthly rent of about $1,830 or a home roughly valued between
$256,000 and $292,000 without cost burdening themselves.
In Ashland, a household would need to earn $137,000 to $157,000 (187% to 215% of MFI for a
family of four) to afford the median sales price of a home in Ashland. A household would need
to earn about $62,000 (85% of MFI for a family of four) to afford the median gross rent ($1,550).
33 Note that Median Family Income for the region is different than Median Household Income (MHI) for Ashland (see
Exhibit 27). MFI is determined by HUD for each metropolitan area and non -metropolitan county. It is adjusted by
family size — in that, 100% MFI is adjusted for a family of four. MHI is a more general term. MHI includes the income
of the householder and all other individuals 15 years old and over in the household, whether they are related to the
householder or not.
ECONorthwest Ashland Housing Production Strategy 76
Exhibit 54. Financially Attainable Housing, by Median Family Income (MFI) for Jackson County
($73,100), Ashland, 2021
Source: U.S. Department of Housing and Urban Development, Jackson County, 2021. Oregon Employment Department.
►f your ho
(30% of t
Then you
$550
monthly re
Social Se'curit:
$17,410
F
Because the local housing market cannot produce income -restricted, subsidized affordable
housing at sufficient levels — and because it cannot often produce middle income/workforce
housing without subsidy, many households in Ashland are cost burdened (as Exhibit 55
through Exhibit 60 show). A household is defined as cost burdened if their housing costs exceed
30% of their gross income. A household that spends 50% or more of their gross income on
housing costs is said to be severely cost burdened.
ECONorthwest Ashland Housing Production Strategy 77
Overall, about 4G9&ofall Exhibit 55.Housing Cost Burden, Ashland, Jackson County, Oregon
households inAshland were and Other Comparison Cities, 2014-2018
cost burdened. Source: U.5.Census Bureau, 2014-2O188CSTables B230S1and B2507O.
Ashland had ohigher share
ofcost burdened
households compared to
Jackson County and the
state.
From 2OO tothe 3014
2018pehod'thenunnbenof
cost -burdened and severely
cost -burdened households
increased slightly.
Phoenix
Talent
Ashland
Medford
Grants Pass
Jackson County
Eagle Point
Central Point
Oregon
m Severely cost burdened 9, Cost burdened
Exhibit 5G.Change inHousing Cost Burden, Ashland, 2OOOLo
2O14-2O18
Source: U.S.Census Bureau, 2000Decennial Census, Tables H063and H0S4and
2O142018AC3Tables B250S1and B2507O.
MSeverely Cost Burdened
2014-2018
U! Cost Burdened
ECONorthwest Ashland Housing Production Strategy 78
Renters were much more
likely tobecost burdened
than homeowners in
Ashland.
About G3Y6ofAshland's
renters were cost burdened
u[severely cost burdened,
compared to3196of
homeowners.
About 35%ofAshland's
renters were severely cost
burdened, meaning they
paid 500 or more of their
gross income nnhousing
costs.
Most households earning
less than $50kare cost
burdened.
Exhibit 57.Housing Cost Burden byTenure, Ashland, 2014-2O18
Source: U.S. Census Bureau, 2014-2018 ACS Tables B25091 and B25070.
40%
�
Owners Renters Tota I
m Severely Cost Burdened N Cost Burdened
Exhibit58.Cost Burdened Renter Households, by Household
Income, Ashland, 2O15-2O19
Source: U.S.Census Bureau, 2015'201SACSTable B25O74.
100%
Cn
ou%
� 40%
� 20%
47
{%
Leeo1hun $20.000to $35.000to $50.008tu $75i000or
$20.008 $34.999 $48.999 $74`999 more
aSeverely Cost Buvden*U LACostBundened
ECQNorthwest Ashland Housing Production Strategy 79
The difference in rates of
cost burden for POCis
smaller than inmany of
Oregon's communities. Part
ofthe reason for this may
bcthe small population of
POCinAshland.
The difference inrates of
cost burden for POC,both
osrenters and owners, is
smaller than inmany of
Oregon's communities.
Part ofthe reason for this
may bethe small population
ofPOCin Ashland.
Exhibit 5Q.Cost Burdened for POC.White non-Hiapenio.and All
Households, Ashland, 2014-2O18
Source: CHAS Table 9.
10%
White alone, non -Hispanic POC
-.7 Cost Burdened
Overall
Exhibit SO'Cost Burdened byTenure for P0C.White non-Hkspenio.
and All Households, Ashland, 2014-201O
Source: CHASTable S.
sow
25%
20% 18%
_-
om N ---~~~- ------'
mstavmonou Severely Cost Cost nummou Severely Cost
Burdened ooxmneu
Renter occupied Owner occupied
npon 3wmuoalone, non -Hispanic
ECONorthwest Ashland Housing Production Strategy 80
Exhibit 61 to Exhibit 62 show cost burden in Oregon for renter households for seniors, people of
color, and people with disabilities.14 This information is not readily available for a city with a
population as small as Ashland, which is why we present statewide information. These exhibits
show that these groups experience cost burden at higher rates than the overall statewide
average.
Renters 65 years of age and Exhibit 61. Cost Burdened Renter Households, for People 65 Years
older were
of Age and Older, Oregon, 2018
disproportionately rent
Source: S. Census, 2018 AGS 1-year PUMS Estimates. From the Report Implementing a
burdened compared to the
Regional Housing Needs Analysis Methodology in Oregon: Approach, Results, and Initial
Recommendations by ECONorthwest, August 2020.
state average.
About 60% of renters aged
70%
65 years and older were rent
60%
burdened, compared with
50%
the statewide average of
48% of renters.
40%
300/0
20
10%
0%
People 65 Years and Older
Statewide Average
mSeverely Rent Burdened
n- Rent Burdened
34 From the report Implementing a Regional Housing Needs Analysis Methodology in Oregon, prepared for Oregon
Housing and Community Services by ECONorthwest, March 2021,
ECONorthwest Ashland Housing Production Strategy 81
Renters with edisability in Exhibit 02.Cost Burdened Renter Households, for People with
Oregon were Disabilities, Oregon, 2O18
disproportionately cost Source: S.Census, 2otoxnS 1-year PUMS Estimates. From the Report Implementing a
Regional Housing Needs Analysis Methodology in Oregon: Approach, Results, and Initial
burdened. Recommendations uvscowortxwom.August oo2o.
70%
m Severely Rent Burdened t Rent Burdened
ECONorthwest Ashland Housing Production Strategy 82
M-M
The City has conducted extensive engagement on housing related issues, including targeted
outreach to students and low-income households. The full summary of recent engagement and
community feedback is included as Appendix D. Based on the comments provided, it appears
that off -campus housing in Ashland for SOU students is generally expensive and difficult to
find. Many students are struggling to afford housing and are forced to take on multiple jobs or
rely on financial aid in order to pay for rent. Some students have resorted to living in hotels or
with roommates in order to save money. There is a lack of affordable apartment options in the
area, and the high cost of rent often forces students to choose between affording housing or
transportation. Some students have also reported being evicted or scammed while searching for
housing on websites like Craigslist. Additionally, the feedback received indicates there are a
number of unhoused college students in the area who are couch surfing or living in hotels due
to the high cost of rent. It is suggested that increasing the supply of housing options in Ashland
could potentially lower prices and make housing more affordable for students. Similarly,
respondents to community questionnaires administered through an online format, through
tabling events, and at the Annual Rent Burden forum, also identified housing price as the most
pressing housing issue in Ashland.
ECONorthwest Ashland Housing Production Strategy 83
This appendix presents applicable key terms used in Ashland's Contextualizing Housing Needs
report. Per the Department of Land Conservation and Development, the following key terms
will be incorporated into the Definitions section of OAR 660-008 (if they are not already):
® Consumers of Needed Housing: any person who inhabits or is anticipated to inhabit
Needed Housing, as described in the definition of "Needed Housing" in ORS 197.303.
Housing Production Strategy Report: the report cities must adopt within one year of
their deadline to complete an updated Housing Capacity Analysis, pursuant to OAR
660-008-0050.
Housing Production Strategy: a specific tool, action, policy, or measure a city will
implement to meet the housing needs described in an adopted Housing Capacity
Analysis. A Housing Production Strategy is one component of a Housing Production
Strategy Report.
Needed Housing: housing types determined to meet the need shown for housing within
an urban growth boundary at particular price ranges and rent levels, including (but not
limited to) renter and owner -occupied attached and detached single-family housing,
multifamily housing, and manufactured homes.
Producers of Needed Housing: developers, builders, service providers, or other persons
or entities providing materials and funding needed to build housing. Producers of
Needed Housing may include non-profit organizations or public entities.
Unmet Housing Needed: occurs when housing need determined pursuant to
subsection(3)(b) is greater than the housing capacity (i.e., buildable, residential land is
insufficient to accommodate demand for housing).
ECONorthwest Ashland Housing Production Strategy 84
Appendix B: Trends in Gentrification and
Displacement Risk
This appendix presents an analysis of trends in gentrification and displacement risk developed
for Ashland as part of the HPS.
DATE: July 18, 2022
FROM: Beth Goodman, Emmanuel Lopez, and Justin Sherrill
SUBJECT: Trends in Gentrification and Displacement Risk in Ashland
As the City of Ashland sets the stage for its Housing Production Strategy, staff are interested in
understanding current trends in gentrification and displacement risk in Ashland. The Housing
Production Strategy Project Team will use this information to inform potential actions that the
City could take to mitigate the risk that the city's most vulnerable populations would be
displaced from their housing.
The initial, high-level results of our analysis reveal that:
Highway 99 is a dividing line when it comes to socioeconomic vulnerability. In
general, more vulnerable and gentrifying areas are to the north of the highway, and
more stable or very late -stage gentrified areas to the south.
Most Ashland residents live in neighborhoods that are not currently at risk of
gentrification. Approximately 90% of households live in tracts that are either already
gentrified or have remained demographically and economically unchanged since 2010.
Ashland has a substantial number of households that are at -risk of displacement and
vulnerable, especially in the northern parts of the city. 39% of Ashland households live
in tracts that display high rates of socioeconomically vulnerability and risk of
displacement should gentrification start occurring, such as people with less than a
Bachelor's degree, Hispanic population, and People of Color.
In the following sections, we will examine results and trends in further detail. An overview of
the methodologies used in this analysis are within this memorandum.
ECONorthwest Ashland Housing Production Strategy 85
0 0
ECONorthwest conducted this analysis by combining two parallel models that look at 1) where
the city's most socioeconomically vulnerable populations are currently clustered and (2)
where gentrification has been most rapidly advancing within Ashland since 2010.
Within the socioeconomic model, we designed a model that identified the Southwestern
Oregon region's most disproportionately cost -burdened demographic groups (such as
households with children present or households with people of color, or households with
people with a disability) using 2016-2020 ACS PUMS data, then compiled Census tract -level
estimates of these demographic groups.
Within the gentrification model, we used Dr. Lisa Bates' 2018 gentrification and displacement
methodology that the Portland Bureau of Planning and Sustainability (BPS) used for the city of
Portland, which identifies areas in different stages of gentrification, from stable (low risk of
gentrification) to early -stage gentrification to late -stage gentrification. The data we used was
similar to the data Dr. Bates used but shifted over a few years for ease of accessibility, for
example: rather than using decennial census, we used American Communities Surveys for the
years of 2006-2010, 2011-2015, and 2016-2020. For housing market conditions, we utilized
Property Radar data to capture median sale prices within a census tract for the years of 2010
and 2020.
Exhibit 63. Bivariate Analysis Outline
Socioeconomic + Gentrification = Bivariate
vulnerability risk results
ECONorthwest Ashland Housing Production Strategy 86
Socioeconomic Vulnerability Methodology
In this part of the analysis, ECONorthwest answers the question, "Who is most likely to be
displaced if housing market conditions were to further appreciate in price or stay the same?"
We began with identifying groups that are inequitably burdened by housing costs, meaning
that these groups have higher rates of cost burden compared to all households. First, we
developed a weighted vulnerability indexing analysis, based on Oregon's 2019 Public -Use
Microdata Survey (PUMS) data at the state level to identify demographic groups that are
unequally burdened by housing costs. This means that a given group's share of the state's cost -
burdened households is greater than its total share of all state households. For example,
households with a Hispanic/Latino head comprise 8.6% of the state's households, but 13.4% of
the state's cost -burdened households — a difference of 4.8% points.
Our analysis identified six demographic groups that were most disproportionately burdened:
® Households with children present
® People of Color (neither White non -Hispanic, nor Hispanic/Latino people are included
in this group)
People of Hispanic/Latino origin, any race
People five years and older with limited English proficiency (LEP)
People with one or more disabilities
People 25 years and older who have an educational attainment of less than a Bachelor's
degree
Disproportionate cost burdening varies across the state. To capture this variation,
ECONorthwest compared disproportionate cost burdening among these groups for six
geographic areas of the state and compared levels of disproportionate cost burden among the
demographic groups for Census tracts in Ashland with state and regional results.35
The result of this analysis is identification of Census tracts with lower and higher percentages of
people in vulnerable groups. Census tracts with higher vulnerability levels would indicate
places where it is more likely that not only current, but where future housing cost burdening
and possible displacement are more likely to occur.
35 ECONorthwest rank -ordered vulnerable demographic groups by six geographic areas of the state. We used the
rank (1 through 6) as a weighting factor. Based on this rank -ordered list, we next used tract -level 2019 ACS estimates
of all six demographic groups to calculate each tract's percentage of its region's total number of vulnerable groups.
This share was then converted to decile ranks, and each decile rank was multiplied by the rank -ordered weighting
factor, These "scores" were then summed for each tract, with total scores ranging between 21 to 210. Lastly, this score
was then divided by the maximum possible value to compute a more intuitive percentage value, with "100%"
indicating tracts with the highest levels of all vulnerable demographic groups.
ECONorthwest Ashland Housing Production Strategy 87
ECONorthwest Ashland Housing Production Strategy 88
Gentrification Et Displacement Methodology
Gentrificatfon has many definitions such as "a process of neighborhood change that includes
economic change in a historically disinvested neighborhood —by means of real estate investment and new
higher -income residents moving in — as well as demographic change — not only in terms of income level,
but also in terms of changes in the education level or racial make-up of residents. "31 This analysis uses
the methodology developed by Dr. Lisa Bates at Portland State University in tandem with the
City of Portland's Bureau of Planning and Sustainability (BPS) in their "2018 Gentrification And
t"117
The analysis identifies Census tracts in Ashland where gentrification is taking place or may take
place in the future. These tracts where place -specific ordinances and location -specific research
can serve to protect vulnerable populations and determine how much the data matches the
lived experience of residents on the ground.
The Gentrification and Displacement Risk Analysis methodology used in this analysis mirrors
closely to what BPS and Dr. Lisa Bates utilized in 2018 with an additional typology, explained
below.31 The analysis considers the following characteristics:31
® Vulnerable populations are ones with:
High rates of renting households relative to the region
Large shares of communities of color relative to the region
Large shares of adults (25 years and older) without a four-year degree relative to the
region
36 Chapple, K., & Thomas, T., and Zuk, M. (2021). Urban Displacement Project website. Berkeley, CA: Urban
Displacement Project.
** The Stable — Low Vulnerability typology was developed to show tracts that have historically not had a vulnerable
population (between 2010 and 2020) while also experiencing low amounts to no demographic change.
37h1 previous anti -displacement in gentrification analysis, Dr. Lisa Bates of Portland State University and BPS used a
large sample of 168 census tracts (as of 2019 Census Tract estimates) to measure and compare statistics.
In this analysis ECONorthwest sought to maintain consistency with the previous methodology. Given that the City of
Ashland has just 9 tracts, we used regional level data to calculate the baseline statistics for each of the indicators of
gentrification and social vulnerability analysis. We compared Ashland against the regional analysis. The intention
behind this was to provide a more robust picture for what the City of Ashland should compare itself to. It would not
have been effective to compare the city of Ashland to the city of Medford or Grants Pass, but instead to compare it to
the entire region to provide a more accurate depiction of housing market conditions, socioeconomic vulnerability,
and other considerations in the analysis.
11 The methods used by ECONorthwest draw from the work of Dr. Lisa Bates and BPS, but used the observation
years of 2010, 2015, and 2020 for both Census and American Communities Surveys years.
39 More information about the definitions for the "Vulnerable Population", "Demographic Change", and "Housing
Market Condition" can all be found in the 2018 report here.
ECONorthwest Ashland Housing Production Strategy 89
Large shares of low-income households (below 80% Median Family Income) relative
to the region
Demographic changes (over the last decade or so) require three of the following four
conditions being true or the two bolded were true:
Share of homeowners increased or decreased slower than the regional average
Share of white population increased or decreased slower than the regional average
The share of adults with a four-year degree increased faster than the regional
average
Median household income increased faster than the regional average
® Housing market conditions are Census tracts with the following conditions:
Adjacent tracts:
- Had low or moderate 2010 home values/rents
- Experienced low or moderate 2010-2020 appreciation (or 2015-2020 rental
appreciation)
- Touched the boundary of at least one tract with high 2020 values and/or high
2010 appreciation (or 2010-2020 rental appreciation)
Accelerating tracts:
- Had low or moderate 2020 home values/rents
- Experienced high 2010-2020 appreciation (or 2010-2020 rental appreciation)
fl Appreciated tracts:
- Had low or moderate 2010 home values/rents
- Had high 2020 home values/rents
- Experienced high 2010-2020 appreciation
This analysis of change (in populations, demographics, and housing markets) over time is
completed at the regional and Census -tract levels, rather than at the household level. A basic
limitation of census and ACS data is that they cannot provide longitudinal data on individual
households between surveys (e.g., over +10 year spans of time). Whether or not low-income
families in Ashland have been displaced from other neighborhoods in that time (tracts labeled
Late: Type I or Dynamic) requires a much deeper level of analysis and qualitative analysis done
by either academics or the City.
Exhibit 64 shows a summary of the typologies used in this analysis. They are:
Early -Stage Gentrification. These tracts have not started to gentrify or show early signs
that they could be gentrifying.
ECONorthwest Ashland Housing Production Strategy 90
Susceptible. These tracts have higher shares of vulnerable populations but have not
yet experienced demographic changes. Their housing market sales and rents were
low or moderate in costs, but they are adjacent to tracts whose housing costs are
already high or are increasing rapidly.
Early: Type 1. These tracts have higher shares of vulnerable populations but have
not yet experienced demographic changes. Their housing market is still low or
moderate in cost but has experienced high appreciation since 2010.
Early: Type 2. These tracts have higher shares of vulnerable populations but have
experienced demographic changes showing the loss of vulnerable populations. Their
housing market is low or moderate in costs, but they are adjacent to tracts whose
housing costs are already high or are increasing rapidly.
Mid -Stage Gentrification.
Dynamic. These tracts are currently undergoing gentrification. They have higher
shares of vulnerable populations and have experienced demographic changes by
losing vulnerable populations. Their housing market is still low or moderate in costs
but has experienced high appreciation since 2010.
Late -Stage Gentrification. These tracts have mostly gentrified but vulnerable
populations may still reside in there. The housing market has completely shifted from
low or moderate to high housing costs.
Late: Type 1. These tracts have higher shares of vulnerable populations but have
experienced demographic changes by losing vulnerable populations proportionally.
Their housing market used to be low or moderate in 2010 but has appreciated
rapidly since, and now values are high.
Late: Type 2. These tracts no longer have high shares of vulnerable populations like
they used to in 2010. They have experienced demographic changes by losing their
once -high share of vulnerable populations. Their housing market is still low or
moderate but has experienced high appreciation since 2010.
Continued loss. These tracts no longer have high shares of vulnerable populations
like they used to in 2010 or in 2015. The share of white people is growing and/or the
share of people with a four-year degree is growing. Their housing market used to be
low or moderate in 2010 but has appreciated rapidly since, and now values are high.
Stable Low -Vulnerability Communities. These tracts are ones that have had
historically low levels of vulnerable populations relative to the region (from 2010-2020).
ECONorthwest Ashland Housing Production Strategy 91
Exhibit 64. Gentrification/Displacement Methodology
33=0 'I
,Early -Stage Gentrification
... ... .......
Susceptible .
Yes
No
Adjacent
----- . .. ....
Early, Type I
Yes
No
Accelerating
Early: Type 2
Yes
Yes
Adjacent
Mid -Stage Gentrification
- -
: ", - --- -- -- -- --- ------ -------- - --
Dynamic
Yes
Yes
Accelerating
Late -Stage Gentrification
Late: Type I
Yes
Yes
Appreciated
Used to be in 2010 or
Late: Type 2
2015
Yes
Accelerating
Increasing share of white
Used to be in 2010 or
people and adults with
Continued loss
2015
bachelor's degree
Appreciated
Stable - Low Vulnerability
No
No
Any**
What neighborhoods are at most risk of gentrification and
disp[acement?
The most at -risk neighborhoods are in the central east areas of Ashland, while the
more stable, tow -risk neighborhoods makeup the rest.
The majority of households (-90%) live in Census tracts that are stable and not showing recent
signs of gentrification, while around 10% are in susceptible areas (see Exhibit 66).
Only one tract in Ashland can be considered Susceptible (see Exhibit 65). Central Ashland
(along the junction of Highway 99 and West of the Highway 66) have a census tract that is
considered Susceptible to gentrification, meaning that it has a high share of economically
vulnerable households while also being around census tracts that have had high rates of home
sale appreciation or rent appreciation.
Exhibit 65 shows Ashland's gentrification typology by census tract.
ECONorthwest Ashland Housing Production Strategy 92
Exhibit 65. Gentrification Typology by Tract
Source: ACS 2010, 2015, 2019 (5-year), RLIS, ECONorthwest, Bates/BPS
1k,
Ashland
Gentrification
typology
Susceptible
Early: Type 1
Early: Type 2
Dynamic
Late: Type I
Late: Type 2
Continued Loss
Stable - Low Vulnerability
About 10% in Ashland live in one tract that is classified as in the Susceptible stages of
gentrification, as shown in Exhibit 66. While this does not necessarily indicate that 10% of all
households are at risk of gentrification, it indicates that the majority of Ashland shows signs of
housing stability relative to its surrounding region. The tract in Ashland's northwest comer
does contain a few dozen houses close to Highway 99, but the majority of this tract is within
Talent and has therefore been omitted from our summary tables.
ECONorthwest Ashland Housing Production Strategy 93
Exhibit 66. Total Ashland Households by Tract Gentrification Typology
Source: ACS 2010, 2015, 2019 (5-year), RLIS, ECONorthwest
Stable - Low Vulnerability 1 9,205(90%)
>1 Late: Type 210 (0%
0)
0
0
CL
>11 Late'. Type 1 - 0 (0%)
Dynamic 0 (0%)
(D Early: Type 210 (0%)
Early: Type 110 (0%)
I 1 1
4,000 8,000 1Z000
Households (2019)
Neighborhood -Level Observations Results
Gentrification can be quite a nuanced topic. While the data presents one story about an entire
census tract, Ashland's neighborhoods that are in the process of being gentrified may be a much
smaller portion of that Census tract.
For Ashland, one tract falls under the definition of Susceptible. This typology is characterized
by having high levels of economic vulnerability, low rates of demographic change, and having
nearby tracts (called "adjacent" tracts) becoming more valuable (rents and/or sale prices
appreciating quickly) between 2010 and 2020. This tract is one where the City may want to focus
active monitoring to make sure that residents who are already cost -burdened are not forced to
leave due to gentrification. Given that a portion of this tract is taken up by Southern Oregon
University, this area is likely to have a high student concentration, both in dorms and student
housing, as well as other households in Ashland.
ECONorthwest Ashland Housing Production Strategy 94
Most tracts in and around Ashland are classified as Stable — Low Vulnerability. This typology
is characterized by low levels of economic vulnerability, little to no recent demographic change,
and a housing market that has already appreciated or has stayed relatively flat in the last 10
years.
While the previous section provides information on how tracts in Ashland have or have not
gentrified, based in part on the Dr. Bates[BPS methodology, this does not answer the question of
which neighborhoods and demographic groups are most disproportionately burdened by
housing costs. To address this issue, ECONorthwest developed a separate model (described on
page 87) using ACS/census datasets to.determine which tracts in Ashland are most acutely and
unequally burdened by housing prices — the implication being that, should trends hold, the
most burdened households today will likely be the first to be displaced tomorrow.
Tracts showing the highest levels of vulnerability are mainly clustered around
Ashland's northern boundary.
Exhibit 67 shows the results of the Socioeconomic Vulnerability model. These "high-
vulnerbility" tracts contain the combined largest shares of the region's most disproportionately
cost burdened demographic groups, such as people without a bachelor's degree or higher,
people of color, and people living with one or more disabilities. Low -vulnerability tracts in
Ashland are mostly found in the south and central areas of the city. Ashland's most vulnerable
tract is one that spans along the north side of Highway 99, but the demographic groups that
could be impacted by rising housing prices can be found across Ashland.
Exhibit 67. Overall Socioeconomic Vulnerability by Tract
Source: ACS 2010, 2015, 2019 (5-year), RLIS, ECONorthwest
ECONorthwest Ashland Housing Production Strategy 95
99
L
H
U
= Ashland
Vulnerabile group
concentration
11 High
Medium
Low
Who is most likely to be displaced if housing market conditio
housing market conditions continue to appreciate or stay the
same? I
Some interesting trends include a noticeable clustering of all demographic groups along
Ashland's northeastern boundary, along with a higher POC, LEP, and Hispanic household
shares in Ashland's central east neighborhood area. Exhibit 68 shows the results of our
Socioeconomic Vulnerability analysis, broken out by each demographic group examined.
Across the state of Oregon, having less than a Bachelor's degree was the strongest determinant
of cost -burdened households. Ashland's largest vulnerable group is Less than a Bachelor's
degree as well, though this group can also include relatively more financially secure elder or
retired residents.
ECONorthwest Ashland Housing Production Strategy 96
ExhibkS8. Vulnerable Group Concentration by Tract
Children present Hispanic, any race LEP
Less than Bachelor's degree
With disability
VU|nG[Gh||e group
concentration
.j Ashland
ECONorthwest Ashland Housing Production Strategy 97
Exhibit 69 depicts the combined Socioeconomic Vulnerability model results in terms of number
of households that reside in tracts with intersecting gentrification typologies and socioeconomic
vulnerability groupings. For instance, we find that the most common intersection of our model
are the 5,651 people living in Stable — Low Vulnerability tracts and having an educational
attainment of less than a bachelor's degree. These demographic groups are not mutually
exclusive, so many households would be counted in multiple groups (i.e., a POC individual
with a disability would be counted twice).
Exhibit 69. Estimated Households or Population by Vulnerability Group and Gentrification Typology
Source: ACS 2010, 2015, 2019 (5-year), RLIS, ECONorthwest
Stable - Low Vulnerability
Continued Loss
0)
>1 Late: Type 2
0
0
CL
Late: Type 1
0
Dynamic
0 Early: Type 2
Early: Type 1
Susceptible
Children Hispanic, LEP Less than POC With
present any race (Population) Bachelor's (Population) disability
(Households) (Population) degree (Population)
(Population)
Vulnerable Group
Most socioeconomically vulnerable residents in Ashland are in the "Less than Bachelor's
Degree" group, which falls in line with high degrees of housing cost -burdening across the state
of Oregon. This sub -group is the most common within Ashland's Susceptible traCt,41 followed
by Hispanic and POC residents. In Ashland's Stable — Low Vulnerability tracts, residents with
less than a Bachelor's degree are again the most common, followed by households with children
present and people living with one or more disabilities.
40 This tract contains Southern Oregon University and a high concentration of college students in university housing.
ECONorthwest Ashland Housing Production Strategy 98
Where do areas with higher gentrification risk and vulnerable
populations intersect?
Highway 99 is a dividing line when it comes to gentrification and vuinerabitity.
Ashland, along with portions of nearby Talent, contain significant amounts of the region's most
vulnerable tracts when considering displacement risk, but only one tract in Ashland has been
classified as Susceptible to gentrification. Interestingly, our model does not show an intersection
between gentrifying and more socioeconomically vulnerable tracts in Ashland.
Exhibit 70 shows areas with higher gentrification risk and areas with higher social vulnerability.
ECONorthwest Ashland Housing Production Strategy 99
Exhibit 7O.Composite Gentrification O'Socioeconomic Vulnerability Risk, by Tract
Indicators of
higher
gentrification risk
include:
° high shares of
low-income
households,
~chen8inQ
socioeconomic
demographics
as compared
to the region
• rising prices of
houoingfor
sales and rent
Indicators of
higher social
vulnerability
include:
• higher shares
of the region'a
POCor
Hispanic
population
w higher shares
of the na8ion's
population
without
bachelor's
degree or
higher
Higher Social Vuln.
Exhibit 71 provides more context about the risk for gentrification and the level ufsocial
vulnerability bzExhibit 7O.The following describes the gentrificationrisk and social
vulnerability at each comer mfthe matrix bzExhibit 71.
= Top row, left side —inblue. These areas are atrisk u1 displacing existing populations
but the populations inthese areas are generally less vulnerable amcompared bothe
region. This may also indicate that neighborhoods nearby are experiencing
appreciations {^pr '
° Top row, left side — in dark grey. These areas are the highest risk of displacement of
existing vulnerable population, such as lower -income households, people of color,
Latino households, orother vulnerable populations.
ECONorthwest Ashland Housing Production Strategy 100
Bottom row, left side — in light grey. These are areas with little risk of displacement and
few vulnerable populations.
Bottom row, right side — in pink. These areas have little existing risk of displacement
but are home to vulnerable populations.
Exhibit 71. Gentrification & Socioeconomic Vulnerability Risk Matrix
T
0
Most Ashland residents live in neighborhoods that are not currently at risk of
gentrification
just over half (51%) of Ashland residents live in Census tracts that combine a low gentrification
risk and a low socioeconomic vulnerability level.
Exhibit 72 shows a more simplified version of the percentage of population in Ashland in each
of the groupings shown in Exhibit 70 and Exhibit 71.
10% of Ashland households reside within a tract identified as at high risk of
gentrification (either in early or susceptible stages), but this same tract does not display
high rates of socioeconomic vulnerability according to our model.
ECONorthwest Ashland Housing Production Strategy 101
� 39%ofhouseholds reside in tracts identified aauthi�ao�oe�onozu�r�kVf
_ -
displacement, but low risk of gentrification.
Exhibit 72. Ashland Households Within Composite Gentrification & Socioeconomic Vulnerability
Tracts
Source: ACS2V10.2015.201S(5-ynar).RL|S.EC0Northwoat
we-
�
o
Low
5,207
Low Medium High
Social Vulnerability Level
This analysis shows that one central area of Ashland is in early stages of gentrification or at -risk
of gentrification. As neighborhoods that were once low-income begin toappear aaappealing to
new residents, itiaimportant to recognize that the people living in those neighborhoods may
not have the same economic opportunities as the people moving in.
For the City of Ashland to validate what iehappening on the ground, it is important to consider
neighborhood characteristics and design community charcUeotu accurately represent what
change looks like tothe residents there now. Ashland may want totake steps tofurther
understand potential for gentrification and potential displacement of vulnerable population,
such as conducting additional research about areas at risk for gentrification to better understand
the demographic characteristics ofpeople who may bedisplaced.
JECONorthwest Ashland Housing Production Strategy 102
The HPS may include actions to preserve existing affordable housing, stabilize households, and
prevent future displacement and gentrification.
ECONorthwest Ashland Housing Production Strategy 103
Appendix C. Housing Devetoper Interview
Summaries
This appendix summarizes the interviews conducted as part of the Housing Production
Strategy with stakeholders in the Ashland development community.
DATE: September 12th, 2022
TO: Brandon Goldman, Linda Reid, City of Ashland
FROM: Kaitlin La Bonte, Mackenzie Visser, ECONorthwest
SUBJECT: Summary of Developer Interviews
FWAT
ECONorthwest collected input from stakeholders in Ashland, including developers, builders,
planners, and architects. The goal of these meetings was to collect feedback on potential
strategies and get insight into development barriers in Ashland. Five interviews were
conducted over the course of August, 2022.
Interviews were conducted in a semi -structured interview style, where conversations included
the following topics and questions:
Barriers to development:
® What are the biggest challenges to development in Ashland?
Are there specific barriers to housing development you've encountered in the
development code?
Are there specific barriers to housing development you've encountered in the review
process?
Initiatives proposed in the HPS, including:
® Encourage development of low- and moderate -income affordable rental housing.
® Increase opportunities for affordable homeownership.
• Encourage development of income -restricted affordable housing units.
® Preserve existing of low- and moderate -income affordable housing.
ECONorthwest Ashland Housing Production Strategy 104
Potential strategies, including:
Increasing development capacity of MFR dwellings through changes to the Land Use
Ordinance.
Disallowing SFD in High Density R-3 Zone.
■ Implementing the Multiple Unit Property Tax Exemption (MUPTE) to support
multifamily or affordable housing.
Exploring the potential of Inclusionary Zoning,
Establishing a Construction Excise Tax.
Evaluating using Urban Renewal.
;41�11111 E=J
Key feedback and themes from the stakeholder interviews are summarized in the table below:
Stakeholders agreed
® There is a shortage of available land to develop on in
that the cost of land
Ashland, pushing up land prices.
in Ashland was a
® The price of land is a major barrier to development in the
major driver of
City, leading to increased housing costs.
development costs.
® Existing land can be difficult to build on due to slope, solar
ordinances, wetlands, and other factors.
Some administrative
® The pre -application waiting period can be a barrier to
processes create
development. An expedited permitting process for
barriers to
experienced developers could shorten the development
development.
process by several months.
■ Increased communications between City departments (such
as engineering, permitting, etc.) could facilitate the
application process.
■ Planning Commission procedures, such as reviewing
planning decisions only once a month and delaying adoption
of findings until a second hearing, add substantial time to
review procedures.
■ Additional City staff could facilitate development by
expediting review times, helping developers navigate the
code, and providing other supports.
ECONorthwest Ashland Housing Production Strategy 105
Decreasing SDCs
could incentivize
development in
Ashland.
Parking requirements
Certain code
requirements create
de facto density
limitations.
Certain code
requirements create
confusing and
unpredictable review
Stakeholders agreed
that housing costs
were too high for
many Ashland
households.
Stakeholders gave
g
mixed feedback on
the City's
performance.
• Stakeholders felt that SI)Cs were a barrier to providing
affordable, workforce, and multifamily housing.
• Respondents believed that SDC fees and permit fees are more
expensive than neighboring jurisdictions, which may deter
development h-i Ashland.
• Parking minimums add to development costs.
• Two stakeholders cited the Solar Ordinance as a requirement
that limits buildable area on a site.
■ One stakeholder mentioned that driveway spacing
requirements as a barrier to density.
■ Other limitations on density that stakeholders cited included
tree preservation requirements, stormwater retention facility
requirements, requirements for gravel barriers around
houses, and the lot coverage limitations in woodland zones.
■ Stakeholders cited the annexation process, the solar
ordinance, the modified flood zone, and street standard
requirements as challenges to. navigating Ashland's
development code.
■ Stakeholders generally agreed that building more affordable
and workforce housing is an important priority for the City.
■ Stakeholders generally supported increasing density and
vertical development in Ashland, but recognized the
difficulties associated with doing so.
■ Two stakeholders expressed they would like the City to use
more of the zoning and urban planning tools at its disposal.
■ Two stakeholders expressed that they were satisfied with the
work the City is doing, especially compared to neighboring
jurisdictions.
Urban Renewal ■ Two stakeholders were engaged with Urban Renewal efforts
in other jurisdictions and reported that it was helpful in
facilitating development.
ECONorthwest Ashland Housing Production Strategy 106
■ Another stakeholder was not confident that Urban Renewal
would be successful in Ashland and felt the City should
focus more on other strategies.
ADUs
■ Under current conditions, ADUs are generally not feasible to
develop as rental units, as high development and materials
costs require higher revenues to pencil.
■ Requirements for separate water meters, sewer, power, and
storm systems for ADUs drive up costs.
■ Reducing SI)Cs based on size could encourage ADU
development,
Annexation
■ Two stakeholders mentioned the Grant Terrace project and
felt it was a positive development for Ashland, though noted
the challenges involved in the annexation process.
■ Multiple stakeholders felt easing the annexation process
could increase the amount of buildable land in Ashland,
lowering costs.
Some stakeholders felt the City should annex additional land
to increase development, rather than increasing density.
Increasing
■ Two stakeholders felt increasing lot coverage allowances
development capacity
would support development.
of MFR dwellings
■ Two stakeholders doubted whether this strategy would have
through changes to
much of an impact because there is not sufficient demand for
the Land Use
higher density MF developments
Ordinance
Land banking
■ One builder expressed interest in building more workforce
housing if they could do so feasibly and would be interested
in partnering with the City if the city had land available.
To promote housing ■ Evaluate opportunities to streamline development review.
development Increase Cottage Housing SF allowances to 850 feet. The 800
SF maximum limits flexibility for an amenity such as a 1/2
bath or powder room, and limits tenant type to single users
and not families or single adult and one child.
■ Allow temporary residential use of future commercial spaces
to provide affordable housing while the market adjusts. It
ECONorthwest Ashland Housing Production Strategy 107
To encourage density
To increase
feasibility of ADU
development
can be difficult to get financing for commercial spaces,
limiting overall mixed -use development.
Push for Vertical Housing Tax Credits in all R-3 and Mixed -
Use Zones, including the Downtown, by eliminating
unnecessary regulation and providing staff assistance with
the application materials;
Review the code for unintended barriers to density.
Amend code to increase "lot coverage" allocations with ADU
proposals. For instance, allow an extra 15% of lot coverage
for ARU's less than 350 sq. ft.
Reduce or eliminate current building separation
requirements for structures on the same lot, specifically main
house and ARU units
ECONorthwest Ashland Housing Production Strategy 108
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Contents
Summary of responses 2
11wwwoponNwnhu||.c*m/1208I Created with VpenGov|October G\2O22. 8:55&M
Ashland Housing Production Strategy
The City is working on a Ashland Housing Production Strategy to increase Ashland's range of housing options for
households at all income levels. As part of this process, the City is interested in hearing from Ashland's residents so
that more effective and widely accepted solutions can be created.
&smfOctober 17,2022,8:55 AM, this forum had: Topic Start
Attendees: 339 August 24.2O22. 3:28PIM
Responses: 236
Hours of Public Comment: 11.8
QUESTION
|nwhich type ofhousing dmyou currently live?
0/0
Count
Apartment
20.496
48
Dupux
2.896
6
Townhorne
7796
18
Single Family Home
56.296
132
Condominium
1.796
4
Manufactured orMobile Home Park
5.1%
12
Recreational vehicle, travel trailer
�
1.3%
3
Group Housing (i*Dormitories, Senior Assisted
1.3%
3
Living, Supported housing)
�
Currently un-housed(tent orcar camping, etc. \
13Y6
3
Living intemporary ortransitional housing for
2696
6
unhoused persons
Ashland Housing Production Strategy
The City is working on a Ashland Housing Production Strategy to increase Ashland's range of housing options for
households at all income levels. As part of this process, the City is interested in hearing from Ashland's residents so
that more effective and widely accepted solutions can be created.
QUESTION 2
How long have you lived in Ashland?
%
Count
2 years or less
20.4%
48
3-5 years
19.1%
45
6-10 years
15.7%
37
11-20 years
16.2%
38
More than 21 years
28.5%
67
QUESTION 3
Which of the following best describes your current housing situation?
% Count
Homeowner ME= 52.6% 123
Renter 32.5% 76
Living with others and contributing to rent or 9.0% 21
mortgage payment
Living with others but not paying rent or mortgage 2.6% 6
Living without regular or stable shelter (i.e. 3.4% 8
camping, living in vehicle or RV/travel trailer,
couch surfing, living in a hotel , etc.)
QUESTION 4
What barriers have you personally faced when renting or buying housing in Ashland? (Select all that apply)
3 1 www.opentownhall.com/12081 Created with OpenGov I October 17,2022, 8:55 AM
Ashland Housing Production Strategy
The City is working on a Ashland Housing Production Strategy to increase Ashland's range of housing options for
households at all income levels. As part of this process, the City is interested
in hearing from Ashland's residents so
that more effective and widely accepted solutions can be created.
0/0 Count
Price range: There are no available rentals or
91796 166
properties for sale within nnyprice range
Size: Housing that isavailable isnot the right size
29.396 53
for noyneeds (ie.not enough bedrooms or
bathrooms)
Housing purchase: financing requirements were
22.1% 40
too difficult toqualify (cr*dit.income, down
payment, association dues)
Housing purchase: Lost competition between
19.396 35
multiple bidders to purchase horne, or out -bid by
cash -offer
Housing rental: Lost competition between multiple
40.996 74
rental applicants
Housing rental: Problems with credit history or
7296 13
rental history such as prior evictions
Housing rental: Not able toafford application fees,
33.1% 60
required first & last rnonth'srent, and/or security
deposit
Housing rental: Rental only available for ashort
22l96 40
time, seasonal, not full year, short term lease
Housing rental: Pets not being permitted nr
43.1% 78
insufficient space for pets
Discrimination: Denied housing due toany ofthe
1I.696 21
following: physical disability, mental health status,
having service aninna|, raom, national origjn,
aex/gender.sexual orientation orgender identity,
age, religion, orsource ofincome
QUESTION
Ofthe barriers listed above which one doyou think isthe biggest problem in Ashland? (pick one)
% Count
Price range: There are noavailable rentals or
properties for sale within my price range
41www.opuntownhaU.00m4208I Created with OpenGov|October 17,2022 8:55AN
Ashland Housing Production Strategy
The City is working on a Ashland Housing Production Strategy to increase Ashland's range of housing options for
households at all income levels. As part of this process, the City is interested in hearing from Ashland's residents so
that more effective and widely accepted solutions can be created.
Size: Housing that isavailable isnot the right size
for rnyneeds (ienot enough bedrooms or @
bathrooms)
Housing purchase: financing requirements were
too difficult toqualify (credit.income, down �
payment, association dues)
Housing purchase: Lost competition between
multiple bidders to purchase home, or out -bid by
cash -offer
Housing rental: Lost competition between multiple
rental applicants �
Housing rental: Problems with credit history; or
rental history such msprior evictions �
Housing rental: Rental only available for ashort
time, seasonal, not full year, short term lease �
Housing rental: Pets not being permitted or
insufficient space for pets �
Discrimination: Denied housing due to any of the
following: physical disability, mental health status, �
having aservice animal, race, national origin,
sex/8ender.sexual orientation orgender identity,
age, religion, orsource ofincome
4346 B
3396 7
QUESTION
Please provide any additional comments you would like tmshare regarding barriers tufinding safe, quality, and
affordable housing you have experienced within Ashland (optional).
Answered 102
Skipped 134
QUESTION
You've got 15 dots tw'apend'-PUmasespemd them on prioritizing the following housing issues with more dots
spent on the issues most important to you.
5| U.00m/12081 Created with OpenGov|October 17,2O22. 8:55AM
Ashland Housing Production Strategy
The City is working on a Ashland Housing Production Strategy to increase Ashland's range of housing options for
households at all income levels. As part of this process, the City is interested in hearing from Ashland's residents so
that more effective and widely accepted solutions can be created.
0/0
Count
Accessibility for persons with disabilities, ADA
3.8%
13I
compliance
�
�
Cost ofHome Ownership / Buying aHome
17.7%
607
Cost torent housing
23.896
817
Discrimination inhousing
�
3.896
132
Energy efficiency/environmental impact
6]96
218
Housing type options and availability
8896
335
Lack nfhousing for persons who have jobs in
16.496
563
Ashland, "workforce housin0"
Safe, healthy, well -maintained housing
5.996
204
Too little growth, promote more new construction
6.396
218
Too much growth, reduce new construction
2.8%
95
QUESTION
Look at the strategies listed below and indicate whether you think that idea would improve housing options for
residents of Ashland:
Allow more "Umf iUl,~and "denmDy,°allow building dwellings mmsmaller lots, closer together, etc.
9t Count
significant positive difference NMI= 40.396 94
some difference
little or no difference
:1
51www»pnnkvwnha|inom/1208I Created with 8penGov|October 17,2022 8:55NN
Ashland Housing Production Strategy
The City is working on a Ashland Housing Production Strategy to increase Ashland's range of housing options for
households at all income levels. As part of this process, the City is interested in hearing from Ashland's residents so
that more effective and widely'accepted solutions can be created.
NOT67-672"I I
0/0 Count
4.7% 11
Areas zoned for multifamily and high density housing (like apartments or townhouses) should not allow new
single-family housing construction in those zones.
%
Count
significant positive difference
42.1%
98
some difference
28.8%
67
little or no difference
12.9%
30
No Opinion
10.7%
25
Create policy that supports the construction different types of homes and broadens what is acceptable as a
"dwelling unit:" Examples: cottages, accessory dwelling units, duplexes, triplexes, manufactured home parks,
tiny homes, 3D printed homes, domes, repurposed cargo containers, etc.
%
Count
significant positive difference
54.5%
127
some difference
25.3%
59
little or no difference
I1.6%
27
No Opinion
4.3%
10
Collect a "vacancy tax" or "empty dwelling fee" on housing that is unoccupied for long periods of time when not
available for rent or purchase. Use revenue to support affordable housing.
0/0 Count
significant positive difference 44.6% 104
some difference 26.2% 61
little or no difference 19.7% 46
7 1 www.opentownhall.com/12081 Created with OpenGov I October 17, 2022, 8:55 AM
Ashland Housing. Production Strat
The City is working on a Ashland Hot
households at all income levels. As r
that more effective and widely accer
sing Production Strategy to increase Ashland's range of housing options for
art of this process, the City is interested in hearing from Ashland's residents so
Led solutions can be created.
% Count
No Opinion 6.0% 14
Collect a tax on new residential or commercial construction permits within the City and use that revenue to help
fund affordable housing and shelter needs (Construction Excise Taxes).
0/0 Count
significant positive difference 27.0% 63
some difference
26.2%
61
little or no difference
27.5%
64
No Opinion
10.3%
24
Expand the City's urban growth boundary bring more land into the city to accommodate future housing
development.
% Count
significant positive difference 30.5% 71
some difference
26.6%
62
little or no difference
25.3%
59
No Opinion
11.2%
26
Free up more land for housing by reducing
the numbers of required parking spaces.
0/0
Count
significant positive difference
16.7%
39
some difference
24.5%
57
little or no difference
39.1%
91
No Opinion
12.4%
29
8 1 www.opentownhall.com/12081 Created with OpenGov I October 17, 2022, 8:55 AM
Ashland Housing Production Strategy
The City is working on a Ashland Housing Production Strategy to increase Ashland's range of housing options for
households at all income levels. As part of this process, the City is interested in hearing from Ashland's residents so
that more effective and widely accepted solutions can be created.
Identify additional funding sources to support the Ashland Affordable Housing Trust Fund that awards funds to
developers or non -profits who can build new affordable housing.
%
Count
significant positive difference
45.9%
107
some difference
30.0%
70
little or no difference
12.4%
29
No Opinion
4.7%
11
Limit the number of vacation rentals as well as limiting the converting existing housing into vacation rentals.
0/0 Count
significant positive difference MIMMEMES 57.1% 133
some difference
20.6%
48
little or no difference
15.9%
37
No Opinion
3.4%
8
Make it easier to build mixed -use buildings that containing both housing and shops/offices in the same building.
0/0 Count
significant positive difference 47.2% 110
some difference
34.3%
80
little or no difference
9.9%
23
No Opinion
4.7%
11
Promote building larger apartment buildings with more units per acre, or taller, multi -story buildings (3-5
stories), increasing density.
9 1 www.opentownhall.com/12081 Created with OpenGov I October 17, 2022, 8:55 AM
Ashland Housing Production Strategy
The City is working on a Ashland Housing Production Strategy to increase Ashland's range of housing options for
households at all income levels, As part of this process, the City is interested in hearing from Ashland's residents so
that more effective and widely accepted solutions can be created.
0/0
Count
significant positive difference
42.9%
100
some difference
26.6%
62
little or no difference
15.5%
36
No Opinion
6.0%
14
Require private developers to include a percentage of affordable housing units in projects that would contain
more than 20 dwelling units, referred to as "Inclusionary zoning".
0/0 Count
significant positive difference 57.9% 135
some difference
23.2%
54
little or no difference
12.9%
30
No Opinion
1.7%
4
Sell surplus city -owned land and then use the proceeds from those sales to fund strategies for constructing more
affordable housing.
% Count
significant positive difference 30.5% 71
some difference
29.6%
69
little or no difference
24.5%
57
No Opinion
9.4%
22
Support using city -owned land for the construction of affordable housing.
0/0
Count
significant positive difference
50.2%
117
10 1 www.opentownhall.com/12081 Created with OpenGov I October 17, 2022, 8:55 AM
Ashland Housing Production Strategy
The City is working on a Ashland Housing Production Strategy to increase Ashland's range of housing options for
households at all income levels. As part of this process, the City is interested in hearing from Ashland's residents so
that more effective and widely accepted solutions can be created.
0/0
Count
some difference
26.2%
61
little or no difference
14.6%
34
No Opinion
4.7%
11
Support and fund non-profit organizations
that help residents in finding and paying for housing to rent and
purchase.
0/0
Count
significant positive difference
47.6%
ill
some difference
27.0%
63
little or no difference
16.7%
39
No Opinion
3.4%
8
Support and fund non-profit organizations who build new housing that people of varied income levels can afford.
% Count
significant positive difference 51.9% 121
some difference
29.6%
69
little or no difference
9.9%
23
No Opinion
3.0%
7
Support and fund organizations that serve un-housed populations and help houseless people get into more
stable housing; for example more units of supportive housing.
% Count
significant positive difference no= 49.8% 116
some difference
24.9% 58
111 www.opentownhall.com/12081 Created with OpenGov I October 17,2022, 8:55 AM
Ashland Housing Production Strategy
The City is working on a Ashland Housing Production Strategy to increase Ashland's range of housing options for
households at all income levels. As part of this process, the City is interested in hearing from Ashland's residents so
that more effective and widely accepted solutions can be created.
0/0 Count
little or no difference 18.5% 43
No Opinion 2.6% 6
Support the preservation of existing manufactured home parks (also called mobile -home parks).
% Count
significant positive difference 44.6% 104
some difference
31.3%
73
little or no difference
15.0%
35
No Opinion
4.3%
10
Support the development of a new manufactured home parks.
0/0 Count
significant positive difference 30.9% 72
some difference 32.6% 76
little or no difference 22,7% 53
No Opinion 7.3% 17
Support incentives such as loans or grants for private owners of existing rental housing to repair, maintain,
upgrade and make their housing more energy efficient and environmentally sound.
% Count
significant positive difference 38.2% 89
some difference 26.6% 62
little or no difference 21.9% 51
12 1 www.opentownhall.com/12081 Created with OpenGov I October 17, 2022, 8:55 AM
Ashland Housing Production Strategy
The City is working on a Ashland Housing Production Strategy to increase Ashland's range of housing options for
households at all income levels. As part of this process, the City is interested in hearing from Ashland's residents so
that more effective and widely accepted solutions can be created.
2MMI=
0/0 Count
6.4% 15
Support the purchase of property by the City to be used for affordable housing development, for example, to
create a Community Land Trust/Land Bank.
%
Count
significant positive difference
42.9%
100
some difference
30.0%
70
little or no difference
14.2%
33
No Opinion
5.2%
12
Support a property tax exemption that would give developers an incentive to build multi
-family housing for
middle & lower income households (example: Multiple Unit Property Tax Exemption)
%
Count
significant positive difference
34.3%
80
some difference
34.3%
80
little or no difference
16.3%
38
No Opinion
6.9%
16
QUESTION 9
Please provide any additional comments you would like to share regarding the strategic actions listed in the prior
questions (optional).
Answered 103
Skipped 133
13 1 www.opentownhall.com/12081 Created with OpenGov I October 17,2022, 8:55 AM
RMTSOTIM
Comments received as of close of survey 022
BIPOC folks, low income families, people with disabilities and mental health issues, renter should be
prioritized with dedicated funding, centering their voices in policy development and ongoing
participation.
| strongly support the preservation ofexisting mobile home parks. It's cheaper tumaintain affordable
housing stock than to create new affordable housing. In addition, these parks allow low-income people to
own a home. Because this housing is in high demand, these homes continue to appreciate rather than
depreciate in value, allowing low-income families to build wealth. This benefit is particularly positive for
working adults and Latinxfami|ies.
It is time to get creative, like smaller houses, without scrunching.
mobile home parks provide good low-income housing
Some ofthese questions weredeDnite'no'ansvversbutwe had tnpick either noopinion orlittle orno
difference. For instance, question I re density is a 'no.' Expanding the city's urban growth is a 'no,' Freeing
up land for parking spaces (we don't understand this one) Promote building larger apt. buildings is a 'no',
Selling surplus land sounds like aloaded question, respectfully.
House the peop|e!!
We need to explore every option available to increase the -number of workforce and affordable units,
including expanding our footprint, increasing height, reducing parking, easing lot coverage requirements,
and focusing on HOUSING as the goal, not parking, not solar, not tree protection, not greenspaces.
Contrary to predictions of growth in past strategic plans, Ashland's population has been essentially stable
over the last 28years. Why dovvethink this issoand how should itfactor into conversations about
building more dwellings ofany type?
I really support the ideas of relaxing height and density requirements, There are ways to create more
affordable housing with taller buildings while also preserving the small-town charm of the city.
We need to make land trust housing available in perpetuity from every parcel of land in the city, not just
new lands that are brought infrom outside city.
This town could be really amazing, but it's become a weird, gentrified, money/propertygrab. | really like it
here. VVewant tostay, but everyone isbeing driven out. Can anyone moving here from out ofstate be
charged a fee? Can people buying from out of state only be allowed to purchase one property that they
have to live in. Then after three years they can purchase only one more for passive income, but not until
then? There have tnbecreative solutions. Also, if webuild upfor more density, then vveare going to
have to think about how the added traffic will be for a wildfire evacuation. That is just good planning. We
have to extend the boundaries and build out. A little bit more up, but definitely out. Yes to energy
efficient homes. Yes tocommunity. Let's dothis, Ashland!
Gentrification is the issue, that coupled with high priced property managers, allow out of state investors
todictate unreasonable rent.
My favorites are expanding the building and maintenance of manufactured housing parks itseems like
creating a new one, maybe on the Croman Mill site, would be a way to get a bunch of affordable homes
quickly-, and also taller buildings in the downtown area with commercial on the bottom and residences
above. I am opposed to reducing parking space requirements because that just causes parking crowding
on city streets; it does not actually reduce people's need for a car, it just annoys the neighbors. I would
support a permanent campground for people who want to live in RVs, with a shower hall. I support the
pallet shelter with a cooking hall and shower hall. I support bringing more land into the UGB only if the
feedback from builders says that would help provide affordable housing.
The shouldn't just beif itwould make adifference but ifkisagood idea.
Some ofthe ideas above would beharmful but nooption for that.
Large "affordable" subsidized housing developments are a bad idea. People do better when they have
connections across socioeconomic lines and mixed income communities promote this.
My suggestion is to expand the UGB and create a new mixed use walkable neighborhood with its own
parks and business area.
The median income needs kzbereassessed. Someone who makes what used tobeagood wage with
benefits still struggles to pay the typical rent in Ashland, I make $56k this year and pay $1615 for a two
bedroom apartment. I've lived in the same home for 15yrs and can't qualify for a home loan but my
landlord can continue to increase the rent. I'm trapped. My gainful employment is in Ashland and I need
tolive near the job tomake ittowork.
There aren't jobs for young people so that is more important than housing —why encourage if there is no
way tomake aliving
I appreciate having my opinion solicited, yet feel like I'm providing opinions based on little background
information. For example, the demographic profile of Ashland is of interest and would have made an
excellent accompaniment tnhis poll. |fhalf the people have housing cost challenges and ahuge
proportion of us are old and retired, where is all that money that is locking up all the housing in Ashland?
Given the high desirability of living in Ashland from a political point of view, I think something as drastic as
the redistribution of wealth might make a difference in the housing market ... Or perhaps a few more
seasons of horrible smoke and fire... Or perhaps more peculiar behavior by the Mayor an d City Council
driving people away. Money talks, yet vvearen't listening ... I'm one ofthose fools who thinks life ought to
be fair, but Ashland is striving to take us way too far that way in all ways at once ... Get the financial and
water houses inorder, and then start thinking about saving the world.
This survey is ridiculous. I'm not a land use or policy expert. That's what you're supposed to do!
Rather than expand boundaries, let's allow taller buildings
What exactly, if anything have our city planners, who get paid an exorbitant amount of money and
benefits, been doing for past 3Uyears?
| don't believe expanding the UGB is an effective strategy in providing affordable housing. Let's work to
use the current housing opportunities inour "urban foctprint"
"Inclusionary zoning" is so easily avoidable if developers build under 20 units, which is easy in a town this
small with not a lot of space for large developments. The number of dwelling units should he lowered, or
be 2O%ofthe development, which would allow for a larger percentage of affordable housing units. We
need regulations put on companies like [PIVI and Pacific Properties who are extremely exploitative to
renters.
The financial challenge to creat affordable, safe, energy efficient, and carbon neutral housing is too large
for the city to achieve through taxes or regulation but, instead, must be met with State and Federal
funding. This problem isn't unique to Ashland. To solve it will require regional, statewide, and national
Many of the above listed strategies will (or should) be reflected in the city's designation of Climate
Friendly Areas (a new requirement of the Oregon Land Conservation and Development). The Housing
Commission's involvement in this undertaking and the city's update of its Transportation System Plan is
critical to change the status quo. Together these planning efforts can transform Ashland and make it
more affordable (by making owning acar achoice not arequirement tolive inAshland) and increase
housing choices.
Some of the listed items are already in place in Ashland J.e. parking for normal need not maximum
possible need, the encouragement of mixed uses, and the accessory dwelling unit ordinance. Nationally
weare addicted topopulation growth. That growth fuels price increases indesirable cities and
neighborhoods.
Time is of the essence. It is preferable to adopt solutions that put more housing stock in the market
through the most direct means. For example using city -owned land to construct housing would seem a
more direct and speedier solution than selling the land and using the proceeds to support housing
strategies.
Instead of subsidizing developers for affordable housing; A basic, small house, under 1000 sq. ft. should
not have property tax. 0ruse asliding scale for property tax. Less monster homes would bebuilt and this
would promote smaller homes somore people could afford them.
Increase property tax onahouse only when it issold, sothat ahomeowner could manage tolive intheir
home despite rising property values.
Convert the abandoned, slum dwellings owned by SOU on HenrysL and Walker Ave. to decent
affordable housing.
I do not pretend to have any answers for this complex issue.
This isNOT agood survey! It's not that these will 'make little differenoe' It's that | disagree! You left no
way to disagree! NO WAY should there be more crowded lots, smaller plots etc. Build up (-4 stories) in
places where it doesn't obstruct any existing homes.
Apartments should be constructed with concrete (or similar) for soundproofing. Should have large
windows, openings to the outside (porch), ideally more than one window direction, NOT STACKED one on
top ofthe other like prison cells. EVcharging for each apartment isamust can heassimple asaccess tu
anoutlet. Each apartment should have views, oragarden. |tshould beaplace any reasonable person
would be happy to call a forever home, not a place of last resort.
Higher density housing and multiple use zoning are necessary for addressing housing crisis. Taxing new
construction can end up raising the cost of that housing. Mobile home parks can be affordable, but
mobile homes tend to decrease in value overtime. Home ownership has historically been one of the main
paths out of poverty, but mobile homes don't provide that for the residence, instead mainly enriching the
owner-ofLhepark.
The city should stay out this area and let the free market determine the cost ofhousing. People can live
outside the city boundaries and commute. What percentage of highly paid city workers choose to live
outside Ashland? 70% plus or minus. They want the most value for their money just like everyonee|se.
Donot sell public land.
Instead of subsidizing developers for affordable housing, a basic, small house, under 1000 sq. ft. should
not have property tax. Or use a sliding scale for property tax. Less monster homes would be built and this
would promote smaller homes somore people could afford them.
Increase property tax onahouse only when it issold, sothat ahomeowner could manage tolive intheir
home despite rising property values.
Convert the abandoned, slum dwellings owned by SOU on Henry st. and Walker Ave. to decent,
affordable housing.
The question about building 3-Sstory apt. buildings | fear losing some ofwhat makes Ashland solovely J
thisisdone,and|fearunsc/upu|ousdeve|opeoputtinQup'quickanddidy'bui|din8s."Affordab|e"and
"Cheap" are not the same thing. | think other solutions are better choices
A|so'|'mnotsofami|iarvviththoparkinQspacereQu|a1ions,butit'sa|readytrueLhatthereareVVAYmore
cars parked in neighborhoods on the street than ever. And downtown it can get pretty bad as well. I think
the city can make better use of land it already owns for affordable housing.
Also need to address lack of labor to build, and having a pipeline of apprenticeships, support for builders
who can apprentice in the trades. It's hard to control prices for inputs, but labor is a big factor in the
speed at which new housing can be created, and lack of skilled labor is slowing down building even when
funding, zoning, etc isideal
Ashland caters toeye candy. Parks are great. Services for families are better. Come here and retire! they
said.
Senior programs?
Why bthe only after -school program the YMCA.
Bring back the Grove itwas BUILT WITH COMMUNITY AND FAMILY |N MIND. NOT EFF|NGOFFICES FOR
AP&R
| guess I'm left wondering how much our city can really grow thinking ofwater resources and our
schools. Also, it's painful when I see a house being sold to an investor and then put on the market as a
rental with a higher price. Rent is on par or perhaps higher in town than a mortgage payment?
I believe one of the most necessary actions to be taken is to limit the reach of the vacation rental
industry; between Airbnb and it's offshoots devouring available real estate with [erberuseanfervor, the
upcoming generation is poised to enter housing market in which their chance of ownership is in the
negative. The generation behind my own will be relegated to perpetuoUy"shahng" their resources Lo pay
another's mortgage with no recourse available but to abandon ship and search out of state for greener
pastures, that is, if they are even able to take such an option. If we lose the young, who will run the
services that Ashland relies on for its Tourism sector? If that fades what does Ashland exist for, other than
apitstopon|'5iovvardmorein1onasdn8p|aces?A|imi1onthe,asofyetunrestrainedavariceofthe
Vacation Rental industry is long overdue. And anyone who opposes this type of measure should be asked
to share with the public how many of these types of properties they control themselves, inmyhumble
opinion.
WHERE is the water going 10 come from to support all this new housing???!!!!!! Hello? DROUGHT!!!!!!!!!
Please limit orvery heavily tax vacation rentals esnice asthey are for visitors, they take somany units
off the market for people who actually live here. PLEASE explore a vacancy tax - I know of properties right
downtown that have sat vacant for years (even decades) and it is maddening, especially after the fire
when so many people need housing. Also, please define "affordable" when labeling housing that way in
recent developments, "affordable" has meant homes or condos that sell for $350k+, and who exactly is
that affordable to? Not many people actually employed in Ashland.
The housing crisis inAshland threatens our community's future. Assomeone with ties toAshland for
many years, | know how much this city means to so many nfus. The answers | have heard sofar too often
tinker around the edges rather than addressing the structural issues that got us here in the first place. |
would love to see long-term solutions tuthese issues rather than piecemeal approaches with |kde proven
track record ofsuccess.
To City Staff (especially in the Building Dept & Planning Dept): keep up the hard work. We appreciate you
and respect the way you've served our community.
This survey structure is not balanced. You also need a choice for opposing each idea. This survey is not
weighted correctly and isgoing tngive you misleading answers.
"Affordab|e"needs tobedefined. Manytimes"offordab|e"is,formidd|oincome|imhs@15O/}OO-
l2O,OOO.Lovverincomefn|ksendupgettin8|ockednutformonyreasonsUessfinanc'a|agi|ity fevve.
resources or access.) "Affordability" should be tiered to include multiple income levels.
See Karen [happ|e's"missing n1idd|e"housing research
As usual, the options in the survey don't always express the choices a respondent might make. The
questions about housing access difficulty did not apply to me, a homeowner educated on this topic, as
they were all in the first person. This does not allow a person like myself to express an opinion about
what they might view as the relevant issues.
The problem is not lack of land but owners who want to sell or develop. It is also a lack of people who
want Lobelandlords. Subsidizing the sale of property to developers such as the Housing Authority is
probably your best shot. Also, we are a small town and while there are wealthy among us, there is a limit
to how much a small town can provide in a nation with a significant housing problem.
On the multiple choice questions you need to have an option for saying "I disagree and think this would
beabad idea."
This organization is doing great work for how to address the housing problem in the PNVV
https)Ywww.siQht|ine.ore/nasearch/housing-urbanisrn/
There is a lot of space in Ashland that is underutilized and used for storing automobiles which could
instead beused 10house people that work and pay taxes, Much ofthe city isalso zone R1which isthe
most expensive type of housing and it is difficult to infill with current regulations (solar and parking
ordinances). Development needs to be coupled with smart planning and affordability
incentives/requirements for developers.
Uwelimit parking/build more densely, which seems like agood idea, then let's also make sure that our
town is truly walkable and bike -able and perhaps increase options for public transit.
.
|mrentin8andfee||uckvtohavefoundap|acewkhenou8hspaceformytamik/andabkofyard.Butmy
rent is almost half myfami|y's monthly income, which does not allow ustosave much. We'd love tosave
for adown payment for ohouse but feel kind oftrapped.
Maintain existing qualities.
Thank you for doing this. There's a huge issue with housing in Ashland between the shortage and
exorbitant rent amounts, even for people who work in Ashland like my partner and 1. I'm hoping we can
see some real ch a nge herein the future, not just for people like me, but for our un housed population,
and for everyone else inthis town that's been struggling with housing.
There should beanother option for the above: "Not infavor ofthis s1ratogy" .Forexamp|e,|amaAainst
the Construction Excise Taxes option but any of the four answers doesn't represent my sentiment. In fact,
byanswering that question, | would imply |aminfavor ofit.
| had to make adjustments to mylife to be able to eventually buy in Ashland. No one offered me a hand
topurchase here, | made personal sacrifices tnmake adream come true.
I am strongly against using city funds for housing when the city departments are being asked to reduce
budgets by 10Y6 across the board. These cuts hurt not only city services but also the citizens aswell.
Residents would enjoy better served by expanding urban growth boundaries and allowing natural market
generated growth.
| yhinksevens| of these "strategic actions" would definitely make a difference, but negative difference,
not a positive one. That really should have been an option among the responses.And just as is the case for
positive differences, there should been response option for "siQn|ficant" differences and "some"
differences. This is really a fundamental error that reveals clearly just how amateurish this survey is, or
maybe how the survey designers incorporated their own prejudices in the survey, and that's really a
shame.
It's a pickle! How to thoughtfully grow and expand so that more, and a more diverse population, can feel
welcomed and afford to live here. | appreciate the efforts to have this conversation. | support density
over sprawl.
I really think there needs to be more oversight of property managers and potentially exploitative housing
practices by individuals renting apartments/houses. I think it should be harder for people to ban pets
from renters.
We need to create enough housing that can be rented or purchased at rates affordable to folks who work
here. Making it possible for workers and their families to live here is essential to keeping our community
healthy. And it's better for the environment if people can walk or bike to work and school. We need to
provide housing for our unhousedresidents. '
| question the absence of allowing survey participants the option tovote AGAINST ideas we think are
regressive. | support LOANS to landowners 1nweatherize and improve energy efficiency ufexisting rentals
but not grants. Your survey prevented us from voting on those types ofd|sdc1ions. Similarly, |'d support
some strategies to shelter unhoused people but not to create housing for people with "varied" income.
Please accept that this survey can ONLY be a GROSS snapshot of participants' thinking on these issues.
Some of these ideas take us in the wrong direction but could solicit knee-jerk support by people who
don't know or understand the complexities, tradeoffs, and unanticipated outcomes of strategies.
This was done without information about what these strategies might be expected to produce, or about
what budgetary limits and outside funding there might be.
Some of these strategies were attempted in the 1990s and early 2000 and didnt produce the results we
needed. Relying on the benevolence of builders made them richer without giving residents the benefits of
the tradeoffs.
increasing the debt burden on developers in fees or taxes will not spur development.
I live near SOU and notice there are MULTIPLE homes sitting completely empty and becoming run down.
Those are on the Henry St and N Mountain Ave intersection. Given that rents are so high, it's very
frustrating to see this going on for so many years not Require private developers to include a percentage
of affordable housing units in projects that would contain more than ZO dwelling units, referred to as
^|nc|usionaryzonino" This is already an ordinance that states 10% for developments of 10 units or
greater must be affordable housing. When a development is split into multiple lots, they can bypass this.
Stop building and start preserving what's in Ashland. We don't want to live in an overcrowded city.People
can move elsewhere ifthe can't afford to live here and/or commute like the rest ofthe world. Spend
money on better, environmentally -friendly transportation options. Don't just cram more people in less
spoceJhat's an awful plan. People who want to promote that and want to live like that can move to
larger cities.
Any options that lead with equitable and humanitarian values are the options that represent myself, and
a large majority of my economically diverse age/peer group here in Ashland.
There's barely any parking inAshland asis, please don't take itaway. Also ifsomething could bedone to
keep these rude rental companies in check that they can't gouge people with their absurd requirements
that people can't meet that would be great. I wish I could live in Ashland, especially with the price of gas
these days, but if the rental market continues to be how it was last fall when I was looking, I'm going to
have tostay inPhoenix and keep commuting.
Ashland prides and promotes itself on being inclusive and embracing diversity, when in reality it does not.
There are the elitist "above the boulevard folks", the across the track's neighborhoods, the separate
world of the railroad district and the lower income southeast side.
Giving tax cuts and subsidies to private developers has shown time and time again that these strategies
do not function well. There will always be underlaying problems when we put money into the hands of
private companies who prioritize profit. Bidding wars to obtain the cheapest offers come with poor and
|uvv quality attention. Such contracts are often prioritized with lesser importance, as well leading to
more delays, and more spending, leading to projects going over budget, ultimately leading to more tax
money being misused and having the people front of the cost.
We need to prioritize a social program that allows the city to own and control more affordable housing
directly, Land Trusts/Land Banks with transparency, especially asthe vacation homes displace a lot of
individuals looking for affordable housing. Cutting out the middle person (private landlords) we can insure
that housing is not only obtainable but accessible. We can also ensure that mutual funds are neither
misplaced nor mismanaged. Having a transparent system is a step in the right direction to take hold of the
our current housing crisis that plagues our valley. By the city obtaining ownership and control of housing
we can move forward into making housing more affordable, and potentially use the eventual profits from
such programs to invest more into the community in areas ofneed.
Some of these would ostensibly help, but if you tax too much it ultimately ends up driving up prices.
Please donot diminish Ashland's parklands infavor nfhousing projects,
My previous home town used city funds to purchase a large tract of land for a low price and then sold it
off at cost in parcels to developers to build affordable, high quality housing, and it was o great success.
Also, the number of people who own "holiday homes" in Ashland that they only use a few weeks a year is
problematic from both a housing and an overall economic perspective. Those homes are empty rather
than having families living in them and spending their money in their community. Also, by driving people
out of the downtown core you are necessitating that more people drive to downtown, making the already
ridiculous parking situation that much worse.
Survey isflawed. Not enough choices. How about a"no"answer?
Vermont has two tax structures. Standard property tax for full time residents and a much, much higher
tax for part time vacation home residents. Ashland is full of empty homes that should he taxed at a high
rate that can go into affordable housing. Anything you do to upgrade rentals needs to be tied to renters
security so the rent does not go up or the renter evicted so landowner can charge more money. Address
the rampant avarice in rentals and house sales.
Drive out predatory rental management companies. Create areview board that will take incomplaints.
Reduce the number ofcredit application fees that can berequired.
Eliminating the parking requirements would he great. Remove barriers to providing smaller housing and
more alternative housing such as converted garages, attic apartments, etc.
| feel that allowing for more structures on properties would help with some level of intention. Especially
allowing for Yurtzand other forms nfhousing.
Being aware of how increases in taxes affect owners and what they can charge tenants.
Supporting Home owners who are offering affordable housing inthis area.
I find that many home owners are nervous rentaing ( and prefer vacation rentals), because laws can
protect tenants ( even if they are not paying for months) and they can't get them to leave ( and still have
to cover mortgage costs). So I am wondering if there can be support for owners as well in some form.
Acknowledging that all increases in property taxes impact owners and what they have to cover. Some way
to take the rising value of property in the area and, how that affects taxes which affect owner and what
they need tocharge tocover their costs.
Also how dovvewelcome animals.
Create/prioritize low income housing that prioritizes ownership (like the work CASA of Oregon and
Coalicion Fortaleza are doing in Phoenix)
Higher density housing with parking garage underneath the building (too many vehicles parked on
streets)
We really need to discourage vacation rentals and dwelling being left unused. Our middle class can't find
housing inthis competition because it's sitting empty, this makes competition for affordable housing
saturated and our workers end up being displaced. Right now vve have successful business owners and
bartenders alike fighting for housing and there ARE homes available. Constructing affordable housing will
always improve the situation when funded and executed properly, but both parts need tobeaddressed.
We should discourage these vacation home type purchases and constructions at least until we have our
housing problem under control if that's 5 years/20 years. We should also work to bring current rentals
back up to safety standards and make sure the rent reflects the property in some capacity.
Predatory landlords and development practices are the single largest barrier to housing at this time in
Ashland. Its literal plantation.
Please don't take 5Oyears to fix this; construction should have started years ago but also, thank you for
your efforts.
While greater density will create more housing, this also needs to consider resource issues such as a
water budget. The watershed is finite, and climate destabilization means counting on past trends is not
reliable. There maybe afiniLe number ofpeople this land can sustain.
A land hosL is an amazing idea, especially for affordable homeownership. The main thing with all of this is
that you cannot rely onthe free market Lomaintain affordability. Rents inall desirable locations just Bo
higher and higher. There has to be mandated affordability built in somehow (in multiple ways, ideally).
Thank you for working on this, it's so important. My mom and | already pay half our income in rent and it
goes up every year. She's retired on a small fixed income and I work part time because she has
A|zhekner's and | am her caregiver. Not sure how long this will besustainable for us, orifI'll be able to
stay in the area after she needs to go into a home' even though | |uvu it here,
We must maintain our public open spaces and parks sothat inDU cdU allows citizens, all citizens, the
opportunity to participate and recreate in the out of doors. We need to build a transportation network
that connects the community sothat walking, biking and rolling are safe for all members and move away
from our auto centric community. This will save money and make housing more afforclable.And the
community greener. The Climate Friendly and Equitable Rules adopted by the DLCD should be embraced
and should bepolicy. And the State and Federal Government should bepressured Lopay for all ofthese
infrastructure improvements.
Youarechoicesforiheabovequesdnnsarenneyidodandincomp|ete.Thereshou|dbeachoioefor'that
would beobad idea."
idid not check any box for strategies that |donot agree with
in our little neighborhood of 61 homes, almost 2/3 are rentals, but high priced, unafforclable rentals for
working folks. They are investments for folks from out of state who find entry price of purchasing the
home lucrative compared ioother markets. Although there are exceptions, these rentals turn over
frequently. This situation drives up the costs of both purchasing a home and renting a home and neither
the owner nor the renter have much commitment to the neighborhood. I would like to see more done to
limit the number ofhomes that can bepurchased and flipped into temporary rentals for profit without
thought orcommitment tothe health ofthe neighborhood orthe city
I would like to see more low-income housing and more low-income senior housing. Most of these
questions mix affordable and low-income housing, but I find that most development in recent years
favors houses that are officially in the "affordable" range, but still way too expensive for the most
residents. I also want to see more small units for our current demographic, and see universal design
required in all new development, or at least all ground floor units if there is no elevator.
Reducing parking spaces means better public transit first
Thisisadiff icu|isurvey
Thank you for seeking input onthis issue.
I want to see the minimum wage to make sense with the rent prices. The rent is too high for the area just
because old rich retirees |k/e here
Horribly written survey. Incredibly leading questions.
Just need more housing available for under 1000 a month for single parent homes
idid not check any box for strategies that |dVnot agree with
Everything and anything that can be done needs to be done. Affordable housing is the #1 issue in our
town.
That survey shows already that the problem is not understood at City level, nor by the Council. City
should change ZONING and DENSITY and let the market solve the problem. City of Ashland has good
intents but has no$.VVemust prioritize.
Higher fees to build just get passed on to the buyers. Love energy efficiency but how does that markedly
help the fact that new professors at SOU have to buy houses in White City because they are totally priced
out of Ashland? We lose good candidates all the time because of it. I would support mobile home parks
that are beautiful. Most look pretty tragic after afew years lots oftrees and alittle more spacious. And
CLEAN with decent fire deptaccess.
Do not sell lands to investors/developers uncommitted to low income housing
have awhole low income housing development
-haveavvorkforcehousinQdeve|opmenL
make parks and recpart ofthe city instead ofindependent public body.
Many of your suggestions might produce more units, but ignore other problems. For example, building
larger apartment buildings you did not mention larger apartments, ones that would accommodate on
actual family instead of one person in 500-800 sq ft. I think it is important to ensure that affordable units
are mixed in with regular homes throughout the community, not segregated in certain zoning areas.
Thanks for asking.
Manufactured and not so "mobile" mobile homes are a poverty model of housing. This type of home
forces the lowest income earners to live in dwellings that depreciate in value and fall apart over time;
living on borrowed land that one can never own. Addition ally, if one looks at other geographical areas,
unless there are caps on the ability to raise space rent, predatory hikes often occur, particularly when
housing is scarce as it is now.
When one actually looks at the numbers, does it make sense for individuals of lower socioeconomic strata
to pay as much or more in space rent fees as someone who pays taxes on a home that they own? An
individual who lives on leased land will never be able to get oUt of this covert cycle of poverty as this type
of housing is often the only accessible option for housing. What about smaller single bedroom or two
bedroom homes where one can purchase and own the home and land for a reduced mortgage.
Here isanexample ofinnovative and equitable housing:
=2
There are way too many vacation rentals in this town.
Many other cities are looking atthis issue.
many ashland businesses like restaurants and art galleries wouldn't survive without tourism, Tourists
need places to stay.. discouraging short term renting by anyone except B&Bs feels unfair 1othose who
would like to see Ashland attract visitors and be a world renowned vacation destination
Developers have told me that Ashland restrictions and fees on new multi -unit properties, along with the
city requiring the developer 10have several units aslow income does not make Ashland adesirable
place to develop. The city also changes the rules on properties they sponsor to develop have a different
set of rules or they change the rules to get the pro/ectdone. Private builders do not have the same
benefits.
It seems that one of the primary barriers to making headway with affordable housing is the planning
commission. I would like to see the planning commission support the efforts of various organizations to
provide solutions to the housing shortage. I hope the efforts laid out here to not go unnoticed or ignored
by the commission. Thank you for your work in addressing this very important issue.
Please don't rob Peter to pay Paul. It's ironic, and disturbing, when politicians claim to be worried about
housing affordability, and then raise taxes and fees that make housing costs higher for all but the highly
subsidized.
Legislature concerning ret increase rates within city limits would be a major step io help curtail the
them are now owned by a single large corporation,
"""' orthwest
ECONOMICS • FINANCE • PLANNING
■ Discussion
Hill Overview of input on the HPS
Hill Focus on HPS actions, partners,
funding sources, and adoption
Hill Do you have any questions about the
information in the document?
Hill Are there any suggested changes to the
HPS report?
An 8-year action plan that identifies near and long-term strategies that
the City can take to support the development of needed housing,
especially low- and middle -income housing.
We re
herel
U
Tasks
Task 1: Kickoff
Task 2: Cointextudlizing
Task 3: Strategy Dev
Task 4: Task 4: Draft/ Final HIPS Report
Task 5: Adoption
2022 �2023
JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC JAN
1AC Meeting I Open House 111111 CC Meeti Ing
meeting HHSCMeetiing III PCMeetiing
* Staff -led HHSC Meeting
Draft Deliverable
IIIII11`iinal DdiverabIe
FEB MAR APR MAY
■ HHSAC - Recommended adoption of
the HPS (Feb 23rd, 2023).
• Highest priority actions included:
• Identify additional funds to support the
Affordable Housing Trust Fund
• Support preservation and development of
manufactured home parks
• Participate in a land trust
• Participate in or establish a land bank.
■ Advisory Committee - Recommended
adoption of the HPS (Feb 2023)
Highest priority actions included:
• Support preservation and development of
manufactured home parks
• Work with partners to support development
of additional permanent supportive
housing.
• Preserve and improve existing low-cost,
unregulated, rental housing.
■ City Council (Aug 2022) -
• Was supportive of:
• Land banking
• Land trust - they were very interested in
long-term affordability
• Preservation of manufactured home parks
• Evaluating using Urban Renewal
• Potentially using a CET
■ Interviews with developers (Aug 2022):
• Priorities included:
• Urban Renewal has been effective in
neighboring jurisdictions and could be a
useful tool in Ashland.
• Land banking could allow developers to
construct more workforce housing.
• Review the code for unintended barriers to
density.
• Evaluate opportunities to streamline
development review.
"""' orthwest
ECONOMICS • FINANCE • PLANNING
Cities can directly
influence public
policy, land, and
infrastructure.
Cities may have
limited influence
on market
feasibility
Policy —including zoning, density,
and design requirements- must
allow developer to build a
profitable project. Public Policy
Land
Developer must
control the site with
reasonable acquisition \ Capital
costs
Market
Feasibility
Developer must be able to access
resources for investment (e.g.,
equity investment, bank loans)
There must be
sufficient demand
(rents, sales prices) to
support a profitable
project
N
■ For strategies identified in the final HIPS, the City of Ashland will:
HIM Commit to implementation
HIM Be required to update DLCD on implementation progress, and be required to
comment on its effectiveness in the future
■ Strategies not identified in the HIPS may still be implemented by the
City, but the City will not be held to specific action by the State.
19
■ The new House Bill 2003 will change how Oregon cities do housing
capacity analysis and includes new requirements for housing
production strategies.
■ Cities currently doing HIPS will not be impacted by HB 2001.
■ Most HB 2001 requirements will start taking effect in 2025.
■ After 2025 DLCD will begin to evaluate performance for implementing
the new affordable housing development targets for cities newly
conducting an HCA
IIII Cities found not to be meeting the new requirements may be audited by DLCD
IIII Enforcement will start with support, collaboration, and technical assistance
Encourage development of low- and moderate -
income affordable rental housing. This initiative
seeks to increase the housing options for unregulated rental
households earning between 60% and 120% of MFI ($43,900 to
$87,700).
Increase opportunities for affordable
homeownership. This initiative seeks to increase the housing
options for homeownership for households earning less 120% of MFI
(less than $87,700).
Encourage development of income -restricted
affordable housing units. There are limited options
available in Ashland that are affordable to households with income of
less than 60% of MFI ($43,900). This initiative supports development
of housing affordable in this income group.
Preserve existing of low- and moderate -
income affordable housing. This initiative seeks to
increase the housing options for households earning less than 120% of
MFI (less than $87,700). 10
0 Primary Focus of the initiative El Secondary Focus of the initiative
A.
Evaluate participating in or establishing a land bank.
B.
Evaluate opportunities to participate in a land trust.
C.
Host educational events with the Housing and Human Services Commission
El
0
0
0
D.
Develop an equitable housing plan
E.
Disallow SFD in High Density R-3 Zone
F.
Evaluate increasing allowances for residential dwellings in commercial and
■
employment zones
G.
Maintain quality and support development of a new manufactured home park
L1
0
0
H.
Increase development capacity of MFR dwellings
I.
Implement the Multiple Unit Property Tax Exemption (MUPTE) to support multifamily or
affordable housing
J.
Preserve and improve existing low-cost, unregulated, rental housing
■
K.
Work with partners to support development of additional permanent supportive
■
housing
L.
Evaluate opportunities to improve energy efficiency and reduce OHO emissions during
■■L1
housing development
M.
Establish a Construction Excise Tax
N.
Evaluate using Urban Renewal
El
El
0
0
0.
Identify additional funds to support the Affordable Housing Trust Fund
0
0
0
0
A. Eva ILIate participating in orestablishing a land bank. X
B. Evaluate Opportunities to participate in a land trust
X
C. Host educational events with the Housing and Human Services Advisory X
Com mittee
D. Develop an equitable housing plan X
E Disallow SFID in High Density, R 3 Zane X
F. Evaluate increasing allowances for residential dwellings in commercial X
and employment zones
G. Maintain quality and support development of a new manufactured home X
park
H. Increase development capackyof MFR dwellings X
II. I mplement th a Multiple Unit Prolperty Tax Exemption (M U PTE) to su p p art
multifamily or affordable Ihousing
J. Preserve and improve exisung low-cost, unregulated rental housing X
lk. work with partmers to support development of additional permanent X
supportive housing
L. Evaluate opportunities to improve energy efficiency and reduce GHG X
ennimlons during housing development
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o. Ideintify additional funds to support the ,Affordable Housing Trust Fund X
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A. Evaluate participating in or establishing a land bank.
Contribute land or funding
B. Evaluate OPPOrILInil to participate in a land trust.
Contribute land or funding
C. Host educational events with the HOLIsing and HILIman Services
Partner to identify needs,
Commission
develop materials, do
OLItreach and plan/host
events
D. Develop an equitable housing plan
Develop plan, adoption,
Provide input
implementation,
E. Disallow SFD in High Density R-3 Zone
Revise development code
F. Evaluate increasing allowances for residential dwellings in
Revise development code
commercial and employment zones
G. Maintain qLalltY and support development of a new
Revise development code;
OHCS: partnership on
manufactured home park
outreach to property
preservation efforts
owners and nonprofits
H. Increase development capacity of MFR dwellings
Revise development code
1. Implement the Multiple Unit Property Tax Exemption (MUPTE) to
Outreach, develop eligibility
Taxing Districts: consider
support MiLlItniamily or affordable housing,
criteria, adoption,
exemption approval
implementation, promotion
J. Preserve and improve existing low-cost, unregulated, rental
Develop program, funding;
Ashland Housing Authority:
housing
outreach & promotion
provide input& rnaterials;
outreach
K. Work with.. partners to SLIpport development of additional
Provide funding and
Jackson County.
permanent SiLlipportive housing
development assistance
partnershipto develop
opportunities
regional approach.
L. Evaluate opporrUnifieStO improve energy efficiency and reduce
Evaluate nlplponunfties;
Ashland Building Division:
GHG emissions during housing development
determine implementation
provide input
steps and identify Partners
M. Establish a ConstRiction Excise Tax
Develop and implement
plans
N. Evaluate Laing Urban Renewal of other financingtools
Establish and partner
URA: Select projects;
w/Urban Renewal Agency
im pl ement the Phan
0. 1 d entify add iti ona I funds to support the Affordable ble H 0 Lisi n g TrUst
Evaluate new sources of
Fund
I'Linding, develop, and
implement plan
Develop hOLISing
Develop IhOLISing
Provide input
Provide input
Provide input
Provide input
Provide input
Manage Land Trust
Partner to identify needs,
develop materials, do
OLItreach and plan events
Provide input
Coordinate with HHSC
Coordinate with HHSC
Partnership on preservation Owners of manUf@CtUred
efforts home parks: provide input
Partnershi# provide input &
materials� outreach
Service providers: identify
and Utilize funding and
development assistance
opportunities.
Property owners
Ashland Climate Policy.
Commissiom provide input
Major employers, and the
business community.
provide InpLlt
Property owners
Residents: provide in P Lit
Recommendation
for Inclusion
In the IHPS,asan Action?
Revenue Source
Rationale for I ndjusion/Exclusicin?
Yes
New Urban IRenewall Area, it established
Could prowicle a stable, dedicated reven ue source iin an area with limited existing
infrastructure,
Yes
Use of C:ET funding, If esta bllishedl
Prmfides a f und i ing source to support developer incentives„ affordable
hompownersh (p and affordable (housing Vograms.
INo but staff will cGriti nue to pursue
Grants and State Funding
Not inciuded as an action but considered as a SOUIrCe Of fUndingfof other housing
strategies„
No but the City wil I acre pt these
Private donations and gifts
Pursue as the City has staff capacity, without dedicated staff this is not likely to be a
Substantial SOLIMeof funding
Consider as a seurce of funding for the AHTF
General Obligation lBornd
Requires voter approval and Imay be diff icult to pass
Nb
New Ilocal carbon Wyy
Requires voter approval, unlike to pass
Na,
Increased lodgmg tax
Only 3,0% iincreesed revenue could go to housing 70% dedicated to tourism
promation
No
Marijuana tax
A portion of the procee& from the City's, portion of the State Ifuf4arijuana Tax is,
already a liong-term revenue source to Rind the AHTF.
No
Increase Systerns Development Charges
Does notprovide a. source of f unidiing for development or preservation of housing.
No
Increased utflity fee
Does not provide a source of f unidiing for dlevelopment or presmatJon of housing.
NO
Increased bu[Idling and planning permit fees
Does not provide a source of f unidiing for dlevelopmetnt or presmatJon of housing.
NO
New, business ficense fee
May, hindler locai business development
Nb
Now food and beverage tax
The city passed this, but revenue was notall ocated for housing,
Nb
Newsales taK
May not be polificaffy f easible
Nb
New payroiVbusiness ftome tax
May not be paliflcailry f eas;ible
Nb
New ticket tax
May not be pal iflcailry f eas;ible
No
New real estate transfer tax
Not, legal in Oregon
No
New,vacant/second home tax
Untested and possibly not legal in Ciregan
Imptementation Schedute
IN
A. Evaluate participating in or establishing a land bank.
ill, N III
Gat polfey
dhmetiw Inonplmmarut
ppwtunulm firbak Oky
dmarlrodM
B. Evaluate opportunities to parbapate in a land trust.
E,d-t.
Clot policy
Gppljr�Loffi�-
dletdlon firb"k a. 6ppootur,ft 8r-8
poity cwnl
C. Host educational events with the Housing and Human Services Commission
D. Develop an equitable housing plan
D—bp IPlmry
Adopi
hmplammnt
E, Disallow SFD in High Densilty IR-3 Zone
Da-ip
Irmplmvnmrut
ckdi-h
Adbipt
F. Evaluate increasing allowances for residential dwellings in comrrmerciall and
employment zones
Adopt
miplma,r.rd
G. Maintain quality and support development of a new manufactured home park
B.gwl R.RiNng
Adopu
Implam"t
H. Increase development capacity of MIFR dwellings
Da-ip
IMPI�WA
Moo
I
I. Implement the Multiple Unit Property Tax Exemption (IMUIFTE) to support
B.gwl
multilfarnily or affordable housing
J. Preserve and improve existing low-cost, unregulated, rental housing
Gat polfey
LvWu.t.
dkAd1w
P,Z.,M
firb"k Oky
drurldlu
K. Work with partners to support development of additiolnall permanent supportive
housing
L. Evaluate opportunities to improve energy efficiency and reduce GHG emissions
ciot policy
during housing development
dimcgon
ftom LY
Implem"t
Gaunmall
M. Establish a Construction Excise Tax
Evd-t.
Adopt
lempimmmrd<
.pp..ch
N. Evaluate using Urban (Renewal or other finanicingtoolls
If=darumm
It—O.p
Addy
limplwm"t
OPP—&
PN—
O. Identffy additional funds to support the Affordable Housing Trust IFund
t"Ity wvurlefi
to giv. pollev
OV1,Garig
Overall Monitoring # of affordable units developed by income range
® # of affordable projects developed
A. Evaluate participating in or establishinga land bank.
B. Evaluate opportunities to participate in a land trust.
#of acres acquired for land banking
# of dwelling units developed on land from land banking
Amount of funding contributed to land bank
® # of partnerships with land trusts
® # of acres contributed to land trusts
® Amount of funding contributed to land trust
® # of dwelling units developed in land trusts
III # of events hosted
C. Host educational events with the Housing and Human Services # of attendees at events
Advisory Committee Demographics of attendees
Topics of events, such as affordable housing or Fair Housing
D. Develop an equitable housing plan
E. Disallow SFD in High Density R-3 Zone
F. Maintain quality and support development of a new
manufactured home park
G. Increase development capacity of MFR dwellings
® Equitable housing plan developed and adopted.
Ordinance developed and approved.
Comparison of newly developed housing in R-3 with historical densities
® Ordinance developed and approved.
® # of partnerships established to support preservation efforts.
® Amount of funding contributed to support preservation.
® Changes in manufactured park ownership
Ordinance developed and approved.
Comparison of newly developed multifamily housing with historical densities
H. Implement the Multiple Unit Property Tax Exemption (MUPTE) to Exemption developed and implemented
support multifamily or affordable housing # of inquiries about tax exemption
® # of projects (and units) granted tax exemption
I. Preserve and improve existing low-cost, unregulated, rental
housing
J. Work with partners to support development of additional
permanent supportive housing
K. Evaluate opportunities to improve energy efficiency and reduce
GHG emissions during housing development
L. Establish a Construction Excise Tax
M. Evaluate using Urban Renewal
N. Identify additional funds to support the Affordable Housing
Trust Fund
Amount of funding used for rehabilitation or preservation
# of units where funding was given for rehabilitation or preservation
New partnerships established or expanded for preservation
® New partnerships established or expanded
® # of permanently supportive housing projects (and units) developed
# of new ordinances or policies that encourage energy efficiency
# of new housing units developed under those policies.
® Ordinance adopted
® Plan developed for the use of CET funds.
® Use of CET funds
® # and types of units developed supported by CET; affordability levels
Urban Renewal Plan developed and adopted
Amount of funding investments made with urban renewal dollars to support
affordable housing
# of all units and of affordable units built using urban renewal dollars
® Additional funding sources identified.
® Amount of additional funding directed to the Affordable Housing Trust Fund.
® Use of AHTF funds
® # and types of units developed supported by AHTF; affordability levels
■ Develop pre -approved plan sets for Middle Housing
Typologies and Accessory Dwelling Units.
■ Consider staff capacity for implementation of the HIPS.
18
■ Do you have any questions
about the information in the
document?
■ Are there any suggested
changes to the HPS report?
19
■ City Council Adoption Hearing - May 2
20
��omm
: ovol
1,14
"""" orthwest
ECONOMICS • FINANCE • PLANNING
i �i nrq
i
Seattle I36se
Purpose: Land banks support low- and moderate -income affordable
housing development by reducing or eliminating land cost from
development, increasing a nonprofits' capacity to build affordable housing.
Action Timeline
22
Purpose: Land trusts hold land in perpetuity and sell or lease the housing
on the land at below -market rate prices. Land trusts most frequently
provide opportunities for homeownership that remain affordable over the
long-term.
Action Timeline
23
Purpose: Provides education around housing issues, which can help
prevent and address housing discrimination, ensure rights are protected,
and connect residents with housing resources.
Action Timeline
24
Purpose: Addresses identified impediments to fair housing such as:
limited community awareness about fair housing protections and
resources, instances of discrimination in housing transactions, and a lack
of affordable housing.
Action Timeline
2
Purpose: Increases efficient use of land in the R-3 by focusing on
opportunities for higher density development by removing single-family
detached housing as an allowed use for new development
Action Timeline
26
Purpose: Lowering or eliminating barriers to residential development in
commercial or mixed -use zones can help encourage the development of
more dense multifamily housing in these zones. May increase allowances
for residential dwellings in commercial and employment zones.
Action Timeline
27
Purpose: Preserve and support development of new manufacturing
housing parks because they play a significant role in providing naturally
occurring affordable housing. The City could adopt a zone that allows
manufactured home parks as a permitted use and prohibits other types of
single-family detached or multifamily housing.
Action Timeline
28
Purpose: Removing barriers to development of multifamily housing in the land use ordinance, such as:
• Increasing the maximum allowed densities in R-2, R-3, and parts of the Normal Neighborhood and
Croman Mill District designations.
• Increasing allowed height in the R-2 and R-3 multi -family residential zones, outside of designated
historic districts, from 2 1Y2 to 3 stories and from 35 to at least 40 feet, and up to 50 feet.
• Increasing lot coverage allowances slightly in the R-2 and R-3 zones to support the other code
amendments
• Evaluating the code to identify and remove unintentional barriers to density, such as the certain
elements of the solar ordinance, parking or driveway requirements.
Action Timeline
29
Purpose: Provides a way to leverage private, market -rate development to
expand affordable housing. Offers multi -unit developers that meet City -set
affordability criteria a partial property tax exemption
Action Timeline
30
Purpose: Supports needed repairs for low-cost unregulated housing
without displacing tenants. The City could evaluate programs, technical
assistance opportunities, regulatory changes, and other options to
support property improvements. The City could provide grant funding in
support of rehabilitation, weatherization or accessibility upgrades.
Action Timeline
31
Purpose: Supports development of income -restricted housing that
includes services with a goal of ending chronic homelessness. The City
would work with service providers to identify and utilize funding and
development assistance opportunities.
Action Timeline
32
Purpose: Helps the City meet its Climate and Energy Action Plan (CEAP)
goals and can lower -long term energy costs. The City can evaluate
opportunities to incorporate elements of the CEAP into housing
developments. The City could also facilitate access to energy efficiency
incentives available from the federal and state government, particularly for
development of affordable housing.
Action Timeline
33
Purpose: Construction Excise Tax (CET) is one of few options to generate
additional locally -controlled funding for affordable housing. The City could
use CET revenue funds to support the development or re -development of
affordable housing.
Action Timeline
34
Purpose: Provides a flexible funding tool that can support many of the key
strategies identified in the Housing Production Strategy.
Action Timeline
3
Purpose: Identifying additional funding sources for Ashland's Affordable
Housing Trust Fund would provide direct financial resources to the
development of affordable housing for low-income households.
Action Timeline
36